MGMT479H June 23‚ 2013 Panera Case Study Week 3 Panera Bread Company’s beginnings come from a vision of one man who purchased the company from a French oven manufacturer Pavailler who opened a demonstration bakery. Louis Kane was struck by the potential of what the business could be so he purchased this business from Pavailler. Named Au Bon Pain (French for “where good bread is”) and opened 13 stores and closed 10 stores between 1978 and 1981. With bankruptcy in the future‚ Kane meets a fellow
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A Summary of Michael Crummey’s “Bread” Michael Crummey’s “Bread” is a short love story. It’s about a woman who marries a man 20 years elder to him‚ not because she loved him; it was just a practical decision. The man in the story too has no love for her and only looks at her as a need to keep himself satisfied. The story is about a girl who married a man because he was a good fisherman‚ had his own house and was ready to take her parents in when they would get old. The man had a belief that two
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Chipotle vs. Panera Bread Company Introduction Fast Casual Restaurant fast casual restaurant is a type of restaurant that does not offer full table service but promises a higher quality of food and atmosphere than a fast food restaurant. In the USA it is a relatively new and growing concept to fill the space between fast food and casual dining. The typical cost per meal is in the US$8–$15 range. Two emerging fast casual restaurants are Chipotle Mexican Grill and Panera Bread. When Chipotle
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How to determine your audience Audience analysis is crucial to understanding how communication needs to be approached. Communication is dynamic process of understanding and sharing meaning. For it to be dynamic and shared and understood‚ communication should be tailored based on the audience social‚ economics‚ demographic traits. Success of your communication depends on the understanding of your audience and what their needs and interest are. “To be an effective writer‚ you must use language
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Demographic characteristics are as follows: Gender: The car is for the family‚ so gender is immaterial here. But generally‚ the male person of the house is the influencer and the decider of the purchase‚ thus the Ad has to be made considering him as the target market Age: 25-40 years Income: Rs. 3- 5 Lakhs per annum for the family Education: Graduate Occupation: Lower level Executive in any organisation Social class: middle class‚ upper middle class Geography : Tier 1‚ 2 and 3 cities
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Running head: AUDIENCE ANALYSIS Audience Analysis Audience Analysis When giving a sales presentation in a meeting‚ I would need to analyze my audience to best begin my approach for a successful and informative presentation. Using audience analysis I would need to determine who my audience is‚ how will I communicate with them‚ what shall I consider given the diversity of the audience‚ and how will I ensure my message is effective? The characteristics I would have to consider when giving
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and CEO of Target Corporation Prepared By: OnPoint Consulting Charles Buzzelli Alexandra Carhart Anthony Knaver Danielle Mandich Michael Serbin Tim Troutman November 29‚ 2012 1275 E. 10th St.‚ Bloomington‚ IN 47406 Gregg W. Steinhafel‚ CEO Target Corporation 1000 Nicollet Mall Minneapolis‚ MN 55403 SUBJ: TARGET MARKET Dear Mr. Steinhafel‚ OnPoint Consulting is excited to have the opportunity to address some of the challenges that Target is currently
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bama’s speech points up an important fact: Good public speakers are audience-centered. They know the primary purpose of speechmaking is not to browbeat the audience or to blow off steam. Rather‚ it is to gain a desired response from listeners. Being audience-centered does not involve compromising your beliefs to get a favorable response. Nor does it mean using devious‚ unethical tactics to achieve your goal. As with Barack Obama‚ you can remain true to yourself and speak ethically while adapting
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1. Introduction Founded in 1930‚ Sunshine Bakeries is one of the largest and most established bread manufacturers in Singapore. Sunshine supplies fresh and quality bread loaves of up to 10 different varieties which are delivered to around 3000 retail outlets daily. It also produces 4 different varieties of rolls and buns and 9 flavours of cream rolls. Sunshine has won many prestigious awards as testament to its quality. 1.1 Problem Identification Sunshine faces strong competition from local brands
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Business Plan- Crustless Bread The Product: Currently the bread available in market (brown or white) comes with crust which is usually cut before any preparations of bread. This leads to wastage of bread and materials required to prepare bread. This is a value loss for customers. Bread is consumed in variety of food preparations for lunch‚ snacks‚ breakfast‚ dinner. People of all age group prefer having crustless bread. Commonly‚ toast bread is baked in a normal oven and the crust is removed
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