both intervention strategies to help the company improve in long term. In technical change‚ Cheetah Holdings Berhad must adapt three main steps during the development process which is technological development‚ technological achievement‚ and technological progress (A.K.A invention‚ innovation and diffusion of technology). In order to develop in long term succession planning Cheetah Holding Berhad must follow the step of 1st invention‚ 2nd innovation and 3rd diffusion. In the first step technological
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SWOT Analysis Strengths The achievement that AirAsia received in 2012 is the world’s best low cost airline (AirAsia Berhad‚ 2013). The strength of AirAsia is that‚ they are leading low cost airline in today’s world and have good company strategic management with a successful story in the airplane industry. Their operational strategy that they have formulated at the beginning is consistent with their company’s objectives and was well conducted. Due to this‚ AirAsia able to create strong brand equity
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hub (The Star Online‚ Saturday 15th July 2006). Hence‚ the Malaysian government offers many incentives to AirAsia in term of landing rights‚ lowering passenger service charges‚ tax benefits and exemptions (Malaysian Industrial Development Finance Berhad‚ 2011; The Star Online‚ 2006). This not only allows them to offer lower fares to further boost the country’s tourism revenue‚ but it also helps to increase AirAsia’s net income after tax. 2.2 Government emphasis on socially responsible actions
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FACULTY OF BUSINESS & MANAGEMENT COURSE: BACHELOR OF ACCOUNTING WITH HONOURS COURSE CODE: BBFA2203 COURSE TITTLE: INTERMEDIATE FINANCIAL ACCOUNTING 1 SEMESTER: JANUARY 2013 MATRICULATION NUMBER : 861109355388001 IDENTITY CARD NUMBER : 861109-35-5388 TELEPHONE NUMBER : 016-4263635 E-MAIL : ajima_s@yahoo.com TUTOR : IZDIHAR B. BAHRIN @ MD. DAUD LEARNING CENTRE : GREENHILL LEARNING CENTRE DECLARATION I hereby declare that the work in
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EXECUTIVE SUMMARY Second Automobile Manufacturer Limited Corporation (Perusahaan Otomobil Kedua Berhad) or it called Perodua is Malaysia’s second automobile manufacturer after Proton. It was established in 1993 and launched their first car‚ the Perodua Kancil in 1994 and introduced to the Malaysian market in August‚ 1994. Perodua has sold about 2.5 million units of vehicles of various models by the end of March 2015.The total number of manpower of Perodua was about 11‚000 as of February 2015.Peroduacurrently
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AccessPortal Sdn berhad was incorporated in Malaysia under the Companies Act‚ 1965 on 9th of February 2000 as a predicate limited company under the name of Superior World Sdn Bhd. It assumed its present name on 8th of July 2000 and was converted into a public limited company on 29th of April 2002. MOL has obtained approval from Central Bank of Malaysia as an e-Money operator in Malaysia in December 2002. MOL was officially listed on the MESDAQ Market of Bursa Malaysia Securities Berhad under the Technology
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KPJ Healthcare Berhad (KPJ MK) Company profile ( by MBB) Overview. KPJ Healthcare Berhad is the largest private hospital operator in Malaysia‚ operating 20 hospitals and licensed for 2‚505 beds. It also runs two hospitals in Indonesia with a total of 140 beds. KPJ maintains an asset-light structure by selling its hospital buildings to Al-‟Aqar REIT and then leasing them back. It owns a 49% stake in the REIT. Johor Corporation‚ a government-linked corporation of the Johor state and one of
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MACARON _ _ _ _ _ _ _ _OO0OO_ _ _ _ _ _ _ _ _ COLOR UP your life Lecturer: CRAIG BROGAN MEMBERS: NGUY ỄN THỊ HỒNG YẾN NGUYỄN HOÀNG ANH LÊ HUỲNH YẾN NHI CONTENT Executive Summary page 3 Company Info page 4 Marketing Research page 5 Marketing Plan page 5 Marketing Mix Products page 6 Place page 7 Price page 11 Packaging page 13 Promotion page 15 Positioning page 18 Purchaser page 19 Distribution page 21 Budget
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Company Background The company chosen for this assignment is Mamee Double-Decker Malaysia Berhad. Mamee was founded in 1971 by Datuk Pang Ching Hin and headquartered in Malacca. Mamee Double Decker is Malaysia food processing‚ snack and diary product company‚ Mamee Snack is very popular among Malaysian it is a childhood snacks for all of us no matter what age range you are. It mainly produces and sells instant noodles‚ snack‚ confectionery and beverages. Mamee Double Decker not only sells its product
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[pic] University of Malaya Faculty of Business and Accountancy Graduate School of Business Master of Business Administration ___________________________________________ CMGB 6101 – MARKETING MANAGEMENT [pic] PRODUCT : PROTON EXORA 2 For: Michael M.Dent Msc‚ MPhil‚ MCIM Prepared by: Halisah Ashari CGA 080108 Linda Sim Siew Kian CGA 080016 Teh Chye Beng CGA 080035 CONTENTS EXECUTIVE SUMMARY 4 1. INTRODUCTION
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