Asiatravel.com 1 Table of Contents Section Greetings from Team Cerebration About NUS Business School Cerebration 2009: Our Case Sponsors Cerebration 2009: Strategic Partner SPRING Singapore Cerebration 2009: Competition Structure and Format Cerebration 2009: Targeted Timelines Instructions: Round 1 (Executive Summary) Instructions: Round 2 (Making the Business Plan) Case study: Asiatravel.com Page # 2 3 4 5 6 7 8 9 10 Asiatravel.com 2 Greetings from Team Cerebration Thank you for
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Economy of Singapore Singapore enjoys a highly developed and successful free-market economy‚ a remarkably open and corruption-free business environment‚ stable prices and one of the highest per capita gross domestic products in the world. Exports‚ particularly in electronics and chemicals‚ and services provide the main source of revenue for the economy. Singapore is positioning itself as the region’s financial and high-tech center. Singapore’s economic strategy proved a success‚ producing real
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carriages) as the main mode of cheap transport in Singapore.[2] A comprehensive study of the “rickshaw” in 1921 Singapore necessarily examines rickshaws as a mode of transport‚ as well as an avenue to gain insights into the lives of rickshaw pullers. In the latter sense‚ rickshaws serve to bring the lives of the common people into sharper contrast‚ creating a social history of sorts. This essay will first analyse rickshaws as a transport form in 1921 Singapore‚ before proceeding to the individual pullers
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"Given the limited land available in Singapore‚ is it wise to set aside some areas as nature reserves?" Singapore‚ officially known as Republic of Singapore is a beautiful country in Southeast Asia. It comprises of 63 islands and the main island is known as the Singapore Island or Pulau Ujong in Malay. The territories of the country are expanding rapidly through land reclamation. The land reclamation process have increased its land area from 581.5 km2 in the 1960s to 718.3 km2 presently. After
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An Airbus A380 plane operated by Singapore Airlines was forced to make an emergency landing in Azerbaijan due to loss of cabin pressure. The plane was flying from London to Singapore and had 467 passengers and 27 crew members on board. The airline said that oxygen masks were deployed and the aircraft landed "uneventfully" at the Baku airport. It said that none of the passengers or crew was injured and that it was investigating what caused the problem. Nathan Phelps‚ an electrical supervisor from
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Colonialism in Singapore Asian Studies Grade 9 Singapore was colonized for quite a lot of years‚ from around 1819 until 1965. The British‚ Japan and Malaya colonized Singapore during 1819 to 1965. The British colonized Singapore from 1819 till 1963. But during these 144 years‚ Japan also colonized Singapore and colonized them for 3 years‚ in 1942 till 1945 during the World War II. The British only fully colonized Singapore in 1824. In that time the British did colonize Singapore. They
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Introduction Singapore Airlines (SIA) was created in 1972 and was fully state owned. The company expanded rapidly‚ and with a strategy of concentrating on customer needs by providing exceptional in-flight service‚ the airline quickly became a noteworthy competitor in the market. During its formative period in the 1970s‚ SIA developed all the hallmarks that made it one of the most successful and consistently profitable airlines in the world. Through a constant investment in personnel skills and
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revises material from Kwa Chong Guan‚ "From Temasik to Singapore: Locating a Global City State in the Cycles of Melaka Straits History" in Miksic‚ John & Low‚ Cheryl-Ann (eds) Early Singapore 1300s to 1819: Evidence in Maps‚ Texts and Artefacts p125-139‚ De Coutre’s Proposal for a fort on Singapore and Sentosa‚ c.1625 (A/Prof Peter Borschberg’s website at www.borschberg.sg)‚ and Kwa Chong Guan‚ Derek Heng and Tan Tai Yong (2009) Singapore: A 700-Year History‚ From Early Emporium to World City
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1 Tourism in Singapore: An Overview of Policies and Issues Brenda S.A. Yeoh‚ Tan Ern Ser‚ Jennifer Wang and Theresa Wong The management of tourism in Singapore has undergone various changes over the decades. The adoption of different policies and strategies aimed at promoting and championing tourism in Singapore has been subject to socio-economic changes on the local and global fronts. A deeper understanding of the issues pertaining to tourism development in Singapore necessitates a review
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The Singapore Culture Terri Swayzer Ashford University Introduction to Cultural Anthropology 101 Christina Winn May 16‚ 2011 The Singapore Culture Singapore is a harmonious society‚ where diversity is dominant throughout the entire island. The elders of Singapore have interacted with different races for generations. There is a mixture of Malay‚ Chinese‚ Indians and Europeans all living within their own culture and calling themselves Singaporeans regardless of their race. Each
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