"Patagonia" Essays and Research Papers

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    The well-known case of Smith and Snipes Hall Farm Ltd. v. River Douglas Catchment Area [1949] 2K.B. 500 is helpful. In that case‚ the facts were as follows:- In 1938‚ the defendants entered into a covenant with eleven landowners who owned land along a certain stream. On a landowner’s payment of a part of the cost‚ the defendants would improve the banks on the stream and maintain the banks in future. Two years later‚ in 1940‚ one landowner sold her land to Smith who‚ in 1944‚ leased the land to Snipes

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    Drive by daniel pink

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    Introduction: The Puzzling Puzzles of Harry Harlow and Edward Deci Drive offers a new way to think about motivation. Most of what businesses‚ governments‚ and nonprofit organizations assume about human behavior‚ particularly about what motivates us‚ is wrong. Short-term incentives and pay-for-performance schemes come from outdated assumptions that favor external motivations (i.e.‚ rewards and punishments for behaving a particular way) overintrinsic motivations (i.e.‚ the joy that comes from completing

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    Green Marketing

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    According to the American Marketing Association‚ green marketing is the marketing of products that are presumed to be environmentally safe.[1] Thus green marketing incorporates a broad range of activities‚ including product modification‚ changes to the production process‚ packaging changes‚ as well as modifying advertising. Yet defining green marketing is not a simple task where several meanings intersect and contradict each other; an example of this will be the existence of varying social‚ environmental

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    human resource management

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    UNIVERSITY COLLEGE DUBLIN NATIONAL UNIVERSITY OF IRELAND‚ DUBLIN Bachelor of Science (Singapore) HUMAN RESOURCE MANAGEMENT: STRATEGY AND POLICY (HRM2001S) STUDY GUIDE BSc20 FT / Singapore Copyright August 2013 1 Author: Dipan K Mehta (2013) This manual was prepared for University College Dublin as a comprehensive support for students completing the above mentioned Degree programme. © This publication may not be reproduced‚ in whole or in part without permission from

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    Strategy and Society

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    Strategy & Society The Link Between Competitive Advantage and Corporate Social Responsibility The Idea in Brief Many firms’ corporate social responsibility (CSR) efforts are counterproductive‚ for two reasons: They pit business against society‚ when the two are actually interdependent. And they pressure companies to think of CSR in generic ways‚ instead of crafting social initiatives appropriate to their individual strategies. CSR can be much more than just a cost‚ constraint‚ or charitable

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    Billabong Case Study

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    Introduction Billabong International Limited (BBG) produces surf wear‚ sports apparel and accessories for the surf‚ skate and snowboard markets (Macquarie‚ 2012). The firm recorded an 18.4% decrease in net profit to A$119.1 million in 2011 (Billabong Shareholder Review 2010/2011). After intense acquisition efforts‚ which saw Billabong buying over 11 brands (Appendix A)‚ the company was forced to undergo a major restructuring‚ closing 150 stores and cutting 400 jobs worldwide

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    world Skii tourism report

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    Laurent Vanat Consultant 19‚ Margelle CH-1224 Genève Tel / fax / messagerie : (+41) 022 349 84 40 Courriel : vanat@vanat.ch Internet : www.vanat.ch 2013 International Report on Snow & Mountain Tourism Laurent Vanat Overview of the key industry figures for ski resorts April 2013 Table of contents Introduction ............................................................................. - 5 Glossary ......................................................................

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    Ethical Companies

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    2011 World’s Most Ethical Companies The Ethisphere Institute‚ a leading international think-tank dedicated to the creation‚ advancement and sharing of best practices in business ethics‚ corporate social responsibility‚ anti-corruption and sustainability‚ announced the official unveiling of the 2011 World’s Most Ethical Companies. This year’s honorees have gone above and beyond to prove business ethics are paramount to the success of a company’s brand and bottom line. In its fifth year‚ the World’s

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    Beatrice Kogg Responsibility in the Supply Chain Interorganisational management of environmental and social aspects in the supply chain Case studies from the textile sector Doctoral dissertation the international institute for industrial environmental economics Lund University‚ Sweden  IIIEE DISSERTATIONS 2009:2  Responsibility in the Supply Chain Interorganisational management of environmental and social aspects in the supply chain Case studies from the textile sector

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    Questions and Answeres

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    Chapter 1 Defining Marketing for the 21st Century Defining Marketing for the 21st Century WHY IS MARKETING IMPORTANT? 1. Good marketing is no accident‚ but a result of careful planning and execution using state-of-the-art tools and techniques. 2. It becomes both an art and a science as marketers strive to find creative new solutions to challenges in a complex marketing environment. 3. Top marketers balance discipline and imagination to address these new marketing realities. 4.

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