singer; with hits such as: "Firework‚" "California Girls" and "Wide Awake." Proactiv has used the rhetorical concepts: logos‚ ethos‚ and pathos effectively. Resulting in becoming America’s number one acne system. The skin product-advertisement by Proactiv is effective in trying to persuade its targeted consumers into buying its products due to the use of logos‚ ethos‚ and pathos. Celebrities can persuade people to buy advertised products. One reason why Proactiv is successful because
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True/False Indicate whether the sentence or statement is true or false. ____ 1. Eukaryotic cells are characterized by a lack of a distinct nucleus‚ whereas prokaryotic cells have intracellular compartments bordered by membranes and a well-defined nucleus. ____ 2. Lipids and proteins are the major components of the plasma membrane. ____ 3. Lysosomes remain fully active by maintaining an acid pH created by pumping hydrogen ions into their interiors. ____ 4. The chief function of ribosomes
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Pathos Authors use pathos when they want to make an appeal based on readers’ emotion. Through the provision of emotional enrichment of reasoning‚ by influencing the audience’s emotional‚ vivid vision to attract the audience. This rhetoric is often used to induce specific emotional reactions‚ such as anger‚ sadness‚ happiness‚ desire‚ and so on. If the reader or observer feels emotion reaction that touches their heart. One example of the authors’ use of pathos is the Creation is the courage to take
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Sanders’ primary appeal is pathos‚ and he uses it in various ways to illustrate his purpose. Firstly‚ his diction demonstrates use of pathos‚ because the author incorporates words with emotional contexts and meanings such as “seductive”‚ “unglamorous”‚ “tolerance”‚ and “respect”. Second of all‚ Sanders connects with the reader and their feelings through the use and repetition of personal pronouns‚ especially “we”‚ “our”‚ and “you”. On the same note‚ the author employs words such as “people”‚ “human”
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Lexus cars are being advertised online for the winter collection sales event. The ad is like a slideshow that catches a viewer’s attention and makes them watch the entire thing in order to see what the advertisement is trying to sell. Ethos is being used to advertise the cars because it convinces the viewer that Lexus is a credible car manufacturer. This is an effective ad because it includes a review from Autotrader that named it the “best luxury certified pre-owned program” and also briefly mentions
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Reverend Dr. Martin Luther King wrote the "Letter from Birmingham Jail" in an exceedingly effective way. King used his intelligence‚ virtue‚ and honesty to write an appropriate reply to the criticism he received. He also used logic and emotional appeal. In the first paragraph King says‚ "... Since I feel that you are men of genuine good will and your criticisms are sincerely set forth..." He gives the ministers importance. He recognizes that these men are of "genuine food" and accepts their sincere
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Was the outbreak of the War in 1914 inevitable? It was called ‘the war to end all wars!’ It was anything but four years of trench warfare left millions dead and nothing resolved. How an assassin’s bullet in Bosnia triggered one of the world’s bloodiest wars the world has ever known and how alliances‚ imperialism and militarism take a huge part of how the war started. These big factors lead to the question was the outbreak of the war in 1914 inevitable. One of the fuses to the war was imperialism
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situation would be pathos. Using a scare tactic approach will help emphasize the reality of the consequences for binge drinking. This appeal is likely to be the most effective when speaking to students. Logos could be applied in the sense that there are real short and long-term effects from binge-drinking. However‚ a disadvantage of this appeal is it is easy for students to think that facts don’t apply to them and that somehow they’re an exception to these consequences. Ethos would be the worse
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Desiree Twining 8th hour Neutrogena First screen shows the words Jennifer Garner for Neutrogena in all gray. This commercial stars Jennifer Garner who is wearing a white blouse and in the background is an all white room. Jennifer starts off by asking “Does your moisturizer protect your face Against (in blue) the environment?” There is guitar music in the background. She mentions the things on the environment that can affect your skin like the sun‚ pollution (picture of a city)‚ cold (trees covered
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Artistic Proofs have proved relevant still in todays society and are recognised as key elements in the art of persuasion. The three techniques comprise of Ethos – the ability to display the “persuasive potential of the speaker’s character or credibility” (Herrick‚ 1997)‚ Pathos – the emotional appeals to put the audience in the correct frame of mind and Logos‚ which tends to appeal to the audience’s sense of logical reasoning through the use of factual evidence (Herrick‚ 1997). All‚ if used in the correct
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