WENDY ’S INTERNATIONAL‚ INC. As emphasized on its web site‚ Wendy ’s was founded on a motto of "Quality‚ Service‚ Cleanliness‚ and Value." The company aims to follow that motto in all of its restaurants. They want in return Customer Loyalty and Satisfaction‚ by their plan to exceed customer expectations‚ foster a performance-driven culture‚ deliver the balanced message of brand equity plus value in outstanding advertising‚ and most importantly creating a healthy restaurant system." Wendy ’s faces
Premium Hamburger Fast food Wendy's
Kendle International Inc Candace Kendle‚ the chairman and CEO of Kendle International Inc and her husband Christopher C. Bergen‚ the president and CFO privately hold Kendle‚ a Contract Research Organisation which was incorporated in Cincinnati‚ Ohio in 1981. The Company provides integrated clinical research and drug developmental services on a contract basis to the pharmaceutical and biopharmaceutical industries. The Company’s services comprise Phase II‚ III and IV of clinical trials. The CRO industry
Premium Clinical trial
Understanding what buyers value within a given offering‚ creating value for them‚ and then managing it over time have long been recognized as essential elements of every market oriented firm’s core business strategy. Pegasus Airlines demonstrated what “aim of marketing” really is for its customer‚ which is “to create value to customer and capture value in return”. Specifically the case mentioned three theoretical concepts‚ Truly Customer Focused‚ More than Amenities and Love your Customers‚ which
Premium Airline Low-cost carrier
Magna International Inc. 1.1 BACKGROUND INFORMATION Magna International Inc. (Magna) is a manufacturer of automobile parts since its inception in 1957 (At the time was called Multimatic Investments Limited). Founded by Frank Stronach‚ Magna has since become Canada’s largest automobile parts manufacturer. Magna is the primary supplier of automobile parts to many car manufacturers‚ including General Motors‚ Chrysler‚ and Ford Motor Company. The following discussion will draw upon Magna’s management
Premium Ford Motor Company Automotive industry Opel
The widely used framework is referred as COSO‚ Committee of Sponsoring Organizations of the Treadway Commission‚ sponsored by the following organizations American Accounting Association‚ the American Institute of CPA’s‚ Financial Executives International‚ the Institute of Internal Auditors‚ and the Institute of Management Accountants. COSO’s defines internal control as: A process‚ effected by an entity’s board of directors‚ management‚ and other personnel‚ designed to provide reasonable assurance
Premium Audit Auditing Internal control
In the case presented‚ it’s possible to identify a conflicted leader conflicted trying to make the most beneficial decision for his company while‚ at the same time‚ maintaining his ethical philosophy. The company in question‚ Pegasus‚ is being led by CEO Tom Oswald who has to make a difficult decision of whether the company should expand its businesses in China‚ a country where businesses have to make considerable payoff’s to obtain licenses. In other words‚ Oswald is conflicted between engaging
Premium Ethics Business ethics Decision making
I have chosen the constellation of Pegasus which is the seventh largest constellation of the eighty-eight identified constellations. I have always liked this constellation because I think the winged horse is one of the most beautiful creatures. The constellation can be seen in the northern sky and is made up of 23 stars. The names of the stars composing Pegasus have Arabic names such as ‘Scheat’ meaning ‘shin’ and ‘Markab’ meaning ‘saddle’. In fact‚ the star marking his neck is ‘Homam’ which means
Premium Sun Star
Long Live the Pegasus! Horses are cool and all but you know what makes a horse even cooler? Wings make it cooler and being immortal too. This is a paper about the Greek‚ immortal‚ winged horse‚ Pegasus. Pegasus was mostly known as a horse that is white and rarely depicted otherwise. He got his name because he was believed to make an appearance by the sources of Oceanus. The birth of Pegasus was not average like a normal horse. Infact‚ his parents weren’t even horse. His were Poseidon‚ god of the
Premium Narrative Fiction
Heidrick & Struggles International‚ Inc. Theresa M. Miller Kaplan University Professor Andrew Klein GM520 Strategic Human Resource Management February 19‚ 2013 Introduction Having a strategic plan as well as ideas set in place for the good of the company is critical in regards to screening and employing qualified‚ trained and skillful applicants. Producing and maintaining a strategic and tactical recruitment team is vital for the success
Premium Strategic management Change Strategic planning
Marriott International‚ Inc. is a widely recognized and diversified global lodging firm which engages in the franchise and operation of hotels‚ timeshare properties‚ and housing properties. It operates through the following business segments: North American Limited-Service; North American Full-Service; and International. The firm operates hotels the management model‚ franchise model‚ and the leased and owned model. The company operates 16 brands that cover full-service‚ extended-stay hotels‚ and
Premium Financial ratio Financial ratios Marriott International