Case Study - Salesforce.Com: Cloud Services Go Mainstream Salesforce.com‚ one of the most disruptive technology companies of the past few years‚ has single-handedly shaken up the software industry with its innovative business model and resounding success. Salesforce provides customer relationship management (CRM) and other application software solutions in the form of software as a service leased over the Internet‚ as opposed to software bought and installed on machines locally. The company was
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3.2 research design According to Chandran (2004) research design is an arrangement of conditions for the collection and analysis of data in a format that combines their relationship with the purpose of the study to the economy of the procedures. It works as the master plan for the collection and the analysis of data that aids in the answering of the research questions or hypothesis. Cooper and Schindler (2003) states that research design ensures that the study is relevant and applicable to the problem
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com/0309-0566.htm Internal brand factors driving successful financial services brands ´ Leslie de Chernatony and Susan Cottam (nee Drury) Birmingham Business School‚ The University of Birmingham‚ Birmingham‚ UK Abstract Purpose – Having a successful brand that is integrated and coherent can provide a sustainable competitive advantage. The aim of this paper is to identify internal factors contributing to financial services brand success and ultimately to facilitate better-informed branding activities
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Research Design This is an empirical study using a qualitative research design because a qualitative design is usually used to understand processes‚ or events‚ in the setting of social and cultural situation instead of coming up with numerical results (“Qualitative Field Research‚” n.d.). Also‚ the data collected under this design are not dependent on numbers (Saunders‚ Lewis & Thornhill‚ 2009). A qualitative design is chosen because the aim of the study is to have a deep understanding of the
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Logistics 2050 A Scenario Study DELIVERING TOMORROW Logistics 2050 A Scenario Study PUBLISHER Deutsche Post AG‚ Headquarters represented by Dr. Christof E. Ehrhart‚ Executive Vice President Corporate Communications 53250 Bonn‚ Germany PROJECT DIRECTOR Dr. Jan Dietrich Müller‚ Corporate Communications‚ Deutsche Post AG PROJECT MANAGEMENT AND EDITORIAL OFFICE Johannes Oppolzer‚ Corporate Communications‚ Deutsche Post AG ART DIRECTION Kai Kullen SCENARIO PROCESS AND REALIZATION Z_punkt The
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characteristics of the service in this case. There are four typical characteristics of the service marketing which include intangibility‚ variability‚ perishability and simultaneity (Lovelocker‚ Paul and Jochen2011‚ 14). In this case‚ the parking service is providing the security and safety for the customers ’ cars which is definitely intangible. And the long-stay parking service also offers some special services to satisfy the different demand like the optional supplementary service. So it has the variability
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–Tribal marketing and how it supports longevity of brands via brands that have stood the test of time with case examples of (Walt Disney‚ Apple‚ Harley Davidson and Coca Cola). Research limitations/implications – Insufficient current research or reports on how tribal marketing is an imperative part of marketing in postmodern marketing views‚ more research should be conducted as the studies of tribal marketing stand as
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Human Service Programs: Commonalities & Successes BSHS/425 11/17/2014 Tiffani Hughes Christine Hustedde Human Service Programs: Commonalities & Successes Level One Heading In today’s economy we see a lot of businesses going out of business or changing ownership. Sometimes the economy is not to blame‚ often business lack skills that it takes to be successful. Businesses especially like Human Services businesses often have to make sure that they have a well executed structure. Communication between
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Assessment of Professional Competence By: Catherine Snowden Facilitator: Dr. James Siebold‚ PhD LMFT BSHS-335 Ethic and Values for Human Service Professionals In the helping profession‚ it is essential to prove and uphold one ’s competency in a number of ways. Professional must be able to maintain accurate and complete client records. It is the responsibility of the professional to stay current in their area of expertise and receiving continuing education. These professionals must
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4.1.4. Client “X” Integration Service: This service has been built to satisfy specific customer’s exact needs. For the purpose of this research the customer’s identity has been hidden and named “X”. This service main functionality is to transfer the data from the temporary database at the client to the customer’s internal system (SAP system). 4.1.4.1. New Service Estimation: Adjusted Function Point Effort Estimation As this service has been built from scratch to satisfy special customer’s needs
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