"Pepsi 7ps of marketing" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 9 of 50 - About 500 Essays
  • Satisfactory Essays

    Pepsi Blue

    • 573 Words
    • 3 Pages

    Pepsi Blue Pepsi Blue Type Flavored Cola Manufacturer PepsiCo‚ Inc. Country of origin United States Introduced mid-2002 Discontinued 2004 (Canadian markets) Related products Crystal Pepsi‚ New Coke Pepsi blue‚ launched in mid-2002 and discontinued in 2004‚ was the result of taste-testing over 100 flavors over a 9-month period. Designed to compete with Coca-Cola’s Vanilla Coke‚ it is considered by some to be the company’s second equivalent of New Coke‚ after the much maligned Crystal

    Premium Coca-Cola Cola E number

    • 573 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Pepsi in Cuba

    • 767 Words
    • 4 Pages

    5. How attractive to PepsiCo is the proposal to buy 30% of Deltex for 1.1B pesos (US$360M)? Based on the information in the case‚ Pepsi could invest US$360 million in exchange for 30% equity of Deltex. So we have to calculate the value of 30% equity of Deltex. First‚ we calculated the discount factor by using average unlevered beta of US independent bottlers‚ US 10 year Treasury bond as risk free rate and assuming market risk premium 10%. We came up with 9.83% of WACC. Next‚ we calculated Deltex

    Premium Cash flow Bottle Net present value

    • 767 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Pepsi in India

    • 891 Words
    • 4 Pages

    Pepsi wanted to enter India… As the major market for PepsiCo‚ the US‚ was reaching saturation levels India’s vast population offered a huge untapped customer base Urbanization had familiarized indians with leading global brands Question 1 Why do companies like Pepsi need to globalize? What are various ways in which foreign companies can enter a foreign market? What hurdles and problems did India face when it tried to enter India in 1980s? Need for globalization Wider and newer

    Premium

    • 891 Words
    • 4 Pages
    Satisfactory Essays
  • Good Essays

    Pepsi Cola

    • 1289 Words
    • 6 Pages

    Consumer Behaviour in PEPSI COLA Background of the study Carbonated soft drink Pepsi was first fabricated in 1890 by Caleb Davis Bradham in US. Since then there had been a huge adjustment that has been accumulated out the feature keeping in mind the end goal to adapt up to the altering outer situation. In 1898 it was named as Brad’s Drink‚ which was altered to Pepsi-Cola in 1903 and at last to Pepsi in 1961. It has an imperative item line that incorporates Dr Pepper‚ 7 Up‚ Irn Bru‚ Cola Turka

    Premium Pepsi Coca-Cola Cola

    • 1289 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Elasticity of Pepsi

    • 1472 Words
    • 6 Pages

    Introduction: Firm profile and product selection The origins of Pepsi-cola started in the late 1890s through an invention by Caleb Bradham‚ a pharmacist‚ who like all pharmacist had soda fountains in their store. His most famous concoction was a soda that contained pepsin. This was initially called brads drink before he changed the name to Pepsi. Over the years subsequent mergers and acquisitions Pepsi-cola merged with Frito-Lays‚ and a new company‚ PepsiCo‚ was created. Currently‚ PepsiCo is divided

    Premium Marketing Management Strategic management

    • 1472 Words
    • 6 Pages
    Powerful Essays
  • Good Essays

    Coke and Pepsi

    • 953 Words
    • 4 Pages

    Pepsi is a manufacturer or use manufacturers‚ market and sell a variety of salty‚ sweet and grain-based snacks‚ carbonated and non-carbonated beverages‚ and foods through their North American and international divisions. B) Coca-Cola has the dominant position in beverage sales. C) Coca-Cola 2006 $29‚963‚ 2007 $43‚269 The difference is $13‚306 for a 44.4% increase. Pepsi 2006 $29‚930‚ 2007‚ $34‚628 The difference is $4‚698 for a 15.6% increase. D) Pepsi had

    Premium Revenue Balance sheet Generally Accepted Accounting Principles

    • 953 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    The Production of Pepsi

    • 2411 Words
    • 10 Pages

    Transcom Beverage Ltd | The production of Pepsi | Assignment on Production and Operations Management | | | 7/28/2012 | | Submittted to: Ishfaque Hossain Lecturer School of Business North South University ------------------------------------------------- Submitted By: Muhammad Mufrad MAHMUD (ID-0910645630) Sarah TABASSUM (ID-0910888030) sugandha saha (Id-082276030) md. rezaul karim (id-0920117030) md. zia uddin (Id-0910260030) farhana rahman (ID-0910229530) Acknowledgement

    Premium Supply chain management

    • 2411 Words
    • 10 Pages
    Powerful Essays
  • Better Essays

    Pepsi Rhetorical

    • 1183 Words
    • 5 Pages

    to the right. These are the parts of advertisement that we don’t think about when looking to buy something we necessarily weren’t interested in but was brought to our attention. This Pepsi ad is a rather interesting way the company chose to persuade an audience into buying their product. In this case Pepsi‚ the soft drink company‚ is focusing on rather young audience. As mentioned before‚ focusing on a specific age group or style of group is more effective in getting more customers for the

    Premium Pepsi Coca-Cola Michael Jackson

    • 1183 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Pepsi Cola

    • 9602 Words
    • 39 Pages

    through 3 contain the company’s recent financial statements. PepsiCo’s major subsidiaries were the Pepsi-Cola Company‚ which was the world’s second largest refreshment beverage company‚ Frito-Lay‚ Inc.‚ the world’s largest manufacturer and distributor of snack chips‚ and Tropicana Products‚ the largest marketer of branded juices. PepsiCo’s leading brands included carbonated soft drinks (Pepsi‚ Diet Pepsi and Mountain Dew)‚ AquaFina bottled water‚ Tropicana juices and juice-based drinks‚ Lipton tea-based

    Premium Gatorade

    • 9602 Words
    • 39 Pages
    Powerful Essays
  • Better Essays

    Pepsi Co.

    • 1097 Words
    • 5 Pages

    on their website showing the cycle in which the company operates ("Overview" ).  The company’s website also tells how the brands are over one hundred years old‚ yet the corporation is relatively young ("Overview" ). PepsiCo was formed when Pepsi-Cola and Frito-Lay merged in 1965 ("Overview" ). In 1998‚ Tropicana was added to PepsiCo. ("Overview" ). Followed by that merge was the Quaker Oats Company and Gatorade in 2001 giving the company a sorted variety of beverage lines ("Overview" ). With

    Premium Coca-Cola

    • 1097 Words
    • 5 Pages
    Better Essays
Page 1 6 7 8 9 10 11 12 13 50