A Project report On A study to understand market acceptability of Pepsi Atom In partial fulfilment of the requirements of Master of Management Studies Conducted by University of Mumbai “A study to understand market acceptability of Pepsi Atom” under the guidance of Prof. Rajesh Vyas in partial fulfillment of the requirement of Masters of Management Studies by University of Mumbai for the academic year 2012 – 2014. _______________ Prof. Rajesh Vyas Project Guide
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specific aspects of the political environment have played key roles? Could these effects have been anticipated prior to market entry? If not could developments in the political area have been handled better by each company? Ans: The primary barrier to Pepsi and Coca-Cola’s entry into the Indian market was its political / legal environment as a result of its history. Despite the liberalization of the Indian economy in 1991 and introduction of the New Industrial Policy to eliminate barriers‚ such as bureaucracy
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of the Annual Report and Form 10K And The Balance sheet – Pepsi & Coke The following instructions apply to all problem sets and to all individual assignments. Respond to the following questions. In your responses refer to the page numbers or footnote numbers in Coca Cola’s 2012 Annual Review and 201210-K where the information used in located. Except where the question only asks for a presentation of calculations (such as the common sized balance sheet) your responses should be in sentences
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Don’t Judge a Student by a Test Score Introduction Students sit in humid‚ cramped classrooms‚ wrack their brains for answers‚ and complete sections of a test in the allotted amount of time for one thing that will define them: a number score. In 2001‚ Congress passed the No Child Left Behind Act (NCLB) that requires schools to administer standardized tests to students in order to determine if the school is meeting state education standards (Rettner‚ 2011). However‚ these standardized tests
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percent. In 2010 they stepped up their investments in brand building‚ research and development‚ emerging markets infrastructure and their people. Brand building - they have a total of 19 brands; up from just 11 in 2000. Some of the brands include: Pepsi-Cola brands‚ Frito-Lay brands‚ Gatorade brands‚ Tropicana brands‚ and Quaker brands. Research and development – they increased investments in sweetener technologies‚ next-generation processing and packaging and nutrition products. Emerging markets
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Consumer’s Interest Rate for a Credit Card Debt Should Not Be Based on Their Credit Score This topic can be agreed with and disagreed with. This conclusion is based on if you have applied for a credit card and you have been denied because you have had a credit card resent on your credit card than you interest rate should be high. The reason your interest rate should be high is because the credit card company is taking a chance on giving you there credit card. With you having to pay such a high
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the cards are dealt. The cards are dealt either 9 or 18 times depending on how long of a game you wish to play. The Game Consists of: These Card Counts These Card Counts 5 Sand Trap Cards 10 points 2 Hole in One Cards -3 points 5 In The Rough Cards 10 points 3 Eagle Cards -2 points 5 Water Hazard Cards 10 points 7 Birdie Cards -1 point 5 Out of Bound Cards 10 points 8 Par Cards 0 points 9 Double Bogey Cards 2 points 9 Bogey Cards 1 point There are two cards called
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Executive Summary The soft drink industry in India has two major players‚ Pepsi and Coke. Besides these there are some local players at different market‚ operating with different market share. But they are not a big threat to the market share of either Pepsi or Coke. However as of now the two big names in cola industry are only two top U.S. players Pepsi and Coke and the fight for acquiring the market is always going between these two players and the Cola industry has along seen a COLD WAR
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The story of PEPSI In 1899‚ pharmacist Celeb Bradham started the company known as „Brad’s drink” in New Jersey. He discovered new drink in his pharmacy and decides to launch it in the market. At this time‚ he had no registered brand name‚ which turned out to be positive‚ as he soon realized that his company needs another name In 1902 the brand name was registered‚ one year after incorporating „Pepsi Cola Company”. In 1905 Pepsi had first logo change. Than it has been changing several times
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different brands names. INTRODUCTION Pepsi is an American multinational food and beverage corporation headquartered in purchase ‚ New york ‚ United States ‚ with interests in the manufacturing ‚ marketing and distribution of grain-based snack foods ‚ beverages ‚ and other products . Pepsi Co. was formed in 1965 with the merger of the pepsi - cola company and Frito – Lay ‚pepsi co has since expanded from its namesake product pepsi to a broader range of food and beverage brands ‚ the
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