"Pepsi blue ocean strategy" Essays and Research Papers

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    Ocean Park

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    Opened in 1977‚ Ocean Park Hong Kong is one of Hong Kong’s favourite attractions‚ featuring rides‚ exhibits and conservation facilities. Ocean Park is located on the southern side of Hong Kong Island‚ covering more than 870‚000 square metres of land. There are three attraction areas‚ which are the Lowland‚ the Headland and Tai Shue Wan. The three areas are connected by a cable car‚ outdoor escalator which is the second longest in the world and Ocean Express. Aqua City Ocean Park’s Aqua City

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    Ocean Carriers

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    Ocean Carrier Case Study Summary In order to accept the recently submitted leasing contract proposal‚ Ocean Carriers would have to purchase a new ship. The purchasing of a new ship is a considerable investment. We have analyzed whether or not Ocean Carriers should make this investment using Free Cash Flow and Net Present Value (NPV) analysis. Given the details of the contract‚ the forecasted daily time charter rates‚ and the costs data; we have concluded that Ocean Carriers should not accept

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    Pepsi vs. Coke

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    Business Week February 5‚ 2002 Pepsi versus Coke The rivalry of Coca-cola and Pepsi is extremely widespread. In order to remain competitive in a two-person race it is important to analyze the way a company does business. This article gave a competitive analysis between Coke and Pepsi by looking at both the industry structure and at the individual competitors. As it looks at the industry structure‚ it refers to Porter’s Five-Force model to determine Coke and Pepsi’s strengths and weaknesses.

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    pepsi case study

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    and Pepsi have been battling each other for more than a century. It’s a legendary brand rivalry. The saga began in 1886‚ when John S. Pemberton developed the original recipe for Coke and Pepsi-Cola was created 13 years later by pharmacist Caleb Bradham and the war still continues . Pepsi has launched Pepsi Raw‚ a new premium Pepsi cola‚ which is made using ingredients from natural sources. Launching first in the UK‚ it is the most significant innovation from Pepsi since the launch of Pepsi Max

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    Pepsi Coke Case

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    digit designates the national industry. Section II—Game Theory and Hypothesis 2a In the set-up to Hypothesis 2a‚ the authors discuss the notion that players learn from past experiences and have a perfect memory. They discuss a “tit-for-tat” strategy that should over time result in an attenuation of the competitive moves between players. This interaction over time should make it easier for a firm to predict the direction and nature of their rival’s next (competitive) move. The authors suggest

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    HARVESTING THE OCEAN

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    HARVESTING THE OCEAN BY: SHUN ITCHIGAWA AQUACULTURE • the use of agricultural techniques to breed and raise marine organisms. • is the farming of freshwater or marine organisms. -MONOCULTURE -POLYCULTURE what is the important of aquaculture? It supply commercial species to the world’s markets. Common Aquaculture in the World • Fish aquaculture- raising fish commercially in tanks‚ ponds‚ or ocean enclosures. - carp‚ salmon‚ tilapia and catfish. • Raft culture- aquaculture using floating rafts

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    Onion to Ocean

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    FROM “ONION” TO “OCEAN” 71 71 Tony Fang is assistant professor of international business at Stockholm University‚ SE-106 91 Stockholm‚ Sweden (tel.: +46 8 163063; fax: +46 8 674 74 40; e-mail: tony.fang@fek.su.se). The author thanks Urapa Joy Watanachote (Thailand)‚ Joost Stel (Netherlands)‚ George Kakhadze (Georgia)‚ Satu Penttinen (Finland)‚ and Gabriel de Mello Pratellesi (Brazil) for personal communications about their respective countries discussed in this paper. The author also thanks

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    Pepsi vs Coke

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    Pepsi vs Coca Cola For more than a century‚ Coca Cola and PepsiCo have been the major competitors within the soft drink market. By employing various advertising tactics‚ strategies such as blind taste tests‚ and reward initiatives for the consumer‚ they have grown to become oligopolistic rivals. In the soft-drink business‚ “The Coca-Cola Company” and “PepsiCo‚ Incorporated” hold most of the market shares in virtually every region of the world. They have brands that the consumers want‚ whether it

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    Ocean Carriers

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    Ocean Carriers Inc. A Case Study By ab Introduction • Ocean Carriers Inc. owned and operated cape-size dry bulk carriers worldwide. • Major Cargo type : Iron ore. • Vessel sizes : 80000 DWT to 210000 DWT. • Cape-size carriers travel around Cape Horn rather than the Panama Canal due to size constraints. Operations Maintenance Maintaining Supplies And on board Stores Supply of Lubricants Cargo Operations Repairs Insurance Business Model • Mostly chartered

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    Ocean Carriers

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    Ocean Carriers Case Ocean Carriers uses a 9% discount rate. 1. Do you expect daily spot rate to increase or decrease next year? Daily spot rates are expected to decrease next year because 63 new vessels are scheduled for delivery over the next year and imports of ore and coal would most likely remain stagnant over the next two years. Imports of iron ore and coal and the number of vessels available are two big factors of spot rates. 2. What factors drive average daily hire rates?

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