Question: “The Keynesian income – expenditure model assumes that the macro economy can be fine tuned and controlled in the same way as an engine in a car”. Evaluate the validity of this assertation. The economics is concerned of the production and consumption of goods or services. It also deals with the problem of scarcity. It can be divided into two sections‚ microeconomics and macroeconomics. The microeconomics deals the demand and supply for the individual part of the economy. The macroeconomics
Premium Keynesian economics Macroeconomics Inflation
Relations 9/28/10 Background: Pepsi has been a favorite soda of millions of people for over a decade. In 1993‚ PepsiCo received the Silver Anvil Award for businesses for successfully solving a crisis that had to do with one of its products. To understand the severity of the crisis it was first facing in 1993 it is important to understand a little history of the company. It was first created in 1898 when Pepsin and Cola nuts were combined in a unique recipe. Pepsi is a brand name that is actually
Premium Pepsi Cola Pepsi Challenge
-GROWTH IN CONSUMPTION IN RURAL INDIA -LIFE-STYLE CHANGES OF THE RURAL PEOPLE -LIFE CYCLE ADVANTAGES TO THE MANUFACTURERS -RURAL MARKET GROWTH RATES ARE HIGHER THAN URBAN -RURAL MARKETING IS NOT EXPENSIVE -REMOTENESS IS NO LONGER A PROBLEM AND CAN BE OVERCOME. ANALYSIS OF THE RURAL MARKET IN INDIA Rural market of India consists of about 80% of the population of the country. Apparently in terms of the number of people‚ the Indian rural market is almost twice as large as the entire market of USA or Russia. This
Premium Coca-Cola Soft drink Pepsi
Coke vs. Pepsi Karmen Burrell AIU Online MKTG205-1004B-08 Unit 1 IP October 7‚ 2010 In assignment one we are asked to choose two competitive products to analyze how they address the 4 P’s of marketing. First‚ we must understand what the 4 P’s of marketing refers to. They are pricing‚ product‚ promotion‚ and placement of product. We are asked to describe the products‚ their industry‚ their market shares‚ and their fluctuation in sales. Now that we understand what the 4 P’s of marketing
Premium Pepsi Coca-Cola Cola
Throughout my high school career I have participated in many extra-curricular and co-curricular activities such as softball‚ cheerleading‚ and volunteering. By participating in these activities I not only demonstrated compassion‚ integrity‚ and teamwork‚ I also learned many different ways to present them. Furthermore‚ when I first joined the Lennox High School cheerleading team I knew I was going to have to display teamwork and integrity. This is because without teamwork nothing on the squad would
Premium High school Education Sociology
Marketing I | Phase I I. Environmental Analysis Competitive Forces Our major competitor in Egypt is Coca Cola since many of our products are similar to almost the same packaging. Therefore‚ due to our similarity we target the same customers; which makes a 50/50 percent to gain or lose a customer by how successful our market mix can take over. Their strengths lie above all in their customer loyalty‚ then comes their popularity‚ branding‚ finance strength‚ and international trade. Its logo can be
Premium Coca-Cola Pepsi
Candidate no: 045751 ‘NEW YORK (AdAge.com) -- Pepsi ’s Refresh Project‚ a first-of-its-kind experiment in social media’ "You ’re not going to fix this with a new logo or can or graphics‚ or ad campaign‚" he said. "This requires a major‚ comprehensive approach to the category and a refocusing to optimally capture the value of the brand at every beverage occasion‚ rather than have the discourse be ... how much volume can we pump out into the marketplace‚" said Mr. Laboy‚ PepsiCo Executive interview
Premium Marketing
impact of substantial cuts in public expenditure on the performance of the UK economy The UK economy can be judged by a number of key indicators mainly sustainable economic growth‚ low inflation (target 2%)‚ a surplus on the balance of payments and low unemployment. In this question I will explain the effect of cuts in public expenditure by the government on the performance of the UK economy. Firstly if the government reduced its spending on public expenditure it will affect the economy in the short
Premium United Kingdom Economics European Union
The venture capital investment helps for the growth of innovative entrepreneurship. Venture capital has developed a result of the need to provide non –conventional‚ risky finance to new ventures based on innovative entrepreneurship. Venture capital is an investment in the form of equity‚ quasi-equity and sometimes debt-straight or conditional‚ made in new or untried concepts‚ promoted by a technically or professionally qualified entrepreneur‚ debt‚ which carries substantial risk and uncertainties
Premium Finance Venture capital Investment
A study on the various factors affecting consumer’s buying behaviour of Pepsi and its brand personification in Gurgaon. Submitted by Aamer Rushnaiwala Priyanka Kawatra Shakeb Khan Tanuj Arora Meenakshi Mishra Sudeepta Barua IILM INSTITUTE OR HIGHER EDUCATION‚ GURGAON Sector 53‚ DLF Golf Course Road‚ Gurgaon-122003 DECLARATION This report is submitted after thorough collection and analysis part for the subject Market Research undertaken in the fourth term from 1st February 2012 to
Premium Sampling Sample Stratified sampling