Business Elements of Pepsi & Coca-Cola Introduction The following is a comparison and contrast of the business elements based on a number of business elements like management and operations and on environmental aspects using SWOT and PEST. The two organizations chosen are Pepsi and Coca-Cola. Coca-Cola is a worldwide corporation that manufactures many different beverages. They also manufacture‚ distribute‚ and sell concentrates and syrups that are based in
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Us and Them The short story "Us and Them" by David Sedaris shows different aspects about the relationship between two families. Sedaris was pointing about the people who don’t have TV in their houses‚ and how their life’s it looks like without TV as in Tomkey’s family who don’t believe in TV and his family‚ and he described his neighbor as his new TV show . The simple thing of not watching TV is presenting that the family should be much closer to each other as in Tomkey’s family‚ and better
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>> OPPORTUNITIES Huge Market Potential - In a country of a billion people‚ the Indonesian aviation industry is puny. Indonesia have 12 million people who travel by air every year against 3 million passengers who fly everyday in the US‚ even though its population is one-fourth that of Indonesia. Even if we assumed that only one-fourth of that large middle-class could afford and would be willing to travel by air‚ it would call for at least a 5-6-fold increase in capacity. This points to a huge opportunity
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Threat Increased competition Smart phones are easier to make now more than ever. More companies may enter the market‚ and competitors or even Samsung contractors can maneuver around patents to create similar devices. Samsung has linked product lines‚ which means that if one product line fails due to its own reasons other product lines will also suffer. Unlike Samsung‚ their competitors like Nokia has only focused in one segment and put much effort on it. Besides‚ the products made from China was
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I feel that one of my greatest strengths is not getting involved in other people’s cattiness and drama. I have always been one to listen when a friend needs someone to talk to and I always tried to be understanding‚ but I always hated seeing people others try to take sides in arguments. In my experience this is how a lot of people lose friends and how clicks are started. In high school I was able to be friends with all different kinds of people with no problem‚ whether they were jocks‚ preps‚ or
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sections. The topical sections are as follows: Existing mission‚ objectives‚ and strategies Suggested vision and mission statements EFE Matrix (external factors evaluation) IFE Matrix (internal factors evaluation) TOWS Matrix (threats-opportunities-weaknesses-opportunities) Existing Mission‚ Objectives‚ and Strategies The existing mission of Amazon.com is to provide in an online venue the information necessary to allow people locate and purchase anything they may want (assuming that what people
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Porter’s Five Forces Analysis 1. Threat of Substitute Products (LOW) The possibility threat of substitutes is moderately low; since there are few substitutes from other industries (if any); and most of them are seemed to be obsolete or have on foot out of the door‚ e.g. digit camera in the place of film camera and fax machines in place of overnight mail delivery. Consider that Sony has built a good reputation and strong customer loyalty‚ it effectively position the company’s products against product
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policies including “principle of indigenous availability” (Catero 2009) and “License Raj” (Nirmalya Kumar 2009). This limited free market economy made it challenging for foreign businesses to operate in India (e.g. PepsiCo had to promote under Lehar Pepsi). In 1991‚ the country’s capitalistic economic reform improved its business climate but some discriminatory protectionism laws still existed. As “political leadership openly used state-control over economic resources to maintain and exercise
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Coca-Cola 1. Promotion: Coke has many different and unique ways that they promote their brand that makes their company so successful. They have taken promotion to a whole new level by creating the vending machine to sell to people on the go‚ created santa clause so people would drink their product during summer‚ they also put a lot of money into having their commercials playing during big events such as the super bowl from 2009 to 2013‚ coke has spent 62.3 million dollars on adds during the super
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The Coca Cola and Pepsi War 1. Why is the soft drink industry so profitable? * The soft drink industry remains profitable because of the market share based on Porters Five Forces. * Coke has protected its recipe for over a hundred years as a trade secret‚ and has gone to great lengths to prevent others from learning its cola formula. The company even left a billion-person market (India) to avoid revealing this information. As a result of extended histories and successful advertising
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