A Project report On A study to understand market acceptability of Pepsi Atom In partial fulfilment of the requirements of Master of Management Studies Conducted by University of Mumbai “A study to understand market acceptability of Pepsi Atom” under the guidance of Prof. Rajesh Vyas in partial fulfillment of the requirement of Masters of Management Studies by University of Mumbai for the academic year 2012 – 2014. _______________ Prof. Rajesh Vyas Project Guide
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manufacturing‚ marketing and distribution grain-based snacks‚ as well as carbonated and non-carbonated beverages. The company has 19 product lines and each one generates over $1 billion in annual sales. Some popular subsidiaries are from PepsiCo such as Pepsi‚ Diet Pepsi‚ Gatorade‚ Lay and Tropicana. They employ about 285‚000 people and its CEO is Indra Nooyi. This paper focuses on generating an overview of company operation and how the managers control it. Because PepsiCo is a large corporation so we
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What makes international food companies so successful? As an example: SWOT on Pepsi Co 1.Extrernal origin: 1.1. Opportunities: Opportunities in International Markets: consumption of their products is still relatively low overseas‚ there is a significant opportunity to grow in the global market by expanding existing businesses and through acquisitions‚ especially in up and coming markets (mostly 3rd world countries) With innovative marketing: beverage and food players can build growth for their
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COMPANY BACKGROUND Pepsi is Pvt. Limited Company. It is a franchise of Pepsi cola international. It first came to Pakistan in 1960‚ but they did not do well at that time. So they packed off and went back. In 1969‚ Pepsi came back but still their appearance was not satisfactory in the market so they approached Pakistan beverages to take the franchise for Pepsi. And from that day onwards it took Pakistan beverages a period of 5 years to knock down coke from the No.1 position and in 1985 they
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Ethical and Unethical Tactics For Influencing Behavior Multiple career moves landed Jeanne Lewis in positions to influence the behavior of the employees that worked for her at Staples‚ Inc. In the context of this writing the ethical tactics used by Lewis for influencing behavior will be explored. Lewis ’ decision to work with her employees until she was confident in the team will be examined in the context of her ethical behavior as well. An early example of Lewis ’ ability to influence behavior
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Persuasion and Argumentaion By: Ranita Wallace Ashford University Ethical Behaviors and Persuasion The vision of this essay is to detail the importance of ethical behaviors and its significance in persuasion. It will explain current events where ethics lack and ethics distinguish the influence on persuasion. Modifying on whom the persuader may be‚ or what field or line of work they are associated in‚ ethical guidelines are set for most professions. Many times a persuader can find themselves
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PROJECT REPORT ON RECRUITMENT AND SELECTION OF PEPSICO (HYDERABAD) Project report submitted in partial fulfillment of the requirement For the award of the degree of MASTERS OF BUSINESS ADMINISTRATION BY Name: N.ARCHANA Register no: 08S11E0004 Project report
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The values-learned perspective states that police officers learn their ethical or unethical behavior through indoctrination into the law enforcement organization they are a part of. The indoctrination into the subculture molds and shapes the behavior of new officers and as they learn to behave like their colleagues‚ what is expected of them in order to be included becomes their moral standard. One example of this from the audio recording is the officers who worked with Adrian Schoolcraft. These officers
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Table of contents Ethical Issues in Managing Employee Behavior Pg. 1 - Abstract Pg. 2 - Intro employee behavior Pg. 2 - What are Business Ethics Pg. 3 - Introduction to unethical Practices Pg. 3 - 3 Main Reasons for Inappropriate Employee Behavior Pg. 4 - Automatic Dismissal and Managerial Personality Traits Pg. 5 & 6 -Passive Management Pg. 7 - Biases‚ Prejudge Mental and Dishonesty Pg. 9 - Uneven Distribution Pg. 10 – Steps to Evaluate Your Decision as a Manager
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OMEGA’s image. Cindy even helped to design a collection dedicated to her: the Constellation My Choice. PEPSI: Today’s PepsiCo‚ Inc. was found in 1965 through the merger of Pepsi Co and Frito-Lay‚ the world’s largest manufacturer and distributor of snack chips. In 1998‚ it acquired Tropicana‚ the world’s largest marketer and producer of branded juices. In addition to the main body of 3 companies‚ the Pepsi-Cola Incorporation also owns four well-known fast food restaurants in the world; they are Pizza Hut
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