Marketing Management Case Analysis Q. What are the reasons for Raja ’s success and Maya ’s failure? | Raja | Maya | Cost | * The product was perceived to be better than the free condoms distributed by the government‚ still emerging as affordable to the masses. * The low cost offers a profit margin to the distributers of the product whose substitutes are otherwise available for free. | * The low price of Maya is leading to reinforce the image of the product as being of low quality
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Dissertation Report On “A Brief study on Effectiveness of Channel of Distribution of Pepsi Products in Patna” At Lumbini Beverages Pvt. Ltd. Hajipur Under Guidance Mr. Manish Sahay [Market Developing Officer PEPSI‚ Patna (Bihar)] In Partial Fulfillment of the Requirements For the award of POST GRADUATE DIPLOMA IN MANAGEMENT Submitted To Submitted By Mr. Rahul Saxena Kunal (Class Coordinator) PGDM – III (B) Roll:
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food consumer of Bangladesh like to take western food also after 1980s. As a result of global marketing this was not too hard for the consumers. Different foreign food companies were established in Bangladesh. Beverage industry is one of them. But more interestingly we don’t know beverage is also our cultural food because beverage doesn’t mean only carbonated drinks. Yoghurt‚ soup and lacchi are also beverage of our own tradition which consumed for the last 100 years in Bangladesh. But carbonated
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Introduction: Cybercrime is criminal activity done using computers and the Internet. This includes anything from downloading illegal music files to stealing millions of dollars from online bank accounts. Cybercrime also includes non-monetary offenses‚ such as creating and distributing viruses on other computers or posting confidential business information on the Internet. Perhaps the most prominent form of cybercrime is identity theft‚ in which criminals use the Internet to steal personal information
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Pepsistuff commercials made an offer of a Harrier jet—the famous high-tech "jump jet" used by the U.S. Marines. In a TV commercial that aired in 1995‚ Pepsi jokingly included the Harrier as one of the prizes that could be received with a mere 7 million Pepsi points. While that sounds like a lot of points to get from drinking Pepsi products (roughly 190 Pepsis a day for 100 years)‚ the company also allowed customers to purchase points for 10 cents a piece. Leonard did the math‚ and discovered that the
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Pepsi Internal Control Procedures Pam Sharratt XACC/210 April 10‚ 2013 Cito Vanegas Pepsi Internal Control Procedures The Pepsi Co. has many shareholders that they have to answer too when certain things just do not seem to add up. They have different teams of management to oversee every area of operation and to make sure the company is running effectively and gaining the best profit possible. Like other companies over the last few years they have had their ups and downs in certain areas.
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14. Financial Condition 16 15. Summary of business & outlook for the future 18 16. Conclusion 18 01. INTRODUCTION: Bangladesh is an agricultural country. 85% of the population in here is directly or indirectly related to agriculture. The land of this country is very fertile. The
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General discussion on the draft Constitution continued from 19 October to 30 October of 1972. The Constituent Assembly taking to sittings in 8 working days and about 32 hours. A total of 48 MCA’s (Members of Constituent Assembly) in the 404 members Assembly participated in the debate. Of them 45 belongs to the rulling Awami League‚ one to the opposition NAP and two were independents. Of the 45 Awami Leagues 9 weres ministers. Out of 48 participants 16 were the members of the Committee which drafted
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On behalf of all Bangladeshi people‚ I would like to invite you to join us at a typical wedding ceremony of Bangladesh. No‚ it’s not my wedding; I’ve already done that once. In our culture‚ marriage is such a pompous celebration that most people spend quite a fortune and have to think twice to go through the experience. In the next few minutes you’ll find out why?! It starts with the semi-formal event which is the engagement ceremony. It is semi-formal because instead of boy asking the girl “Will
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In 1886‚ the Coca Cola Company was developed but it wasn ’t until 1898 that the fierce competitor Pepsi-Cola entered into the market. These 2 companies are the two major players that dominate the consumer beverage (soft-drink) industry. Coke and Pepsi have since been competing to rein the global market in consumer beverages. The market of drinks in the United States alone is valued at more than thirty million dollars annually. With the growth of these two companies‚ PepsiCo has developed and acquired
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