Macro Business Environment: There are many different environments in marketing which will influence how successful a product will be. With a well rounded marketing plan‚ and taking into account the many different aspects of the environment any product can have a chance at success. The air blade fits extremely well into the macro business analysis. Aspects such as trends technology‚ economic‚ natural area‚ cultural will domestic will be discussed . Every area in the macro business environment is
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1|Page Pepsi Brand Tracker (Project2 Part2 Brand Equity Measurement) PRAXIS BUSINESS SCHOOl A report Submitted to Prof. Srinivas Govindrajan In partial fulfilment of the requirements of the course Product and Brand Management On 03/08/09 BY Apoorva Jain Gunjan Dugar Hardik Mishra Manoj Mani Iyer PEPSI BRAND EQUITY PRAXIS BUSINESS SCHOOL 2|Page Executive Summary The objective of this project was to find out the brand equity of Pepsi . The parameters which enabled us to arrive at
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Reflection of Micro lesson I presented my first micro-teaching lesson and lesson plan for 1.5 hours to my peer groups and delivered 20-25 minutes. My chosen topic was diabetes I chose this because I felt diabetes is common and most students will have some knowledge of diabetes. I felt nervous at the beginning of lesson‚ I was having difficulties with technical problems‚ I felt that this made me loose concentration‚ and this will be a learning curb for next time. As I carried on presenting my
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References: [1] Ahmad F.U.A. & Ahmad R.A.B. Islamic Microfinance: the Evidence from Australia[J]. Journal of Humanics‚ 25(3): 217-235 [2] CBN (2005)‚ Central Bank of Nigeria Statistical Bulletin [3] CGAP‚ the Micro Banking Bulletin: Focus on Productivity‚ 2006 (6) [4] Cook‚ P. & Nixson‚ F. Finance and Small and Medium-Sized Enterprise Development‚ 2000 [5] Cressy‚ R. & Olofsson C. European SME Financing: An Overview[J]. Small Business Economics‚ 1997‚ (9): 87–96
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Micro economics is a branch of economics which studies individual firms and consumers. The basis of micro economics is supply and demand; how does the market react to changes in supply and demand and inevitably how does it affect price. Microeconomic decisions by both firms and individuals are motivated by cost and benefit considerations. Costs can be either be in terms of financial costs such as average fixed costs and total variable costs or they can be in terms of opportunity costs‚ which consider
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1.1 Introduction Market is a particular products and services to be exchanged between a significant group of buyer and sellers for a price for market benefit. There are mainly two types of market. 1. Perfect or Pure Competition Market 2. Imperfect Competition Market a) Monopoly Market b) Oligopoly Market c) Monopolistic market d) Duopoly market e) Monopsony Market Among those markets we have chosen oligopoly market for our report. An oligopoly the domination of a market by a few firms
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banking and related services.” Microfinance is not just about giving micro credit to the poor rather it is an economic development tool whose objective is to assist poor to work their way out of poverty. It covers a wide range of services like credit‚ savings‚ insurance‚ remittance and also non-financial services like training‚ counseling etc. FEATURES: * Borrowers are from the low income group * Loans are of small amount – micro loans * Short duration loans * Loans are offered without collaterals
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Pepsistuff commercials made an offer of a Harrier jet—the famous high-tech "jump jet" used by the U.S. Marines. In a TV commercial that aired in 1995‚ Pepsi jokingly included the Harrier as one of the prizes that could be received with a mere 7 million Pepsi points. While that sounds like a lot of points to get from drinking Pepsi products (roughly 190 Pepsis a day for 100 years)‚ the company also allowed customers to purchase points for 10 cents a piece. Leonard did the math‚ and discovered that the
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THE MICRO-ENTERPRISE BRIEF As a group we have been given the task of carefully selecting an informal micro-enterprise that operates in Cape Town. From this small business we need to ask a range of questions in order to investigate and identify the opportunities that are available to the business as well as where and how these opportunities could be improved. As a group the business we selected the flower stalls in Trafalgar Place on Adderley Street. This turned out to be a very interesting business
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Pepsi Internal Control Procedures Pam Sharratt XACC/210 April 10‚ 2013 Cito Vanegas Pepsi Internal Control Procedures The Pepsi Co. has many shareholders that they have to answer too when certain things just do not seem to add up. They have different teams of management to oversee every area of operation and to make sure the company is running effectively and gaining the best profit possible. Like other companies over the last few years they have had their ups and downs in certain areas.
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