Group 7: The characteristics that define the uniqueness of the industrial products naturally lead to relationship marketing by finding new ways to attract the community. Bigger corporations who distribute to small businesses also need to have distinctive and quality products so that both businesses can profit. The motive of the buyer is to find the best product out there to satisfy their needs. Having a loyal relationship between two companies that are doing business will build a long term relationship
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An Unforgettable Holiday Up to now‚ I still remember my fantastic holiday to Nha Trang city with my friends when I was in Vietnam. It was on the warmth of a summer day in August‚ 2009. After I graduated high school with a high graded‚ my parents gave me four days summer vacation with my friends. Hence‚ I searched some wonderful places on the internet and discussed with my friends about those places. Afterward‚ we decided to go to Nha Trang city that had a lot of beautiful beaches because a beach
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Art Stud 1 Reaction Paper to The 120 Days of Sodom By Pier Paolo Pasolini Prepared by: Gerrymy M. Retuba First of all when I heard that this movie would be so disturbing because it has pain and suffering I thought I can take it because of all the blood and gore that I have watched all throughout my years of living but this movie that is claiming to be an art beat all of it if you’re looking for movie that will test the might of your stomach it’s this movie it’s so disgusting but while watching
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Introduction: Samsung Electronics‚ which was founded in 1969‚ is the largest part of the Samsung Group‚ and is one of the world’s biggest electronics companies. Founded in Daegu‚ South Korea‚ Samsung Electronics operations in about 58 countries and has around 208‚000 employees. Samsung Electronics is considered one of the world’s 10 best labels. The company is one of four companies in Asia‚ including Japan‚ with a market capitalization of up to U.S. $ 100 billion. Samsung Group includes many
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1. INTRODUCTION The assignment focuses on analyzing and comparing two companies which belong to same sector or industry with a marketing angle. The purpose states that the study of the module Marketing Management needs to be implemented in virtual front by providing thoughtful process to the company chosen. 2. Two Companies In The Same Sector 2.1 About The Company: Coca Cola Coca-Cola is produced by The Coca-Cola Company of Atlanta‚ Georgia‚ and is often referred to simply as Coke (a
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the main issue at hand: The company has paid £8.6m in corporation tax in its 14 years of trading in the UK and nothing in the last three years‚ despite UK sales of nearly £400m in 2011. only paid £8.5m in corporation tax since it launched in Britain in 1998 despite sales of £3bn‚ starbucks has reported a taxable profit only once in its 15 years of operating in the UK‚ often posting losses‚but on the other hand it reported profitability and good perfomance to its investors. corporation tax in the
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CASE STUDY Title: Pepsi-Cola Manufacturing International Ltd. Azwan Shah bin Aminuddin 1. Identify and discuss the business process redesign principles that have been applied by the BR project team. In business process redesign‚ the organization need to be have a guidance or principles to make sure that their redesign process is on the right track. In Pepsi –Cola Manufacturing International Ltd (PCMIL)‚ there are based on several principles to ensure they are on the
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PepsiCo Inc.‚ profitability ratios | | | Dec 29‚ 2012 | Dec 31‚ 2011 | Dec 25‚ 2010 | Dec 26‚ 2009 | Dec 27‚ 2008 | Return on Sales | | Gross profit margin | 52.22% | 52.49% | 54.05% | 53.51% | 52.95% | Operating profit margin | 13.91% | 14.48% | 14.41% | 18.61% | 16.09% | Net profit margin | 9.43% | 9.69% | 10.93% | 13.75% | 11.89% | Return on Investment | | | | | | Return on equity (ROE) | 27.71% | 31.29% | 29.86% | 35.38% | 42.47% | Return on assets (ROA) | 8.28%
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Lesson in Globalization Case summary: The case discusses the major strategies adopted by Pepsi Co (Soft drinks & snack food major) to enter the Indian market in the late 1980s. Initially the company found it very hard to sell itself to the Indian government as the Indian economy was highly regulated. So to lure Indian government Pepsi Co made promises of working towards enrichment of the rural economy Punjab by getting involved in the agricultural activities. Pepsi Co also made several promises
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Coke & Pepsi in India Q1) Identify the issues that are going on in this case with respect to issues management‚ crisis management‚ global business ethics‚ and stakeholder management. Rank these in terms of their order of priorities for Coca-Cola and PepsiCo. Q 2) Evaluate the corporate social responsibility (CSR) of Coke and Pepsi in India. Q 3) Are these companies ignoring their responsibilities in India? Or is something else at work? Q 4) why does it seem that Coke has become a larger and
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