As World War II came to a close in 1945‚ the Communist Party in America was beginning to simmer away. The government was worried that a Communist takeover in America would soon begin. They believed that these far-left ideas would destroy traditional American values. The House Committee on Un-American Activities (HUAC) was founded in 1938. Its original purpose was to find Nazi and Fascist sympathizers in Hollywood. After the war was over‚ the committee began targeting Communists. The government
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arrested without warrants because of some imaginary “worldwide communist conspiracy.” The Palmer Raids were parts of the Red Scare. In 1919 and 1920‚ led by Attorney General A. Mitchell Palmer‚ federal agents “raided the office of radical and labor organizations throughout the country.” (4) The main targets of these acts were socialists and immigrant labor organizations. The Red Scare ended quickly as Palmer took criticism from Congress and public‚ however‚ the damage to the labor unions was repairable
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Marketing Strategy Analysis of Coca-Cola and Pepsi Cola Two famous beverage companies exist in the market today‚ Coca-Cola and Pepsi Cola. Each competes intensely to distribute their beverage and food products to a global market for higher profits for the last several generations. In the free market‚ it can be difficult to determine which company uses the best practices in their marketing strategy as both use similar strategies to expand their local and global markets. In this paper the subjects
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OMEGA’s image. Cindy even helped to design a collection dedicated to her: the Constellation My Choice. PEPSI: Today’s PepsiCo‚ Inc. was found in 1965 through the merger of Pepsi Co and Frito-Lay‚ the world’s largest manufacturer and distributor of snack chips. In 1998‚ it acquired Tropicana‚ the world’s largest marketer and producer of branded juices. In addition to the main body of 3 companies‚ the Pepsi-Cola Incorporation also owns four well-known fast food restaurants in the world; they are Pizza Hut
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The Red Scare was at the height of its nascence during the 1920s‚ Due to the Bolshevik Revolution and the ending of WWI‚ Russia was now more communist than ever. Many Americans were now gripped with paranoia as anarchist bombings occurred. This paranoia led to the case of Sacco and Vanzetti in 1927. During this time‚ innocent people were jailed for expressing their views‚ civil liberties were ignored‚ and many Americans feared that a Bolshevik-style revolution was at hand. The reason behind the
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world‚ Pepsi has implemented several smart strategies in the last decade to improve its turnover and profits. Pepsi-Cola’s expansions in snacks like Lays‚ Quaker oats‚ Cheetos and Kurkure have given them an edge over Coca-Cola. Although‚ Coca-Cola is still the number one selling brand‚ Pepsi has reduced their dependency on soft drinks by expanding their product mix. We all know that the marketing mix is a dynamic process and is always changing with prices and promotions. However‚ Kudos to Pepsi‚ who
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What makes international food companies so successful? As an example: SWOT on Pepsi Co 1.Extrernal origin: 1.1. Opportunities: Opportunities in International Markets: consumption of their products is still relatively low overseas‚ there is a significant opportunity to grow in the global market by expanding existing businesses and through acquisitions‚ especially in up and coming markets (mostly 3rd world countries) With innovative marketing: beverage and food players can build growth for their
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McCarthyism and The Red Scare Have you ever had that moment in your life when you thought to yourself‚ “Why would he do that‚ or why would that happen?” Well‚ that is just what many people thought about McCartyism and the Red scare after that time period had passed. The Red Scare was a point in time when many Americans believed that the uprising of communism would be among them. These waves of the Red Scare happened twice‚ once after World War One‚ and the second time‚ which was more significant
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Communism offered a scapegoat for the confusion‚ fear‚ and insecurity Americans felt after World War II. The Red Scare may have incited paranoia and unease in the American government and people‚ but it also consolidated all of their concerns onto a single rival. This unification also unified the American people‚ under a common suspicion. “Consensus mentality offered
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the war between the Soviet Union and America continued throughout the 1940’s and early 1950’s‚ panic over the alleged threat of communism began to take over America and later became known as the Red Scare‚ since the Soviet Union was known as the reds for their allegiance to the Soviet flag. The Red Scare would have brought about a chain of events that would significantly influence the US government and society. Three major events in 1948 and 1949 brought the American fear of Communism to a fever pitch
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