towards schemes‚ in Bathinda(urban) and Barnala(rural) areas of Punjab. In this project I surveyed in Bathinda (urban) and Barnala (rural) areas of Punjab‚ and asked selected questions to the Distributors and retail outlet owners who were selling Pepsi products . I also covered the markets in these areas with the pre-sales representatives and rural sales promoters ot the company and obtained firsthand knowledge of their working. Out of my project I learnt these things: If one wants to grow in FMCG
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$168 million of Restructuring and special charges in 1992 Stakeholders •Absolute vs Relative priority •Secured claims ($159 million) prefer a low a value •Senior unsecured claims ($88 million) •12.5% junior debtholders‚ 9% debtholders •Junior Debt: 12.5% & 9% Debt ($40 & 16 million) •vultures purchased $16 million at 80-85% off face value •equity: likely wiped out including ESOP •management •cramdown
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1958 until its withdrawal in 1977 following disputes with the Indian government. PepsiCo did not enter the Indian market until 1986‚ and Coca-Cola did not reenter the Indian market until 1993. Pepsi struggled to fight off local competition from various local brands‚ while slowly growing its market share. In 1993 the belief was that Coca-Cola would not take away any market share from local companies given that the beverage market was growing consistently from year to year. A unique opportunity for
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1. Select a specific company of your choice. Read about this company and its current position. Based on your study‚ identify some of the important macro environmental opportunities and threats for this company. Solution: Pepsi Co: Revenuue- $ 60 Billion No. of employees:2‚85‚000approx Opportunities * Broadening of Product Base - PepsiCo is seeking to address one of its potential weaknesses; dependency on US markets by acquiring Russia’s leading Juice Company‚ Lebedyansky‚ and V Wwater
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Ryan Ricker 12 PEPSI CO Product and Distribution Strategy PepsiCo is a multinational food and beverage company. Operating in over 200 countries‚ it is the second largest company of its kind in the world. It can be systemized into four divisions‚ PepsiCo Americas Foods‚ PepsiCo Americas Beverages‚ PepsiCo Europe and PepsiCo Asia‚ Middle East and Africa. Furthermore PepsiCo is organized into six reportable segments‚ which are‚ Frito-Lay North America‚ Quaker Foods North America‚ Latin America
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Laura Sanchidrian Fuertes Laura Sanchidrian INTB 4202 Prof. Grigorios Livanis Spring 2014 Coke and Pepsi Discussion Assignment Compare the economics of the concentrate business to that of the bottling business: Why is profitability so different? Comparing the financial statements of the largest concentrate producers (Coca-Cola Company and PepsiCo) and those of the largest bottlers (CCE and PBG) we can easily identify numerous factors affecting their economies and profitability. The first
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Planaria Regeneration in Ideal Temperatures vs. Cold Temperatures Christina Malfas Abstract Planaria are flatworms that live in quiet freshwater bodies. They live in a narrow range of temperatures‚ from 22-24°C. They regenerate asexually‚ specifically through a process called epimorphosis‚ in which they completely regenerate one half of their bodies after splitting themselves in two. The diffusion gradient model assumes that cells in an organism “know” their orientation on that organism due
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The Coca Cola and Pepsi War 1. Why is the soft drink industry so profitable? * The soft drink industry remains profitable because of the market share based on Porters Five Forces. * Coke has protected its recipe for over a hundred years as a trade secret‚ and has gone to great lengths to prevent others from learning its cola formula. The company even left a billion-person market (India) to avoid revealing this information. As a result of extended histories and successful advertising
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PEPSI BLUE CASE STUDY: THE CHALLENGES INHERENT IN EXECUTING A GLOBAL RE-BRANDING CAMPAIGN During the 1990s‚ PepsiCo launched new products and engineered a global re-branding campaign in an effort to grow sales volume; reinvigorate their stagnant brand; and to close the increasingly large sales and market share gap between itself and its primary competitor‚ Coca-Cola. In 1993‚ Pepsi jump-started its marketing efforts by adding two brands to its portfolio: Crystal Pepsi and Pepsi Max. Crystal
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market in France‚ in 1995‚ was segmented almost exclusively by primary demographics. The industry served this market with ten different product categories breaking cars down by economy‚ size‚ features‚ and utility. However‚ during the 1980s and early 1990s‚ changes in French tax law raised the price of fuel dramatically‚ making smaller‚ more fuel-efficient cars more desirable. This effect was amplified by increased road congestion‚ parking difficulty in urban areas‚ and a growing number of women drivers
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