Table of Contents Page Purpose of the Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2-6 Methodology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7-10 Definition of the Target Population and Sample Size . . . . . . . . . . . . . . . . . . 11- 13 Potential Managerial Benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13-15 Proposed Budget . .
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Content of a Research Proposal Title This should be short and explanatory. Your first attempt may change as your work progresses- consider does it mirror the content of the proposal. Background This section should contain a rationale for your research- why are you undertaking the project? Why is the research needed- is it worth it?- why has it aroused your interest? You need to demonstrate that you know what you are talking about and that you have knowledge of the literature surrounding
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ELEMENTS OF A RESEARCH PROPOSAL 1. Background of the study Establish the area of research in which your work belongs‚ and to provide a context for the research problem. Provides information to the research topic. 1. Background of the study In an introduction‚ the writer should create: i. reader interest in the topic‚ ii. lay the broad foundation for the problem that leads to the study. 2. Statement of the problem When you start a research‚ you have
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Research Proposal Template Please note that instructions (in italics) should be deleted and replaced by the appropriate entries. The word guides are a maximum. The proposal should include a list of references and a timeframe. The word count is 2500 – 3000. 1. Title Give a clear and succinct title‚ indicating the problem area around which the research will be undertaken. 2. Background Include a description of the background to your topic. Explain why you have chosen the topic - give both
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C ASE 3 PEPSI ONE INTRODUCTION On June 30‚ 1998‚ PepsiCo shocked the beverage industry with its introduction of a revolutionary new sugarfree cola with no aftertaste. Within one hour of FDA approval of acesulfame potassium (ace K)‚ the main sweetening ingredient‚ the launch of Pepsi One was announced. Samples of the new drink were in the hands of reporters and bottlers within hours. How was PepsiCo able to formulate a new core brand so quickly? The answer is that Pepsi is no longer an American
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THE RESEARCH PROPOSAL Lesson Objectives The student will be able to: 1. List and describe the chapters and subsections of a research proposal and a research report and their proper order. 2. Describe the characteristics of an appropriate proposal title. 3. Compare and contrast the styles appropriate for (1) a dissertation or thesis‚ (2) a research proposal‚ (3) a research report‚ (4) a professional paper‚ and (5) a journal article. 4. Distinguish (compare and contrast) between assumptions‚
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Writing a Research Proposal 1. Title page a. title should provide a clear idea of the research topic b. has student’s name and ID# c. student’s major d. course name e. professor’s name f. date 2. Table of Contents (covered in point# 9). 3. Write an introductory chapter (includes Introduction‚ Importance of Study‚ Purpose of Study‚ Background‚ Assumptions‚ Delimitations) • Present an overview of the research study. o Explain why the topic
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Re-introduction Avinash Chaturvedi‚147860 4/28/2014 Problem Statement: In a strategic move to expand its market share in ready-to-drink tea market category‚ Pepsi had decided to invest aggressively in its brand-Brisk. The challenge facing the top management of the companyMary Barnard‚ Vice President PepsiCo and Marison Tamaro‚ General Manager‚ Pepsi-Lipton partnership is to choose a suitable advertisement media for Brisk (Social Media or TV based approach) that would‚ Reintroduce Brisk brand to male
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Research Proposal 1. Title: How can effective recruitment and selection of staff impact on growth comparing traditional and modern approaches? 2. Rationale and Research Questions: Employment is a key function of human resource management‚ an omnipresent activity of all companies consequently measuring this against a business’s progress will assemble evidence of how valued the selection methods are regarded within present-day business. This research proposal intends to broaden the knowledge within
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DENTALCARE WHITENING TOOTH GEL RESEARCH PROPOSAL Table of contents: Introduction……………………………......………..3 Five Year Plan....................................................3‚ 4‚ 5 Understanding Issues......……………………..…..5 Validating the Proposed Research..................….6 Research Methodology and Design…..................7‚ 8 Conclusion…………………………………..............8‚ 9 References.…………………………………..……....9 INTRODUCTION The Pre-launch research is an important tool to manage and understand
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