A SUMMER TRAINING PROJECT REPORT ON “ANALYSIS OF ANTI PEPSI BEHAVIOUR OF RETAIL OUTLETS” SUBMITED TOWARDS PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN MANAGEMENT SUBMITTED BY- PRADEEP PANKAJ SINGH PGDM(2008-10) ENROLMENT NO-2029742128. FACULTY GUIDE INDUSTRY GUIDE MR. VISHAL AGGARWAL MR. RAVEND BIJLANI ASSOCIATE PROFESSOR
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Coke vs. Pepsi As we all know‚ Coca-Cola and Pepsi have been rivals for centuries. While most people have their own preference on which cola they prefer‚ they have no idea what makes these two cola brands so similar yet so different. While both are similar in color and taste‚ the biggest difference between these two brands are their sugar level. Coca-Cola‚ the dominant coke brand‚ contains less sugar compared to that of Pepsi’s. Furthermore‚ these two world renowned colas are said to help regain
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We researched Coke and Pepsi as was requested to see which one would be a better investment over the other. One of the ways to see how a company is doing is to look at how much (EVA) Economic Value Added that company is producing. EVA is a way of measuring an operation’s real profitability. EVA is better than conventional ways because it takes into account the total cost of the operating capital. EVA is simply the after-tax operating profit minus the total annual cost of capital. Using EVA has
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NRS 430V CLC Group Project Agreement Grading Criteria CLC Course Information Course Name/Section Number: Professional Dynamics / NRS-430V-0101 Instructor’s Name: Monica Kidder Start Date of the Course: 3/10/2014 CLC Member Contact Information (Who is in our group?) CLC Member Name Primary E-mail Address Secondary E-mail Address Other Contact Information CLC Group Values (What do we need to do to ensure our team’s success?) What Each Team Member Agrees to Do Why This Is
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Analysis of a Pepsi Advertisement Pepsi attempts to relate to their target audience by appealing to the sentimental side in all of us. In their ad they target the desires and beliefs and values of every American child and the child within all of us by using the symbolic images of the Christmas season and the magic that season brings with it. In this advertisement for Pepsi‚ a Teddy Bear is seen hanging on a string of lights on a Christmas tree with one hand while with the other he is reaching
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COMPANY Case Pepsi: Can a Soda Really Make the World a Better Place? This year‚ PepsiCo did something that shocked the advertising world. After 23 straight years of running ads for its flagship brand on the Super Bowl‚ it announced that the number-two soft drink maker would be absent from the Big Game. But in the weeks leading up to Super Bowl XLIV‚ Pepsi was still the second-most discussed advertiser associated with the event. It wasn’t so much what Pepsi wasn’t doing that created such a stir
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NRS 430V CLC Group Project Agreement Grading Criteria CLC Course Information Course Name/Section Number: NES-430V Professional Dynamics Instructor’s Name: V. Thacker Start Date of the Course: Sept. 9‚ 2013 CLC Member Contact Information (Who is in our group?) CLC Member Name Primary E-mail Address Secondary E-mail Address Other Contact Information Carol Schulke 623-910-5321 Leslie Will 623-202-5159 Lindsey Smith 623-692-4263 Eydie Harmon 623-221-2679 CLC Group Values (What do we need
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A SUMMER TRAINING PROJECT REPORT ON “A COMPARITIVE SURVEY OF PEPSI DEALERS IN RESPECT TO OTHER BRAND DEALERS IN ALLAHABAD AT Submitted to UTTAR PRADESH TECHNICAL UNIVERSITY In partial fulfillment of the requirement For the award of the degree of MASTER’S OF BUSINESS ADMINISTRATION SESSION (2009-2011) UNDER GUIDANCE OF: - SUBMITTED BY:- PROF. PALAVY KAUR PANKAJ JHA
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three legged brass kettle in his backyard. The name was a suggestion given by John Pemberton ’s bookkeeper Frank Robinson (Anonymous‚ 2001). Birth of Coca Cola Being a bookkeeper‚ Frank Robinson also had excellent penmanship. It was he who first scripted "Coca Cola into the flowing letters which has become the famous logo of today. The soft drink was first sold to the public at the soda fountain in Jacob ’s Pharmacy in Atlanta on May 8‚ 1886. About nine servings of the soft drink were sold each day
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me up for success in my future. Charlotte Kent‚ professor of English at Mercy College believes in strict syllabus with high expectations to shape her students and help prepare them for their future outside the classroom. In Michael S. Roth’s book Beyond the University‚ there were many critiques and arguments about the purpose of education
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