"Pepsi ultimate taste challenge" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 2 of 50 - About 500 Essays
  • Satisfactory Essays

    Pepsi

    • 534 Words
    • 3 Pages

    Marketing Strategies of Pepsi Co. PepsiCo is the second largest food and beverage company in the world. Caleb Bradham founded PepsiCo in 1898‚ a pharmacist and drugstore owner‚ who formulated the ingredients for the syrup‚ originally called Brad’s drink‚ of what is known today as Pepsi-Cola. PepsiCo’s mission is to be the world’s most premier consumer products company focused on convenient foods and beverages. PepsiCo has six guiding principles that include‚ “Care for customers/world we live

    Premium Geert Hofstede Coca-Cola Pepsi

    • 534 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Pepsi

    • 2526 Words
    • 11 Pages

    offers the world’s largest portfolio of billion-dollar food and beverage brands‚ including 19 different product lines that generate more than $1 billion in annual retail sales each. Our main businesses -- Quaker‚ Tropicana‚ Gatorade‚ Frito-Lay‚ and Pepsi Cola -- also make hundreds of other enjoyable foods and beverages that are respected household names throughout the world. With net revenues of approximately $60 billion‚ PepsiCo’s people are united by our unique commitment to sustainable growth by

    Premium

    • 2526 Words
    • 11 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Pepsi

    • 28622 Words
    • 115 Pages

    of the major strategies adopted by Pepsi. The thesis also takes about how Pepsi is doing all over the world and in India. INTRODUCTION INTRODUCTION With the re-entry of Coca-cola in the Indian market‚ Pepsi had to go in for more aggressive marketing to sustain its market share. That was the Initial phase of the Cola Wars in India”. There are many who feel that Pepsi had the first mover advantage in

    Premium

    • 28622 Words
    • 115 Pages
    Satisfactory Essays
  • Better Essays

    Taste Perception

    • 986 Words
    • 4 Pages

    The Effects of Cola Type on Taste Perception Abstract The purpose of the present study is to examine the effects of cola type on taste perception. It was hypothesized that participants would correctly discriminate “different” cola pairs (e.g.‚ Coke-Pepsi‚ C-P) to a greater extent than “same” cola pairs (e.g.‚ Pepsi-Pepsi‚ P-P). The results support the hypothesis. Overall‚ a higher percentage of “different” cola pairs were correctly discriminated. In addition‚ it was hypothesized that participants

    Premium Experiment Coca-Cola Hypothesis

    • 986 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    PEPSI

    • 9270 Words
    • 38 Pages

    PEPSI COLA PAKISTAN: FRANCHISING & PRODUCT LINE MANAGEMENT 1 op yo In July 1991‚ Irfan Mustafa faced several dilemmas. As West Asia area vice president and chief executive officer of Pepsi Cola Pakistan Incorporated (PCI)‚ Mustafa was charged with developing a strategy to grow share and profitability across PCI sales but focusing particularly on 7-Up. Pepsi Cola International had shifted focus to its global brands and‚ since acquiring 7Up International in 1986‚ had withdrawn all marketing

    Premium Coca-Cola Soft drink

    • 9270 Words
    • 38 Pages
    Powerful Essays
  • Good Essays

    Taste Asia , Taste Africa

    • 679 Words
    • 3 Pages

    Taste asia ‚ taste Africa Who are the people of the country china ? The term Chinese people may refer to any of the following: * People with Han Chinese ethnicity (often simply referred to as "Chinese" or "ethnic Chinese" in English).[1] * The Zhonghua minzu‚ a supra-ethnic concept which includes all 56 ethnic groups living in China that are officially recognized by the government of the People’s Republic of China‚ such as Han‚ Zhuang‚Manchu‚ Tibetans‚ and other established ethnic groups

    Premium Han Chinese People's Republic of China China

    • 679 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Pepsi

    • 446 Words
    • 2 Pages

    word the Swot analysis makes marketing more efficient. The Swot analysis of Pepsi (600ml) is as follows : Strengths- The major strength of Pepsi is that it is one of the biggest brands in the world. Pepsi is sold in over 150 countries ‚ it is an International drink. And because it is well known in so many countries ‚ the brand automatically has earned its name in the market and has become a very credible drink. Pepsi also has excellent branding and advertising strategies. A lot of Pepsi’s advertising

    Premium Advertising Britney Spears India national cricket team

    • 446 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    pepsi

    • 395 Words
    • 2 Pages

    Questions for Discussion: What markets should Pepsi target for Aquafina? What recommendations would you make foradvertising objectives‚ message strategy‚ andmessage execution for Aquafina? What advertising media recommendationswould you make for Aquafina‚ and how wouldyou evaluate the effectiveness of those mediaand your advertising? What sales promotion and public relationsrecommendations would you make forAquafina? What recommendations would you make forpromoting Aquafina Sparkling

    Premium Coca-Cola Soft drink Pepsi

    • 395 Words
    • 2 Pages
    Good Essays
  • Good Essays

    pepsi

    • 739 Words
    • 3 Pages

    Aquafina History of the Brand The history of the company dates to the late 1980’s when Caleb Bradham‚ a Newbern‚ N.C. Pharmacist‚ created pepsi-cola and had the company legally registered in U.S.A by 1903. However‚ pepsi did not enter the Pakistani market until 1979.After being quite successful in the bevarge industry and seeing the vast potential the water industry had to offer. PepsiCo launched its mineral water brand Aquafina in 1994 Plants of the company in Pakistan There are many plants

    Premium Management

    • 739 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    ASSIGNMENT ON PEPSI

    • 1451 Words
    • 6 Pages

    NAME: DILKUSH KHANDELWAL ASSIGNMENT: INTERNATIONAL MARKETING GENERAL INTRODUCTION India with a population more the 100 cores is potentially one of the largest consumer markets in the world With urbanization and development of economy‚ tastes and interests of the people changes according to the advance nation. Marketing is about winning this new environment. It is about understanding what consumers want and supplying it more conveniently. Marketing deals with identifying and meeting human

    Premium Pepsi

    • 1451 Words
    • 6 Pages
    Powerful Essays
Page 1 2 3 4 5 6 7 8 9 50