Week 5 Block 2 – Reading 5 Looking Inside For Competitive Advantage Jay Barney 1 Introduction • Focus has been placed on the relationship between the firm’s environmental opportunities and threats‚ and the firm’s strengths and weaknesses (SWOT analysis ). • Michael Porter’s work on the ‘five forces model’ helps understand the importance of external threats and opportunities. • Barney emphasizes the competitive implications of the firm’s internal strengths and weaknesses. To Barney the SW should
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making is a method used to analyze information through an organized process. The pros of rational decision making is reasonability‚ self-control and an unbiased approach to the thinking process. A “rational” thinker will think‚ decide and act. The weakness in rational thinking is no veering off‚ lacks creativity‚ no emotional connection and also “this process is slow‚ verbal‚ non-emotional components (Epstein & Pacini‚ 1999) . Intuitive decision making is “describing something that is know‚ perceived
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Despite the signing of the ASEAN Charter in 2008‚ the recent border conflict between Thailand and Cambodia has shown that the organisation places the onus of avoiding armed conflict on the disputants themselves. Following Michael Leifer’s account of the ‘ASEAN paradox’ (1983)‚ this dispute has further demonstrated that ASEAN is an association rather than an alliance. Leifer argued that security matters are addressed bilaterally rather than regionally‚ and national interest prevails over regional
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Angie Navarro Castillo Composition I Karla Whitehurst Another Day‚ Another Nickel As I’m driving on Interstate 30 going to work at the restaurant Country Fare‚ I stare at the beautiful mixture of colors displayed in the sky. Pink‚ orange‚ yellow and blue mixed all together in a breathtaking sunset in Arkansas. I get off exit 44. The time is getting closer and I pull over on the parking lot and I see the big sign that says TA. The time has arrived and now I have to work. It may not be the most
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superior ‚ Mr. Robert E. Tongcua then VP for Mindanao informed me that I qualified for the Pepsi Cola Products Philippines Inc ( PCPPI ) Executive Development Program and that I will be going to Manila to study my Masters Degree. He told me that the best part of it is that PCPPI will shoulder the expenses with no contract or retention papers signed. I was further moved when Sir Bobby Goce – director of Pepsi University talked to me and discussed about this opportunity .PCPPI was for real - I was going
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Coca-Cola’s New Vending Machine (A) Case Questions 1. Is selling Coke through interactive vending machines a good or bad idea? Explain your answer. It is a good idea to sell Coke through interactive vending machines. Over the last three years‚ the soft-drinking giants have watched their earnings erode as they waged a price war in supermarkets. Vending machines have remained largely untouched by the discounting. Sales of soft drinks from vending machines have risen steadily over the last
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The world’s leading distributor‚ manufacturer and marketer of non-alcoholic beverage is indeed Coca-Cola. Although majority of time Coca-Cola has held the larger market share in this region‚ at times Pepsi has led by providing very aggressive and wittier advertising strategies (D’Altorio‚ 2010). In 2009‚ Coca-Cola has revenues of $31 billion and sales in more than 200 countries. The company is best known for Coca-Cola‚ which had been called the world most valuable brand. Coca-Cola’s has a large distribution
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vending machines a good or bad idea? Why? • What is Coke? What does Coke mean to the average consumer? • Where‚ how‚ and for whom does this technology create/destroy value? For example‚ loyal Coke customers‚ switchers among cola products‚ loyal Pepsi customers‚ etc.? • Are there any pricing related issues that can adversely affect the
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Weakness of Aristocracy: Aristocracy has‚ in common with monarchy‚ but the evil inherent in all kinds of Aristocracies is that they form a separate interest which is almost certain to come into conflict with the interests of the community. No wise and just principle has so far been devised for the selection of the ruling class‚ and no safeguard has been suggested to ensure that the few will rule in the interests of all and not for their selfish advantage. The privileged persons‚ who are destined
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distinctive competitive advantage? To me‚ Dasani has a better taste. It’s enhanced with minerals for a pure‚ fresh taste. Do you have questions for your instructor? Please list them here. Dr. K‚ if this isn’t approved I will focus on Coca Cola and Pepsi. References Adams‚ M. (05 May 2004). Coca-Cola ’s Dasani water found to contain alarming levels of cancer-causing chemicals. Retrieved from http://www.naturalnews.com/001028_soft_drinks_Coca-Cola.html (04 July 2012). Aquafina vs Dasani. Retrieved
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