"Pepsico abstract" Essays and Research Papers

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    INTRODUCTION PEPSI- Pepsi Cola is a carbonated beverage that is produced and manufactured by PepsiCo. It is sold in stores‚ restaurants and from vending machines. The drink was first made in the 1890s by pharmacist Caleb Bradham in New Bern‚ North Carolina. The brand was trademarked on June 16‚ 1903. There have been many Pepsi variants produced over the years‚ including Diet Pepsi‚ Crystal Pepsi‚ Pepsi Twist‚ Pepsi Max‚ Pepsi Samba‚ Pepsi Blue‚ Pepsi Gold‚ Pepsi Holiday Spice‚ Pepsi Jazz‚ Pepsi

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    Coca Cola Case Study

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    References: PTI (2011). PepsiCo‚ Unilever revive Lipton Ice Tea joint venture India. Retrieve from http://articles.economictimes.indiatimes.com/2011-06-06/news/29625996_1_lipton-ice-tea-lipton-ice-tea-pepsi-lipton-international The Economist. (1999‚ June 17). Coca Cola-Bad for you

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    Energy Drinks

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    in the United States in 1996‚ jump-started the energy drink business. The Austrian company has dominated the market ever since‚ and in 2004‚ its sales topped $1.2 billion. His other competitors include multibillion dollar companies Coca-Cola and Pepsico. Benedict isn ’t fazed by the competition. He has a zen-like confidence that if he works hard

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    Mountain Dew

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    Corporate background Mountain Dew has been through many changes since it was introduced in 1942. It started out as a yellow-green drink in a green bottle that had a rush of citrus flavor and more sugar and caffeine than any other soft drink. During the introduction of Mountain Dew it was well known throughout the Eastern seaboard. At this time the objectives was to gain market share. Mountain Dew became popular because of the stock car racing circuit known as NASCAR. During the 1960s Mountain

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    Coke and Pepsi Case

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    Pepsi Discussion Assignment Compare the economics of the concentrate business to that of the bottling business: Why is profitability so different? Comparing the financial statements of the largest concentrate producers (Coca-Cola Company and PepsiCo) and those of the largest bottlers (CCE and PBG) we can easily identify numerous factors affecting their economies and profitability. The first‚ and probably greatest difference in the economies of the concentrate and bottling businesses is the initial

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    Pepsi

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    flavor is similar to Coca-Cola. So the Coca-Cola did not take any importance for it. But later Pepsi-Cola developed fast and became the strongest competitor to the Coca-Cola and now Pepsi shared 40% of the market. It is a big threat to the Coca-Cola. PepsiCo‚ Inc. is one of the world’s top consumer product companies with many of the world’s most important and valuable trademarks. Its Pepsi-Cola Company division is the second largest soft drink business in the world‚ with a 21 percent share of the carbonated

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    Inbound logistics for the Pepsi and Coca Cola consisted of largely the same operations. Both companies purchase their own ingredients through use of future contracts (to avoid market volatility) and produce their concentrate from their own facilities. Once this is done‚ these companies send their concentrate out to bottlers upon approval of contract for bottling company. Once the bottling company receives the shipment of concentration‚ it is diluted to the correct concentration by adding the correct

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    Marketing

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    products under its CSD category include brands Pepsi-Cola‚ 7Up‚ Mountain Dew‚ Mirinda‚ and Mug. The NCB brand category includes Gatorade‚ Tropicana/Twister‚ Lipton‚ Sting energy drinks and Propel fitness water. The Company is a licensed bottler of PepsiCo‚ Inc. and Pepsi Lipton International Limited in the Philippines. Project Description The following are used by the Pepsi Cola Davao Plant to reduce its waste from water‚ solid and atmosphere: Waste Water Treatment - By using the waste

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    History

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    Frito company founded by Elmer Doolin and LAY’s merged to form Frito-Lay Inc. ‚ a snack food giant with combined sales of over $127 million annually ‚ the largest of any manufacturer. In 1965‚ the Frito-Lay merged with Pepsi-Cola company to form PepsiCo. Flavors of Lay’s..... * Classic Salted * Magic Masala * Spanish Tomato Tango * Amrican Style Cream & Onion * Cheese Mexicana * Tangy Twist * Mango Masatna...etc Nutritional Information..... As a snack

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    10 articles about branding

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    Article 1: McDonald’s Plans Marketing Push as Profit Slides McDonald Corp. plans to push its breakfast menu in the competitive market. Currently‚ the company’s market sales of breakfast menu which has led the company for 35 years have been decreased because of its competitors such as Taco Bell. Chief Executive Don Thompson announced that the company will emphasize its fresh breakfast menu which means “No microwave deals” to be differentiated from the competitors in the key market which are

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