Diversification is a good way to increase profits‚ create more value or reduce market risks from having only one or few product lines. As such‚ different companies diversify for various reasons‚ and therefore‚ diversification can be either related or unrelated. However‚ not all the companies succeed when choosing diversification as part of their corporate strategy. Like everything else‚ diversification does come with its ups and downs. Diversification can be beneficial‚ but probably up to a certain
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SYMBIOSIS INSTITUTE OF MANAGEMENT STUDIES MARKETING MANAGEMENT PROF V.V Ramasastry “Research Paper- Diversification leads to success?” Submitted By- Anil -15
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and the current Chief Executive Officer of PepsiCo‚ the second largest food and beverage business in the world by net revenue. (Figure 1) Figure 1 - Chief Executive (CEO) of PepsiCo Product range or most profitable products PepsiCo make‚ sell and distribute a variety of convenient and enjoyable foods and beverages in more than 200 countries and territories. Beverage business is the largest and highly profitable business. Figure 3 - PepsiCo has 17 mega brands that generate $1 billion
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factor evaluation (EFE) | 33 | Phase Three | | I. PepsiCo’s structure | 34 | II. PepsiCo ’s Culture | 38 | III. PepsiCo ’s Resources | 40 | IV. Internal factor Evaluation (IFE) matrix | 43 | Phase Four | | I. Corporate Strategies | 45 | II. Business-competitive Strategies | 46 | III. Functional strategies | 47 | IV. Porter Generic Competitive Strategy: | 50 | Phase Five | | I. Introduction | 51 | II. SWOT Matrix | 52 | III. Space
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Diversification Strategies in the Global Retailing Industry: Essays on the Dimensions and Performance Implications DISSERTATION of the University of St. Gallen‚ School of Management‚ Economics‚ Law‚ Social Sciences and International Affairs to obtain the title of Doctor of Philosophy in Management submitted by Timo Sohl from Germany Approved on the application of Prof. Dr. Thomas Rudolph and Prof. Dr. Günter Müller-Stewens Dissertation no. 3987 Difo-Druck GmbH‚ Bamberg 2012
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International Strategy; Part 1 – Second Version Tim Herbers (153139) Angelika Kuhn (147613) Sebastiaan Prins (112381) Luc Zijlmans (149689) Saxion University of Applied Science Module International Business Plan - Mr. J. Oude Rengerink IBMS Project 6 – Gr. C1 Analysis International Strategy; Part 1 – Second Version Tim Herbers (153139) Angelika Kuhn (147613) Sebastiaan Prins (112381) Luc Zijlmans (149689) | Coca Cola & Pepsi | Analysis International Strategy | Coca Cola
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Kline-Basile Colorado Technical University 11/04/2012 Number 1 challenge at PepsiCo and what is working: The number one challenge that PepsiCo is facing is the rapidly changing global economy particularly the slowing U.S. economy. Although‚ PepsiCo businesses have generally proved resilient in past down turns‚ it is unclear where they will land during the current slide. To combat the challenges‚ PepsiCo is going to utilize all tools at their disposal from a productivity stand point‚
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directed towards investors of PepsiCo. People invested in PepsiCo provide the company with the funds needed to run the corporation properly therefore it is very important for Nooyi to address shareholders’ concerns and questions throughout the message. Although investors are the primary focus‚ other audiences may include the general public‚ consumers of PepsiCo products‚ environmentalists‚ government agencies‚ government officials‚ and any and all stakeholders of PepsiCo and the manner in which they
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PepsiCo. Introduction: The Pepsi Corporation has a strong focus on corporate growth and brand name domination. PepsiCo produces beverages‚ snacks‚ and foods. The company consists of PepsiCo Americas Beverages (PAB)‚ PepsiCo Americas Foods (PAF)‚ and PepsiCo International (PI). PepsiCo was marketed first as a bargain brand. In the first part of the 20th century‚ PepsiCo changed chief four times and declared bankruptcy twice. PepsiCo modified its focus from bargain brand promotions to advertising
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In the case study‚ PepsiCo is considering in Carts of Colorado and/or California Pizza Kitchen. Senior Management is faced with the question of whether the necessary capital investment in order to purchase one or both of the businesses can be profitable for each of the acquired businesses‚ but must also take into consideration that the additional business units will not hinder the profitability PepsiCo itself. Would investing in other companies be the best way to expand PepsiCo? This question is important
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