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    division‚ restaurant division and contract service division. Marriott uses Weighted Average Cost of Capital (WACC) as the hurdle rate‚ and use it to discount the appropriate cash flows when evaluate an investment project. Our goal is to determine the WACC at every division base on the information that the case has provided. First of all‚ we will determine the cost of debt‚ cost of equity and the capital structure for the whole company. Then we will compute for the tax rate‚ and calculate the WACC

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    Marriot Corporation: Cost of Capital By Xue Fan Background Marriott Corporation began in 1927 with J. Willard Marriott’s root beer stand. Over the next 60 years‚ the business grew into one of the leading companies in industry in United States. In 1987‚ Marriott’s sales grew by 24% and its return on equity stood at 22%. Sales and earnings per share had doubled over the previous 4 years‚ and the company strategy was aimed at continuing this trend. Marriot Corporation had three major lines

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    Pepsico Diversification

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    PepsiCo ’s Diversification Strategy in 2008 PepsiCo was the world ’s largest snack and beverage company‚ with 2007 net revenues of approximately $39.5 billion. The company ’s portfolio of businesses in 2008 included Frito-Lay salty snacks‚ Quaker Chewy granola bars‚ Pepsi soft drink products‚ Tropicana orange juice‚ Lipton Brisk tea‚ Gatorade‚ Propel‚ SoBe‚ Quaker Oatmeal‚ Cap ’n Crunch‚ Aquafina‚ Rice-A-Roni‚ Aunt Jemima pancake mix‚ and many other regularly consumed products. Company History

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    Cost of Capital Mini Cases

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    Mini Cases: Cost of Capital Part A: Cost of Debt Mini Case 1: Cost of perpetual/Irredeemable debt Ashok Leyland issued Rs 100 Lakhs 12% debentures of Rs. 100 each. Calculate the cost of debt in each of the following cases. (Assume corporate tax rate being 40%). Case (a) If debentures are issued at par with no floatation cost. Case (b) If debentures are issued at par with 5% floatation cost. Case (c) If debentures are issued at 10% premium with 5% floatation cost. Case (d) If debentures are issued

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    COST OF CAPITAL of HERO HONDA (WACC) Component | Amount | Cost | Weight | Weighted Cost | No debt: the amount given in bl sheet is a deferred sales tax |   |   |   |   | Equity | 39.94 | 20.68206 | 0.011526629 | 0.238394441 | Retained earnings | 3425.08 | 20.68206 | 0.988473371 | 20.44366632 |   |   |   |   |   | Total Capital employed | 41209.34 |   |   | 20.68206076 | THE GORDON GROWTH MODEL The Gordon growth model‚ developed by Gordon and Shapiro‚ assumes that dividends grow

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    Pepsico Case

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    Initiative University of New Mexico http://danielsethics.mgt.unm.edu PepsiCo’s Journey Toward an Ethical and Socially Responsible Culture COMPANY OVERVIEW PepsiCo is one of the largest food and beverage companies in the world. It manufactures and sells eighteen brands of beverages and snack foods and generates over $98 billion in retail sales. PepsiCo encompasses the Pepsi Cola‚ Frito-Lay‚ Tropicana‚ Quaker‚ and Gatorade brands and offers products in over 200 countries. It currently holds 36 percent

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    Pepsico Strategy

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    Strategic Management PepsiCo: Strategy Audit Strategic Management PepsiCo: Strategy Audit Group 7 Members: Darsana Nair Mustafa Kazem Rashed Al-Rashed Tolegen Kuandykov Shawn Berg Mazen El Hechi Group 7 Members: Darsana Nair Mustafa Kazem Rashed Al-Rashed Tolegen Kuandykov Shawn Berg Mazen El Hechi INTRODUCTION: This case study will analyse the fast moving consumer goods industry (FMCG) as well as perform firm level analysis for of PepsiCo‚ a leading global food and

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    April 11‚ 2012 Marriot Corporation: The Cost of Capital Background: Marriot Corporation began in 1927 with J. Willard Marriot’s root beer stand. Over the next 60 years‚ the company grew into one of the leading lodging and food service companies in the United States. Marriot has three major lines of business: lodging‚ contract services‚ and restaurants. Lodging operations included 361 hotels‚ with over 100‚000 rooms that generated 41% of sales in 1987 and 51% of profits. Contract services

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    Pepsico Strategy

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    References: • Available at: http://www.pepsico.com/Company/Our-Mission-and-Vision.html (accessed 10 April 2010) • Available at: http://www.pepsico.com/Company/PepsiCo-Values-and-Philosophy.html (accessed 10 April 2010) • Available at:http://oak.cats.ohiou.edu/~sl659598/esp/memo2.htm (accessed 10 April 2010) • Available at:http://media.corporateir.net/media_files/irol/78/78265/pepsicoreclassifiedoperating.pdf (accessed

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    Case The Coca-Cola Company and PepsiCoInc. Both Coca-Cola Company and PepsiCoInc. used a comparative report format‚ that list the sections one above the other‚ on the same page‚ to present their balance sheets. For a measure of both a company’s efficiency and its short-term financial health‚ the working capital is calculated as: Working Capital = Current Assets – Current Liabilities. At the end of 2007‚ the Coca-Cola Company has a negative working capital of $1‚120 million from the current

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