BSBMKG502 Establish and adjust the marketing mix Introduction: The name of business is Song Huong’s Restaurant; it is one of prestigious restaurant in western of Melbourne. Song Huong’s Restaurant located in 71 Alfrieda Street‚ St Albans‚ Melbourne and contact number is 03 9356 0567; email address is songhuong@hotmail.com.au. And on the other hand the restaurant attracts more clients because it is close to public transport‚ schools‚ motels and a lot of business establishment around the area. The
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Restaurant Expansion Project Focus groups .All Students .Some teachers and staff .Passer- by This restaurant locates just along the campus‚ the major customer is students‚ also some teachers and staff are customers. Questions: 1. How often do you visit the restaurant? 2. How do you feel each time you visit the restaurant? 3. How does the food taste? 4. What kinds of food is your favorite? 5. What do you think of the prices the restaurant offers? 6. What most often disappoints
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Follow Twitter @Faran_Karem ---->https://twitter.com/Faran_Karem PEPSICO AND THE ENVIRONMENT “Performance with Purpose”. That is American multinational corporation PepsiCo’s commitment statement. With operations in 200+ countries‚ PepsiCo has been dubbed the second largest food and beverage brand in the world. Focusing on environmental sustainability and reducing its carbon footprint‚ PepsiCo is said to be a proactive industry leader in decreasing their global impact‚ while being profitable
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For my ethnography project‚ I will choose to study the life of a restaurant located a couple of blocks from my apartment. The name of the restaurant will be anonymous‚ so I will just refer to it as “Restaurant X‚” in addition‚ I will call the employees in this project by other names to protect their privacy. The main purpose of this ethnography is to compare the norms of the employees when the manager is present at Restaurant X and when he or she is absent. Norms are the behavior within a
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Restaurant Customers At some point in your life you will earn the responsibilities of server. A majority of you will spend your time serving customers in a restaurant setting‚ where you may be more commonly known as a waiter or waitress. Your customers belong to a special group of customers that can be broken down into five different types. These different types of customers each require an appropriate kind of service. The better you are at delivering the appropriate services the better server
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Research Overview Quinn McMahon is the manager of a McDonald’s restaurant that has many customers who are senior citizens. She would like to develop a marketing strategy that addresses the needs of her senior citizen patrons. However‚ she is looking for additional recommendations to improve her marketing mix. It is imperative marketers do not neglect senior citizens as this group makes up 13 percent of the population and they have money to spend (Perrault‚ Cannon and McCarthy‚ 2009‚ p. 140).
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Ginny’s Restaurant Case An Introduction to Capital Investment Valuation 1. Virginia’s current wealth is $4‚830‚188.68 CF0=2‚000‚000 CF1=3‚000‚000 I/Y=6% Virginia can spend and consume now $4‚830‚188.68. If she waits to spend and consume for one year she will have $5‚120‚000 to spend and consume. 2. Virginia should invest $3‚000‚000 in Ginny’s Restaurant. In one year the $4‚000‚000 endowment will be worth $4‚240‚000 without investing it. If Virginia invests $3‚000‚000 in Ginny’s
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Denny’s Restaurant‚ or in other words‚ America’s Diner‚ is known for a place one can sit back and enjoy a great meal. According to the website‚ customers are presented in that way exactly. On the front page‚ viewers come across a background video of a happy family dining in at Denny’s. They’re smiling and simply look as if they’re having a wonderful time. As one scrolls down the page‚ bold pictures of delicious pancakes and special events are displayed. This is to keep customers up to date on the
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being truly a trans-national epitome and embraces every culture with due dignity and respect‚ it is just apt for us to theme our restaurant menu into a “Food Fusion”. Fusion food is a combination of various forms of cookery and comes in several forms. Regional fusion combines different cuisines of a region or sub-region into a single eating experience. Asian fusion restaurants‚ which combine the various cuisines of different Asian countries‚ have become popular in many parts of the United States and
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The Glass Slipper Restaurant For years The Glass Slipper restaurant has operated in a resort community near a popular ski area of New Mexico. The restaurant is busiest during the first 3 months of the year‚ when the ski slopes are crowded and tourists flock to the area. When James and Deena Weltee built The Glass Slipper‚ they had a vision of the ultimate dining experience. As the view of surrounding mountains was breathtaking‚ a high priority was placed on having large windows and providing a spectacular
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