Sony Mobile Communications Strategy - A method or plan chosen to bring about a desired future‚ such as achievement of a goal or solution to a problem. (http://www.businessdictionary.com/definition/strategy.html ) Strategic planning - A systematic process of envisioning a desired future‚ and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them. (http://www.businessdictionary.com/definition/strategic-planning.html ) Vision - An aspirational description of
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Situation Analysis LG Electronics will be creating and promoting a new product called the DigiCase. Overall‚ 84% of U.S. households own a computer‚ and 73% of U.S. households have a computer with a broadband connection to the internet (aka a laptop). Despite the rising popularity of smartphones and other mobile devices to access the internet‚ relatively few people rely exclusively on these devices for access to the internet‚ less than 6 million households. Most of the time buying and owning a laptop
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The Addiction to Technological Tools. Nowadays the technology is a part of our lives; the technology always has been in here‚ but it becomes an obsession and a kind of illness. This obsession is winning a little bit more‚ time to time. The tech-obsessed consumers are becoming isolated people that can change our world to a kind of zombie-tech world‚ in which everybody is talking and messaging with their devices and do not pay attention to the real persons that are next to them. The saddest problem
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Annotated Bibliography on Information Technology Mobile Security in the Future Adesina‚ A. O.‚ Agbele‚ K. K.‚ Februarie‚ R.‚ Abidoye‚ A. P.‚ & Nyongesa‚ H. O. (2011). Ensuring the security and privacy of information in mobile health-care communication systems. South African Journal of Science‚ 107(9)‚ 26-32. This research article examines the security concerns of using mobile technology systems in health care institution. Various methods of ensuring privacy and security of patient’s
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a significant augmentation. With an increase in the number of feature phone and smartphone users‚ there is an upsurge in the mobile internet usage by the consumers‚ especially from the Tier II & Tier III towns. With mobile devices being a primary digital access point for many consumers‚ the marketers now have a range of opportunities‚ particularly when it comes to reaching consumers who are traditionally difficult to reach. India by the Numbers • 130 million: that’s the current estimate of
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Customer at a Time‚ 2nd Edition The ethical issues for mobile application - Quora. 2011. What are the ethical issues for mobile application? - Quora Filippini Fantoni S.‚ and Bowen J. (2008). Mobile Multimedia: Reflections from Ten Years of Practice in Digital Technologies and the Museum Experience: Handheld Guides and Other Media‚ edited by Loïc
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Identified Problem The apparent problem in the Bank of America case study is that Jen McDonald (head of the Bank of America digital marketing group)‚ and Douglas Brown (senior vice president of mobile product development) received requests to create mobile apps more specific for individual businesses as a way to gain leverage (Supta & Herman‚ 2012). Brown‚ specifically‚ was hesitant to add additional mobile app features as he feared it would make the application far too complex. Not only would
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Mobile Computing and Social Networks Sherri White Dr. Edwin Otto CIS 500 Information System Decision Making September 9‚ 2012 Assess the effectiveness and efficiency mobile-based applications provide to capture geolocation data and customer data‚ and quickly upload to a processing server without users having to use a desktop system. Geolocation integration can be accomplished at many different points in an application requests lifecycle. To realize the greatest value across the broadest Spectrum
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reducing the amount of time spent on low-value and administrative tasks through the use of instant messaging‚ web portals‚ web conferencing facilities and video calling channels from mobiles. Operational excellence in middle and back office Employ digital technologies in the middle and back office to reduce overheads within the value chain and create a flexible
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Bring Your Own device is a business policy of employees bringing personally owned mobile devices to work and using those devices to access privileged company resources like email‚ file servers and databases as well as personal applications and data. The types of devices that employees may use are smart cell phones and laptops. The reality is that there is no simple solution when it comes to regulating BYOD. Every organization is different and there are number of different
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