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    THEORY OF VISUAL RHETORIC IN ADVERTISING Visual rhetoric is one of the most fundamental concepts in theory and practice of advertising because it encompasses the methodology that has arguably been used by every company over the world in the past decades. Phillips and McQuarrie (2004) argue that visual rhetoric is a fair descendant of verbal rhetoric as it utilizes the same principles and resorts to same conceptual devices as its parent concept. One can come up with dozens of examples of verbal rhetoric

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    Who Am I as a Learner

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    as a learner? 1.1 What is learning? Nowadays‚ people believe that learning can enhance their status or values (Beagrie 2007). They trust that learning is a part of their lives (Beagrie 2007). Learning is related to the process of knowing and understanding information (Bransford‚ Sherwood‚ Hasselbring‚ Kinzer and Williams 1990). Student can create and evolve the knowledge structures by learning (Bransford‚ Sherwood‚ Hasselbring‚ Kinzer and Williams 1990). Learning style can allow learners to choose

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    Personal Essay

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    The Committee on Admission is interested in getting to know each candidate as well as possible through the application process. The following essay question is designed to demonstrate your writing skills and facilitate our full appreciation of who you are. The quality of Rice’s academic life and the Residential College System is heavily influenced by the unique life experiences and cultural traditions each student brings. What perspective do you feel that you will contribute to life at Rice? (Most

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    personal essay

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    Tiffany Lynn LeBeau September 3rd‚ 2013 Biographical Essay I do not want to be a statistic. Today less than 3 percent of foster care children go to college. I was determined to beat the odds since the day I was born. I Tiffany Lynn LeBeau was born on May 28‚ 1996. I was born to my mother Wanda and to my father Joseph. I had two older siblings named Eric and Brandy. Sounds like the dream family right? We were far from perfect and a lot closer to a nightmare. My parents were drug addicts

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    Visual Basic

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    Principal’s welcome speech on 40th Anniversary Inauguration Ceremony dated 7th  February 2009    Dear Guest of Honor‚ Brother Patrick‚ Reverend Brothers‚ Distinguished School  Principals‚ Friends‚ Parents‚ Old Boys‚ Teachers‚ and Students‚    On behalf of the school‚ I have great pleasure to welcome all of you to the 40th  Anniversary and Open Days Inauguration Ceremony of Chan Sui Ki (La Salle) College.  It is a day of rejoice because we will recall together a lot of touching stories we had  experienced in CSK in the last forty years

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    Seni Visual

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    JABBERWOCKY Lewis
Carroll (from
Through
the
Looking‐Glass
and
What
Alice
Found
There‚
1872) `Twas
brillig‚
and
the
slithy
toves

 Did
gyre
and
gimble
in
the
wabe: All
mimsy
were
the
borogoves‚

 And
the
mome
raths
outgrabe. "Beware
the
Jabberwock‚
my
son!

 The
jaws
that
bite‚
the
claws
that
catch! Beware
the
Jubjub
bird‚
and
shun

 The
frumious
Bandersnatch!" He
took
his
vorpal
sword
in
hand:

 Long
Lme
the
manxome
foe
he
sought
‐‐ So
rested
he
by
the
Tumtum
tree‚

 And
stood
awhile
in
thought

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    distinctively visual

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    I am writing this letter in regards to my failure in my study of Bachelor of Nursing at North Sydney campus. I would like to explain my circumstance and appeal for another opportunity to show that I can succeed‚ given the right circumstances.   On the 13th of December 2013‚ I received a letter notifying me of my failure to achieve the necessary academic standards and was made aware of regulation 7.2.1.2(a) requirements. The reason for my appalling academic result is because I had serious family

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    Visual Observation

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    Sitting cross-legged on the bay window at home‚ I study my canvas. A toddler sits in her pram‚ brown curly locks flying in all directions. Her cheeks are dimpled and her smile is gummy. Her hand holds a rattle‚ but she’s looking at me intently. At first glance‚ she’s exactly the way I remembered her when I first saw her while vacationing at a hill-station. (something not quite right about this sentence) My eyes linger on hers; the curve seems just right‚ the pupils a lovely hue of green-yellow‚ her

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    I found many of the topics discussed in Becoming a Learner useful‚ but the things I found most useful were how most college students go into college and how it is wrong. Sanders describes how many students go into college with the assumption that college will give them a good life. Talking about this he says‚ “The problem with this conversation is that it can turn education into an obligation instead of an opportunity” (Sanders 26). I can relate to this because many times I have thought that college

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    Visual Cultures

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    Milano 2010 Table of Contents: Friends Friends is an American sitcom created by David Crane and Marta Kauffman and produced by Bright/Kauffman/Crane Productions‚ in association with Warner Bros. Television. In 1993 David Crane and Marta Kauffman initially named friends as Insomnia Café. They presented the project to Bright‚ and together they purposed it to NBC‚ which is a commercial TV broadcaster‚ this means that this broadcaster is financed by advertisers. Regarding the

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