Chapter 1 Marketing: Creating and Capturing Customer Value 1) All of the following are accurate descriptions of modern marketing‚ EXCEPT which one? A) Marketing is the creation of value for customers. B) Marketing is managing profitable customer relationships. C) Selling and advertising are synonymous with marketing. D) Marketing involves satisfying customers’ needs. E) Marketing is used by for-profit and not-for-profit organizations. Answer: C Diff: 2 Page Ref: 2 and 4 2) According
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contents Title: Job Satisfaction in the Workplace 2 Introduction of Job Satisfaction 2 Importance of Job Satisfaction in the Workplace 3 Factors that Affect Employee Job Satisfaction 5 Job Insecurity 5 Workload and Opportunities to Use Abilities 5 Relationship and Communication between Manager and Subordinates 6 Pay 6 Working Condition 7 Respect from Co-Workers 7 Career advancement opportunities 7 Existing Strategies used by Industries to Ensure Job Satisfaction 9 Maslow’s Hierarchy
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‘The First World War increased rather than narrowed Germany’s political divisions.’ How far do you agree with this judgement? In 1914‚ as the First World War began‚ many would argue that the conflict had narrowed political divisions in Germany as all political parties were united‚ with the common aim of winning the Great War. However‚ despite this initial unification‚ as the war progressed‚ it proceeded to politically polarise Germany as different political perspectives emerged‚ desiring many contrasting
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Course: Tutor: Date: Money is an effective motivator at work. Money has always been used as a motivator in substantially many areas of life. It is‚ in fact‚ the most popular incentive that employers use to encourage and enhance performance of their workers. Yet the question of whether money is an effective motivator at work still rises. Speaking of “motivation” this work discusses the interests‚ needs and personal willingness of workers to make some efforts‚ do the
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Why‚ and to what extent‚ have conservatives placed their faith in pragmatism rather than principle? Pragmatism is the idea that one should take a flexible approach to politics; using an understanding of what is best for the people and what will bring stability‚ it also is about what is most wanted by the people. An example of this was the post war consensus when consecutive conservative governments didn’t cancel any of the widespread reforms brought in by the labour government of 1945-51. Principle
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Money can bring happiness‚ do you agree or disagree? ( within 300 words‚ at least 250 words; IELTS for GENERAL TRAINING) As the most significant symptom of wealth‚ possessing a large sum of money has become a unique pursuit of many people‚ especially young generation‚ around the world. They are convinced of that happiness can bought by sufficient money. However‚ they could neglect the fact that happiness is not just determined by one factor but many others such as your friends‚ relatives‚ and
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PROJECT TITLE: JOB SATISFACTION AT MNC BANK DATE: 27th JULY 2009 PROJECT OUTLINE: Part I Executive Summary Part II Company Background Company Details Organizational Structure Organization Environment Part III Research Analysis- Job Satisfaction Work /Life Balance; Stress and Work Pace Personal Expression / Diversity Communication Respect for Employees Feedback Fairness Teamwork Opportunities for Growth Compensation and Benefits Part IV Recommendations to Management HR Policies and Procedures
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Money as a Motivator: The reasoning behind it. Organizational Behavior March 26‚ 2013 Table of Contents Executive Summary……………………………………………………………….3 What is money…………………………………………………………………….4 How important money is………………………………………………………….4-6 Why companies move to poor countries………………………………………..6 Money motivation theories……………………………………………………….7-8 Keeping employee’s
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IS money ruining sports Money has always been involved in sports since the early ages. In today’s context due to the wrong use of money the prestige of sports has been declining. Cases such as match fixing‚ betting‚ corruption can sometimes be seen in the headline of newspapers and magazines. It is an inevitable fact that these cases is spoiling the reputation of sports. However‚ money is also helping find and encourage sportsperson and fans too. Corruption and bribery is some of the activities
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understand that the development of information technology has been changing the way of our live completely. Everything become more easily‚ but‚ at the expense of personal contact‚ as many people choose to work at home in front of a computer screen. This brings the serious dangers for a society which depends on computer screen rather than face-to-face contacts. This matter‚ not just bring bad side for our society‚ but also for our health. One of the biggest dangers is that people start to live a
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