Competition in the Bottled Water Industry 1. List and describe the dominant economic characteristics of the bottled water industry. Market size and growth rate The industry is size is worldwide with a growth rate averaging nearly 9% from 1996-2001 (with a U.S. per capita growth from 20 gallons per year in 2001 to 26 gallons per year in 2005.) Number of buyers There is a significant number of buyers in the U.S. and internationally. No one buyer accounts for a significant fraction of
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Bottled water‚ it seems such an unlikely culprit for such massive deterioration. Bottled water‚ as simple and convenient as it is‚ is the beginning of a large controversy. Behind it is not only a story of pollution‚ but also a story of the damage from the production. “... many had an incomplete understanding of the total environmental impact of bottled water production” (Saylor‚ et al. 599). The environment is being destroyed by the plastic and the wastes of oil. Not only is the environment being
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Trouble with Bottled Water 1. What’s in the Bottles One problem has to do with what’s in the bottles themselves. The Earth Policy Institute reports that 1.5 million barrels of oil per year‚ which is enough to fuel 100‚000 cars for that same year‚ are required to satisfy Americans’ demand for bottled water. That’s because PET‚ or polyethylene terephthalate‚ the plastic used in water bottles‚ is derived from crude oil. And‚ according to the Earth Policy Institute article "Bottled Water: Pouring
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Bottled Water is causing damage to the Environment. Along with all the bottles that end up in landfills or the bottles that get burned (sending tons of pollution into the air)‚ the gasoline and other fossil fuels that it requires making all of the bottles is both a waste of fossil fuels and damages the environment. Home Water Filters can save the environment and keep some more green in your pocket. Bottled water on average costs 5000 times more for the United States as a country as apposed to
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Large pool of buyers but no one accounts for a significant fraction of overall market demand. Degree of product differentiation Various types‚ such as natural mineral water‚ spring water and purified water etc. Products could be identical. Buyer needs and requirements Due to the concerns over the safety of tap water. An increased focus on health and fitness. The hectic on-the-go lifestyles of American consumers. Attracted by the convenience‚ purity and portability. Number of rivals
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impossible to defeat an ignorant man in an argument”. According to the article‚ “ How Tap Water Became Toxic in flint‚ Michigan “ ‚ by Sara Ganim and Linh Tran they discuss the problem with residents from Michigan unable to obtain clean fresh water. It has left the majority of residents furious and left many with unanswered questions. Such as‚ when will they have healthy safe water and when will they receive clean water for the money they are paying for? However‚ while the mayor is ignoring the problem
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What is the optimal drinking water for humans? It is a truth universally acknowledged that water is the cornerstone of good health. Since the human body is composed of about 60% water‚ intake is vital to almost every function; digestion‚ circulation‚ transportation of nutrients and‚ most importantly‚ the elimination of toxins. In addition‚ water contains various nutrients that are essential to maintaining good health. These include sodium‚ an important extracellular electrolyte‚ and selenium‚ required
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Are you wondering if your home’s tap water is clean enough? If so‚ then you must know that unfortunately‚ in most cases it is not. What you need to do‚ in order to find the right answer to your question is to follow the simple steps that are presented in this article. The first step is to test your home’s tap water If you think that your tap water is not very clean‚ then the most important thing you must do‚ in order to have the right answer‚ is to test it. This is a very simple thing to do‚ and
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WATER 1. Nearly 80% of the surface of earth is water. 2. 97% of all water on earth is sea water. 3. Chemically‚ it us 2 atoms of Hydrogen and 1 atom of oxygen. We and Water : 1. The human body is made up of about 70% water. 2. Every system in our body needs water. 3. Water makes up 83% of our blood. 4. Water helps us digest food. 5. Water transports body wastes. 6. Water keeps our temperature correct. 7. Each day we must replace 2.4 ltrs
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Bottled Water Industry Analysis & Recommendations I. Industry Introduction The Bottled Water industry is still in an expansionary/growth stage. In 2005 the bottled water industry accounted for $70 billion‚ and is expected to reach $140 billion by the year 2020.Advertising budgets are very heavy in companies such as Pepsi (Aquafina)‚ and are positive indicators of the current [growth] stage in the product’s lifecycle. However‚
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