C ASE 3 PEPSI ONE INTRODUCTION On June 30‚ 1998‚ PepsiCo shocked the beverage industry with its introduction of a revolutionary new sugarfree cola with no aftertaste. Within one hour of FDA approval of acesulfame potassium (ace K)‚ the main sweetening ingredient‚ the launch of Pepsi One was announced. Samples of the new drink were in the hands of reporters and bottlers within hours. How was PepsiCo able to formulate a new core brand so quickly? The answer is that Pepsi is no longer an American
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Speech Outline This is a sample outline you should use for your speeches. Each speech should include a complete sentence outline. Name – Communication Course Title Type of Speech (informative‚ persuasive‚ group) General Goal – (to inform‚ to persuade‚ to entertain) Specific Goal – At the end of the speech‚ the audience … Introduction I. Attention & Interest (motivate your audience to listen to the speech) II. Credibility (establish your credibility to speak on this topic) III.
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PESTEL Analysis for Coke Coca-Cola is recognized as the world’s most valuable brand. Political * Firstly we should mention that Coca Cola is a manufacturer and distributer of drinks and syrup that fall under a variety of food laws‚ mainly the FDA (Food and Drug Administration). If those standards (may differ strongly) are not met‚ potential fines may apply. The FDA ensures and certifies that ingredients meet the laws globally. * Changes in laws‚ especially new tax laws or tax rate changes
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soft drinks major have reached these places. Any small shop in remotest of the rural area will have these companies products. While people have to tread miles for bringing clean water‚ pepsi‚ cola will be within their easy reach. What will be the choice they tend to make? They will obviously buy cola‚ pepsi to satitiate their dry throat. While on the one hand water is very good for our body and helps cure many disease‚ excessive drinking of cola items will slowly make some undesirable impact
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STUDENT NAME/SECTION: Addie Chan - 017 1. Topic: Do Not Procrastinate 2. Circle the General Purpose of your speech: (to inform or to persuade) 3. List the Main Points that you will develop: I. The disadvantages for procrastinating II. The advantages for not procrastinating 4. Method of organization: Circle One Method Below Chronological; Spatial; Topical; Cause/Effect; Problem/Cause/Solution; Problem/Solution; Comparative Advantages; Monroe’s Motivated Sequence: [Attention‚ Need‚ Satisfaction
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Persuasive Speech Outline Amur Saif AlAamri 93070 Topic: Housemaids should not be hired. 1- An opener on areas of agreement: I can admit that we all live under or encounter pressure in our daily life. This pressure can be triggered through studying‚ working‚ or having a bunch of home chores. In fact‚ I don’t doubt that we all would ask for help to manage or overcome such stress. Some people would seek a help from their siblings and some other people would ask for help from their close relatives
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Marketing Strategies of Pepsi Co. PepsiCo is the second largest food and beverage company in the world. Caleb Bradham founded PepsiCo in 1898‚ a pharmacist and drugstore owner‚ who formulated the ingredients for the syrup‚ originally called Brad’s drink‚ of what is known today as Pepsi-Cola. PepsiCo’s mission is to be the world’s most premier consumer products company focused on convenient foods and beverages. PepsiCo has six guiding principles that include‚ “Care for customers/world we live
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Persuasive Speech Outline - Ghost I. Introduction: A. Attention-Getter: Do you believe in ghost or the existence of the afterlife? B. Link-to Audience: You may not even believe that actually ghosts are everywhere around us‚ but‚ they are. C. Speaker Credibility: I am here today to share with all of you my research on ghost. D. Thesis Sentence: I will convince you that the existence of ghost is real. E. Preview of Speech: Firstly‚ I would like to define ghost.
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Persuasive Speech Plan Title: Charcoal as an Alternative Medicine Specific Speech Purpose: To convince my audience that charcoal has an effective therapeutic factor that can help them to meet certain instances and situation and convince them that it can cure diseases even the major ones. Statement: “Activated charcoal is similar to common charcoal‚ but is made especially for use as a medicine. To make activated charcoal‚ manufacturers heat common charcoal in the presence of a gas that causes
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Executive Summary The soft drink industry in India has two major players‚ Pepsi and Coke. Besides these there are some local players at different market‚ operating with different market share. But they are not a big threat to the market share of either Pepsi or Coke. However as of now the two big names in cola industry are only two top U.S. players Pepsi and Coke and the fight for acquiring the market is always going between these two players and the Cola industry has along seen a COLD WAR
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