EXECUTIVE SUMMARY Customer service is the service provided to customers before‚ during and after purchasing and using goods and services. Good customer service provides an experience that meets customer expectations. It produces satisfied customers. Bad customer service can generate complaints. It can result in lost sales‚ because consumers might take their business to a competitor. Good customer service involves developing bonds with customers‚ hopefully leading to long term relationships. It
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1. Consider the supply chain for a domestic automobile. a. What are the components of the supply chain for the automobile? b. What are the different firms involved in the supply chain? c. What are the objectives of these firms? d. Provide examples of conflicting objectives in this supply chain. e. What are the risks that rare or unexpected events pose to this supply chain? 考慮國內的汽車供應鏈。 a. 何為汽車供應鏈構成的要素？ b. 在供應鏈中包含哪些不同的公司？ c. 何為這些公司的目標？ d. 試舉出在供應鏈中目標衝突的例子。 e. 此供應鏈會出現哪些少見或無法預期的風險？ Pick
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The Economic Impact of Rising Oil Prices in Automotive Industry The rise in the oil prices plays a major role in the automotive industry. “The world consumes over 82 million barrels of oil per day (BPD)‚ with the united states taking roughly 20 million BPD” (McFarlane). Oil provides 97 percent of the transportation fuels that helps to run the cars‚ trucks and other vehicles in the nation’s highway (Heinberg). Thus‚ when the price of the oil rises‚ it clearly concerns the auto industry because the
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The most successful premium manufacturer in Automobile industry is the BMW Group and the permanent technological innovation leadership in automobile construction made them to occupy the top most level in world automobile business which is basically a German based company. They follow a broad differentiation strategy with innovative attributes which can differentiate the company’s product offering from rivals to attract a broad spectrum of buyers as its existence is worldwide and below are the resources
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be succeed in the true manner.If the per capita income of the country become low than there is a chance of collapsed for business. Fuel cost rise and fall affect the cost and that reflects on the price automobiles‚ so that might change the consumer behavior towards so skin tone of automobile. It had newly acquired SKODA authority thus manufacture it a complete move backward and forward in control set global competitors SOCIAL AND CULTURAL FACTORS Social and Cultural factors really influence
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consumers can rely on while driving at high speeds. With the rapid development of technology enabling automobiles to drive at speeds exceeding 90 miles/hour‚ drivers need to be certain that when they apply the brakes‚ the automobile will stop. This has become exceedingly important today because of a sharp rise in urban population‚ causing unexpected automobile and pedestrian traffic. While automobile manufactures strive to create disk brakes‚ consumers and auto manufacturers need tires that also adhere
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AP English 12 30 October 2012 From Walking to Rolling The automobile has changed lives around the world. Suddenly it was far easier to travel. Not only could you make it long distances in a fraction of the time‚ you could do it more comfortably and safely. It also lead to society as we know it today. Without cars there would be no need for roads as we know them today. There would be no hotels because people wouldn’t be traveling as far as they can today‚ and we wouldn’t have a scape goat for
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responsibility and ethics are an important factor Ford believes is important regarding the company’s marketing decisions. These issues compose of many environmental factors Ford had to attack and overcome from the beginning. A global leader in the automobile industry‚ Ford needed to consider major environmental issues that included technological‚ political‚ trade practices‚ and agreement‚ etc. As Ford moved through its growth stage‚ overcoming environmental factors were common battle. When Ford
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KIA value of Kia’s technology‚ design and innovative approach to brand management PEST MODEL Political: * Give incentive to buy American cars in NA and tariffs on imported cars. * Possible regulation on the number of cares exported or allowed to be * Government related contracts. | Economical: * imported cars face tariffs * Gas prices increasing continuously * Recession hit globally affecting the profit margins. * Due to recession people were looking to buy cheaper cars which
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This is possibly one of the biggest events in the Dodge history. John got influenza while attending an automobile expo in New York. John ended up passing away shortly after getting sick on January 14‚ 1920. John’s brother Horace ended up dying close to a year later‚ on December 10‚ 1920 due to pneumonia. (Wikipedia 2017) The two were buried in an egyptian
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