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    Lee Hsien Loong was sworn in as Singapore’s third Prime Minister on 12 August 2004. Mr Lee was first elected Member of Parliament (MP) in 1984 as a candidate of the People ’s Action Party (PAP) and has been re-elected six times‚ most recently in 2011 as an MP for the Ang Mo Kio Group Representation Constituency.  He was elected to the Central Executive Committee of the PAP in 1986‚ and became its Secretary-General in 2004.  Mr Lee was appointed Minister of State in the Ministry of Trade and Industry

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    Virgin Mobile has strategically shaped its marketing mix to appropriately target the younger demographic. First‚ lets look at it’s the product element. The younger demographic is more open to new things like text messaging‚ downloading information from their phones‚ ring tones‚ faceplates‚ graphics‚ having access to popular entertainment on their phone‚ etc. For younger people‚ phones are less of a tool and more of a fashion accessory or personal statement. To appeal to these needs‚ Virgin Mobile created

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    The PEST Analysis of UK’s Food Producing Industry 1. Introduction This report focuses on PEST analysis of UK’s food producing industry and giving some particularly essential ratios of some food producing companies. With the diversification of economic and geography environment‚ food producing companies‚ especially multinationals need to consider more about what situation they will be in and what barriers they will meet. The main work of this report is to identify what will influence the

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    Hul Limited

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    International Journal of Applied Research and Studies (iJARS) ISSN: 2278-9480 Volume 2‚ Issue 6 (June- 2013) www.ijars.in Case Study Rural Marketing: A Case Study on Hindustan Unilever Limited Author: Manpreet Kaur * Address For correspondence: Assistant Professor‚ Guru Gobind Singh College for Women‚ Sector – 26‚ Chandigarh Abstract: In recent years‚ rural markets have acquired significance‚ as the overall growth of the economy has resulted into substantial increase in the purchasing

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    China Dbq Analysis

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    Between 100 CE to 600 CE China went between political unification as well as period fragmentation. China also experienced the effect that the rise and fall of confusion ideals and new emerging religions had on their culture. However‚ Confucianism was always an influence on china both culturally and politically. Han unification: • Ruled under one emperor _ had power over imperial courts and was commander and chief • Confucianism was used in civil service exams>> • Confucianism main

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    Mobile Commerce

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    Acceptance model | 8 | 3.2 | Task-Technology Fit Theory | 8 | 3.3 | MAIS Framework | 9 | 3.4 | Integrated Framework | 9 | 3.5 | Case Study Research | 9 | 3.6 | Ethnography | 9 | 7 | Methodology and Source of Data | 10 | 8 | Modes of Analysis | 12 | 8.1 | Hermeneutics | 12 | 8.2 | Semiotics | 12 | 8.3 | Narrative and Metaphor | 12 | 8.4 | Evaluation | 12 | 9 | Research Problems and Challenges | 13 | 10 | Conclusion and Expected Results | 14 | 11 | References | 15 | 12

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    Strategic Analysis of Cisco in China Presented By: Gary J. Pelkey Fall 2010 Table of Contents Introduction 5 Macro Environment Analysis (PESTEL Analysis) 5 Political Factors: 6 Economical Factors: 6 Societal Factors: 7 Technological Factors: 7 Legal Factors: 8 Micro Environment Analysis (VRIO Analysis) 8 Analysis of Competitive Environment 11 Porter’s Five Forces Analysis to the industry 11 Threat of New Entrants: 12 The Bargaining Power of Buyers: 12 Bargaining Power of

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    Pest Russia

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    Political – The political risks are the same in any emerging market and all have to be considered by the possible new organisation.  Russia has a reputation for organised crime and corruption which has long been an issue for any investors.  There are very strict laws in Russia to do with mode of entry and so the country usually prefers to trade with its former Soviet allies.  Potential tourists could be eliminated from entering Russia due to the strict rules on visas for all tourists entering

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    SWOT PEST

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    Open Government        Strengths  Weaknesses  Opportunities   Threats  Politics  Transparency  Everyone’s opinion counts and  has the potential to be heard  Weakens national security ?   Does too many cooks spoil  the broth?  Who ensures integrity and  quality of data?  Increased legitimacy  and trust by more  collaboration &  participation from  citizens  Citizen takeover  Too many opinions‚ not  enough action (gridlock)      Economics  Reduced costs by  citizens­sourcing (Maybe increase 

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    Pest Anaylsis Nordea

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    Pest Analysis on Nordea Political 1. Legislation/law for information systems 2. Effectiveness of law v internet 3. Monopoly legislation 4. Trading from investors Economical 1. Economy of information systems in Scandinavia 2. Economical trends 3. Trade and industry 4. Competition of cost outside Europe Social 1. Wide demographic 2. Applying decent pricing to customer’s needs 3. Innovative idea to suite customer trends 4. Security Technical 1. Using different sites to their advantage

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