will be providing a detailed analysis of the existing Budget Hotel market‚ and how to improve the competiveness of the Travelodge UK‚ the second largest Budget Hotel chain in the United Kingdom‚ Second Premier Inn. This report will contain the following‚ a profile of the organisation’s current target market‚ which will include demographic‚ psychographic‚ geographic and behavioural variables. That will then be followed by a well-referenced and well-researched PEST analysis that will highlight the most
Premium Hotel chains Hotel Hotels
References: : http://jamesesz.wordpress.com/2009/10/28/marketing-assignment-a-marketing-plan-for-hsbc-7ps/ http://www.managementparadise.com/forums/principles-management-p-o-m/208719-pest-analysis-hsbc.html http://www.scribd.com/doc/18020786/Hsbc-Project-Report
Premium Investment Balance sheet Management
PEST Analysis BuyVip Political‚ Legal ‚ and governmental forces -Legislation is in effect which requires collection of taxes. This legislation may cause a reduction in trading activity that would negatively affect several business segments -In addition‚ tax compliance will increase costs. Economic forces -The company continued its turnaround strategy in a harsh climate for consumer spending -Weak global economic conditions‚ in addition to the mortgage and worldwide credit related financial crisis
Premium Economy Economics Unemployment
“NAFTA” ……….PEST Analysis and its effects on Business Environment Module Name: Managing International Business Submission date: 8th Nov‚ 2011 Subm
Free North American Free Trade Agreement
PEST - Brazil Political and Legal Forces in Brazil As the country is handling a program for economic growth‚ investors can access the support of the government in both financial and advising aspects. One potential barrier for the Australian energy producer is the presence of state-level federations. These are association of industrial companies that cooperates to achieve operational success and also to lobby effectively to the government. MERCOSUL is supportive to direct investments in the country
Premium India Purchasing power parity
PEST analysis Political Government of Malaysia had set rules and several regulation to obtain halal license‚ under Shariah law. It is necessary to have that license in order to attract malay customer. In addition‚ the license which is used to govern the operation of business is set up in order to protect the buyers and the sellers. Economy Economics in Malaysia is expected to grow from 2011 to 2014 according to the Economist Intelligence Unit. The real gross domestic product is expected to reach
Premium Malaysia Demography Selangor
PEST Analysis of Proton Political If we are going to check on the high selling prices of the national cars of Malaysia because of high production costs and lack of vendor efficiency‚ there is a big possibility that the local market will be ruled by imported cars. As a result‚ there will be increase in the number of the vehicles on the road and there will be a glut of used cars in the market‚ because people will tend to trade their cars for cheaper and imported brands (Frost & Sullivan 2002). On
Premium Economics Automobile Vehicle
PEST Analysis of Japan Political Environment - Political Stability and Absence of Violence/Terrorism ranked Japan in 44th with +0.94 score(less violent and more stable). Japan also was ranked in 31st with +1.25 scores in complete absence of corruption [1] - Restrictions access harmful published materials and allow regulate excessive disruption of social order but no restrictions on access to the internet [2] - Industrial policies influenced specific industries to gain international competitive
Premium Government of Japan Economy Tax
management of Hamilton hotels‚ services after the accommodation could only increase the cost. In order to maintain low prices and meet the standards of customers‚ unnecessary services have been removed (Smeral‚ 1998) 3. PEST analysis 3.1 Political analysis Croatia is constitutionally parliamentary democratic country. Signing the Dayton Peace Accords in 1995‚ brought high level of security and protection. (www.state.gov) Though‚ corruption is awkward issue that remains. In addition
Premium Inflation Croatia Investment
SWOT Analysis: Strength Highest hotel in the world (The Ritz-Carlton‚ Hong Kong) -> ICC(Located 102 floors to 118 floors) (The 118th floors of the OZONE bar is the world’s highest bar) Major training operations in its Ritz-Carlton learning institute Environmental responsibility initiatives deliver an unparalleled guest experience while protecting our natural resources. Led by property-based Ritz-Carlton Environmental Action Conservation Teams (REACT). Reducing energy and water usage‚ offering
Premium Hong Kong Chinese art 2008 Summer Olympics