PEST ANALYSIS The pest analysis refers to four main factors: POLITICAL ECONOMICAL SOCIAL TECHNOLOGICAL The analysis will focus towards the industry that how the political stability‚ rules and regulation‚ and the legal system of the country affecting the overall industry. The economic condition‚ liberalization‚ policy toward foreign investment‚ and growth rate of the economy as a whole also help to analyze the overall industry attractiveness and potential for the growth. The social
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The Tourism industry is one of the fastest growing industries in theworld. The World Travel and Tourism Council estimates that in 2004Travel and tourism is expected to generate* US$ 5‚490.4 billion of economic activity* 10.4% of total GDP* 214‚697‚000 jobs or 8.1% of total employment* 12.2% of total exports [1]My task is to conduct a PEST analysis for a company within the Tourismindustry. Within the tourism industry‚ I have to select one area of interestlike transportation‚ accommodation and transportation
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PEST Analysis of Indian Market for the Apparel Industry 1. Political Factors: The proliferation of international trade and liberalization of the global trade regime has dawned in India with the implementation of several programs by the Government of India (termed as GOI from now onwards in the report) to help the textile and apparel industry adjust to the new trade environment. In 2000‚ the GOI unveiled its National Textile Policy (NTP) 2000‚ aimed at enhancing the competitiveness of the textile
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The Indian ICT industry Enabling Global Competitiveness and Driving Innovation with Equitable Growth A DV I S O RY Foreword from CII The Indian ICT Industry has witnessed excellent growth in the past two decades. Capitalizing on its advantages of talent pool‚ lower cost of operation and the innovative remote delivery model‚ India has established itself as a global leader in the ICT sector. Today‚ India is clearly acknowledged as the global services hub. However‚ the industry today is facing
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Pest Analysis Fast Food Retail Sector Introduction Political Factors McDonald’s food safety is of a very high-quality and is recognised as one of the best in the fast food retail sector. One of their main successes has been their training programme. They 1 train all of their staff before they begin work in one of their restaurants on all aspects of food quality‚ food safety and hygiene. This training‚ along with being made aware of the importance of cleanliness‚ continues throughout their
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this report was to gain a better understanding of the Casino Industry. It identifies the many contextual and diverse factors that influence this particular part of the gambling industry in terms of the type of customers they attract‚ how it is shaped by government policies‚ the impact of suppliers and buyers of the market‚ competitive rivalry‚ and organisational generic strategies. The Five Forces model revealed a highly dominated industry by two major competitors. Incumbents are forced to find new
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art European air hub at Leipzig/Halle Airport in Germany. In this document I will be covering both a PEST and SWOT analysis of DHL as a company. PEST Analysis of DHL‚ the PEST itself looks into the Political‚ Economic‚ Social and Technological Factors of a company and its marketing environment. Focusing on the internal environment‚ micro-environment and the macro-environment. Using a PEST analysis should always be considered when entering a new market‚ Launching a new product or service‚ considering
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CONTENT Title Page Introduction Background & Issues 1 - 2 Financial Analysis 3 8 Summary of Financials 9 - 13 Significant key opportunities and risks for the company 14 - 15 and investors in McGuigan Other financial and non-financial factors that impact upon 16 McGuigan ’s performance and attractiveness as an investment opportunity Limitations of the analysis & implications of these limitations for 17 - 18 any investment decision Appendix A: References
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Table of Contents 1.0 Executive Summary 1 2.0 Introduction 2 3.0 Market Background 3 3.1 Industry Definition 3 3.2 Consumer Needs and Wants 3 3.3 Industry History 3 4.0 Market Statistics 4 4.1 Market Size 4 4.2 Market Growth 5 4.3 Corporate Market Share 7 4.4 Brand Market Share 7 5.0 Key Companies 8 6.0 Environmental Factors 9 7.0 SWOT Analysis of the Australian Clothing Industry 10 8.0 Company Information 11 8.1 Company Name 11 8.2 Product Description 11 8.3 Target Market and Market Positioning
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MAMEE-DOUBLE DECKER (M) SDN BHD ANALYSIS OF THE MARKETING PROGRAMMES A) PEST ANALYSIS PEST analysis is a useful strategic tool for understanding market growth or decline‚ business position‚ potential and direction for operations. In analyzing the macro-environment‚ it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organization’s supply and demand levels and its costs. The radical and ongoing changes occurring
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