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    Bar Cookies

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    Bar cookies are probably the easiest to make. You don’t have to roll them‚ assemble them or anything else. You just bake them in a pan and when they are cool‚ cut them into squares or bars. Bar cookies come in a variety of flavors and some are cake like while others are more dense and chewy. Brownies are probably the most popular bar cookie. BROWNIES The name of this cookie comes from the color of the cookie after they are baked. They are either cake-like or chewing and gooey and chocolate

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    and important tool for the organizations to better determine the market need to concentrated and also developing successful marketing strategy to achieve their goals. In this report‚ the author aims to explore the successful story of KitKat chocolate bar and its brand equity mainly use STP process with the summary of literature from previous

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    SWOT analysis for Cereal bar market Strengths • Meets need for both a healthy and convenience snack‚ especially targets those who miss breakfast • Popularity increased rapidly over past few years – 66% growth 2002 – 2007. Mintel predicts market will be worth £420m by 2012 from £287m in 2007. (Marketing magazine) • Popularity amongst parents for children – alternative to crisps and sweets e.g CoCo pops bars • Increase in number of products containing only natural ingrediants

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    Unit 4- Task 4 SWOT Analysis “The results of a questionnaire given to 200 people that regularly visit McDonalds found the following: * 85% are happy with the service in their local McDonalds. * 80% would like McDonalds to be open 24/7. * 50% thought they could make a happy meal healthier. * 65% would like more wraps on the menu. * 30% would like part of the menu to be focused on healthier options. * 20% said staff were unfriendly. * 90% said parking facilities were good

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    Bar codes

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    A barcode (also bar code) is a machine-readable representation of information (usually dark ink on a light background to create high and low reflectance which is converted to 1s and 0s). Originally‚ barcodes stored data in the widths and spacings of printed parallel lines‚ but today they also come in patterns of dots‚ concentric circles‚ and text codes hidden within images. Barcodes can be read by optical scanners called barcode readers or scanned from an image by special software. Barcodes are widely

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    Shangri-La Pest Analysis

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    Political Singapore government has always been in favour of the tourism sector. In fact‚ Singapore Tourism Board (STB) launched a $90million BOOST (building on opportunities to strengthen tourism) for the tourism sector). The initiative help pushed the industry through tough times by assisting MICE (Meetings‚ Incentives‚ Conventions‚ Exhibition) companies to alleviate their business costs (Singapore Tourism Board‚ 2009). Not too long ago‚ the Singapore government cooperated with Indonesia to develop

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    PEST ANALYSIS The PEST analysis is a useful tool for understanding market growth or decline‚ and as such the position‚ potential and direction for a business. PEST is an acronym for Political‚ Economic‚ Social and Technological factors‚ which are used to assess the market for a business. Basically it is a scan of macro-external environment‚ in which a business wants to operate. Political Factors include: • Tax policy • Employment laws • Trade restriction and Tariffs

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    PEST Analysis for a Company in the Tourism Industry The Tourism industry is one of the fastest growing industries in the world. The World Travel and Tourism Council estimates that in 2004 Travel and tourism is expected to generate * US$ 5‚490.4 billion of economic activity * 10.4% of total GDP * 214‚697‚000 jobs or 8.1% of total employment * 12.2% of total exports [1] My task is to conduct a PEST analysis for a company within the Tourism industry. Within the tourism industry‚ I have

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    Financial Accounting and Reporting (8th Edition)‚ FT/Prentice Hall. Lewis‚ R. & Pendrill. D. (2004)‚ “Advanced Financial Accounting” (7th Edition)‚ FT/Prentice Hall. Britton & Jorissen. (2003)‚ “International Financial Reporting and Analysis” Thomson Task 4 Tisdale M.A. (N.D.) WiseGeek: “What is a Trade Surplus” [Online] available on http://www.wisegeek.com/what-is-a-trade-surplus.htm# Pettinger T. (2012) Economics: “Balance of Payments Disequilibrium” [Online] available

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    1. a. Perception means understanding a situation‚ and having insight on it; individuals connecting to their environment. In negotiation you need to interpret what the other party says and means. (Lewicki‚ p139) b. In the movie John Q the main character John acts like he is a threat and the cops think he is going to kill the hostages if he does not get what he wants. The cops have a different perception of the type of man John is. He won’t stop until his son gets the help he needs to survive. The

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