SWOT & PEST analysis Strengths • UK’s largest full service scheduled airline – this makes it a popular company with customers which brings in more business which will then bring in more money for the company. • Caribbean routes are new and selling well – as they are selling well‚ the sales will be up on the flights which will bring in more money and more popularity with the customers which will then mean more and more people will use the company rather than their rivals which will then bring in
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MKT 204 Principle of Marketing 2 Individual Assignment Fast food industry Swot Analysis Name: Ting Ze Kai ID: I11008551 Section: 5K1 Lecturer: Mr CHEAH SIN CHYE Table of Contents Company Background | 3 | PEST Analysis | 4-9 | 4Ps Strategies | 10-11 | References | 12-13 | Appendix | 14 | Company Background McDonald is a largest chain of hamburger fast food restaurants in the world. Approximately 68 million customers in 119 countries daily are served. The birth of McDonald began with Raymond
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SWOT Analysis: Strength Highest hotel in the world (The Ritz-Carlton‚ Hong Kong) -> ICC(Located 102 floors to 118 floors) (The 118th floors of the OZONE bar is the world’s highest bar) Major training operations in its Ritz-Carlton learning institute Environmental responsibility initiatives deliver an unparalleled guest experience while protecting our natural resources. Led by property-based Ritz-Carlton Environmental Action Conservation Teams (REACT). Reducing energy and water usage‚ offering
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1. PEST Analysis of Adidas 1.1 Political Factors Adidas generates policies and monitor hazardous substance to protect human health and environment . and also it protects the rights of its employees by following labour laws on country specific way. Adidas a multinational company need to consider the global political state as well as domestic political issues. It is important to monitor the government’s laws which affect the business of adidas. Since the political arena has a huge influence
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PEST analysis of India Political Factors (1) Since 1991‚ India market become a free-market system and open to foreign investors ; (2) The political of India is relatively more stable than before ‚ The stability of the regime affecting the development of the national economy; (3) There are different legal systems in different regions; (4) The Indian Constitution guarantees justice‚ equality and freedom of its citizens‚ and efforts to promote the exchanges between each other;
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Question 2 Please apply the PEST analysis to the Wal-Marts case study. "The secret of successful retailing is to give your customers what they want. And really‚ if you think about it from your point of view as a customer‚ you want everything: a wide assortment of good-quality merchandise; the lowest possible prices; guaranteed satisfaction with what you buy; friendly‚ knowledgeable service; convenient hours; free parking; a pleasant shopping experience." - Sam Walton (1918-1992) Wal-Mart is the
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PEST ANALYSIS Political- Hong Kong is politically stable‚ there would rarely be any political factors that will interrupt and slow down the company’s growth. Hong Kong doesn’t have goods and services tax so this allows McDonalds to have lower expenses and they can maximize their profit. The international operations of Mcdonald’s are highly influenced by the individual state policies enforced by each government. Economic- The economic collapse has caused Hong Kong to enter the recession stage in
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Japan PEST Analysis “Despite the damage done to Japan’s infrastructure by a powerful earthquake and tsunami in March 2011‚ the Economist Intelligence Unit expects the quality of the country’s overall business environment to continue improving. Enhancements to the macroeconomic environment‚ market opportunities‚ and policy towards private enterprise and competition will support the improvement in the overall business environment. However‚ the business environment will be adversely affected by
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“NAFTA” ……….PEST Analysis and its effects on Business Environment Module Name: Managing International Business Submission date: 8th Nov‚ 2011 Subm
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PEST ANALYSIS Stationary Businesses do not operate in a vacuum. The stationary business world is dynamic and to achieve competitive edge we should need to understand the dynamics of stationary industry and business . Our Organizations face problems from external factors which can affect products‚ policies‚ people and profits. To understand and evaluate external factors‚ we undertake what is called a PESTEC Analysis. * Political factors that affect businesses include new legislation such as the
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