PEST ANALYSIS The pest analysis refers to four main factors: POLITICAL ECONOMICAL SOCIAL TECHNOLOGICAL The analysis will focus towards the industry that how the political stability‚ rules and regulation‚ and the legal system of the country affecting the overall industry. The economic condition‚ liberalization‚ policy toward foreign investment‚ and growth rate of the economy as a whole also help to analyze the overall industry attractiveness and potential for the growth. The social
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Purpose/Problem/Background 3. Facts Bearing on the Problem 4. Discussion 5. Conclusion 6. References 1. Executive Summary: The German automotive industry with about 720‚000 jobs is one of the biggest industries and dominant employers in Germany and one of the biggest automotive industries in the world (Herbst‚ 2009). With brands like Mercedes Benz‚ Volkswagen‚ Opel‚ BMW‚ Audi and Porsche this industry is major in car manufacturing and technology. According to Taylor (2010) Volkswagen “is the No. 1 automaker in
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Abstract The main content of the essay concerns the German automobile industry. Combining with Porter’s diamond theory‚ the competitiveness of this sector is analyzed in detail. The essay is divided into two sections. In section one there is a brief outline for the German automobile industry regarding diverse factors in production‚ employment‚ export and innovation. In section two‚ the specific analyses for the German automobile manufacturing in terms of determinants of the diamond theory is illustrated
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PEST Analysis of Indian Market for the Apparel Industry 1. Political Factors: The proliferation of international trade and liberalization of the global trade regime has dawned in India with the implementation of several programs by the Government of India (termed as GOI from now onwards in the report) to help the textile and apparel industry adjust to the new trade environment. In 2000‚ the GOI unveiled its National Textile Policy (NTP) 2000‚ aimed at enhancing the competitiveness of the textile
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label plays a large part in portraying an artists’ image to its fan base and the music industry. Once an artist has produced their music and is ready to be made public‚ it is up to the marketing department to make sure that it is made available in all media formats. This is done solely through a range of distribution and promotion campaigns. This case will look at the current situation of the music industry and analyse the effect the new technologies and the digital world are having on record
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Pest Analysis Fast Food Retail Sector Introduction Political Factors McDonald’s food safety is of a very high-quality and is recognised as one of the best in the fast food retail sector. One of their main successes has been their training programme. They 1 train all of their staff before they begin work in one of their restaurants on all aspects of food quality‚ food safety and hygiene. This training‚ along with being made aware of the importance of cleanliness‚ continues throughout their
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Introduction In India‚ the hotel industry has monitored enormous boom in current years. The industry is linked with the tourism industry and the growth of hotel industry was fuelled by the tourism industry. It’s been seen that the industry offers luxury and comfort service to increase the foreign exchange of the economy. Early in 1980’s‚ the hotel industry in India was a budding industry consisting of single hotel companies. Increase in demand for hotels was high in late 1990’s. The increase
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Auto German Automotive Industry Overview Makers – BMW‚ Audi‚ VW Markets – EU and non-EU – overview Stats The largest shareholder of Audi AG is Volkswagen AG‚ which holds over 99 percent of the share capital. Volkswagen AG includes the consolidated accounts of Audi AG in its own consolidated financial statements. In recent years‚ the possibility of Audi being spun off or otherwise divested by Volkswagen has been mooted Daimler AG ‚ geramn car corp Daimler AG is a German manufacturer of automobiles
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The Indian ICT industry Enabling Global Competitiveness and Driving Innovation with Equitable Growth A DV I S O RY Foreword from CII The Indian ICT Industry has witnessed excellent growth in the past two decades. Capitalizing on its advantages of talent pool‚ lower cost of operation and the innovative remote delivery model‚ India has established itself as a global leader in the ICT sector. Today‚ India is clearly acknowledged as the global services hub. However‚ the industry today is facing
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art European air hub at Leipzig/Halle Airport in Germany. In this document I will be covering both a PEST and SWOT analysis of DHL as a company. PEST Analysis of DHL‚ the PEST itself looks into the Political‚ Economic‚ Social and Technological Factors of a company and its marketing environment. Focusing on the internal environment‚ micro-environment and the macro-environment. Using a PEST analysis should always be considered when entering a new market‚ Launching a new product or service‚ considering
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