Customer Service Operations and Excellence Project Report How servicescapes affect the behaviour of Lagoon leisure centre customers August‚ 2008 Contents page 1. Leisure Lagoon centre profile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1p. 2. Introduction………. . . . . . . . . . . . . . . . . . . . . . . .
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Sports and Leisure Centre Draft Report PAMS analysis Target: Moortown Sports and Leisure Centre Purpose: 1) Gather information about Moortown Sports and Leisure Centre through surveys of clients and community‚ observation‚ interviews with staff‚ and consultation with key stakeholders. 2) Analyze‚ evaluate and conclude the utilization‚ efficiency and effectiveness of Moortown Sports and Leisure Centre. 3) Plan‚ generate and present a report about the Moortown Sports and Leisure Centre findings.
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FX Leisure and Fitness Centre is a large leisure complex on the outskirts of Birmingham. It is part of an expanding chain of leisure centre`s(currently numbering 15) in England. The company was founded in 1996 and the head office is located in Manchester. The Birmingham centre opened in 2004‚but the performance in terms of customer numbers‚ centre utilisation and profits has fallen short of the projected targets. In the last 12 months there has been a slight downturn in the overall customer numbers
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Introduction: I was asked to prepare a PEST (political‚ economical‚ sociological and technological) analysis report for two companies of my choice. I decided to choose firms from the leisure industry and then compare them. I analysed the business environment and ethical factors that affect the leisure industries as a whole. In my report I will distinguish between the impacts on the different political‚ economical‚ sociological and technological factors and will then draw conclusions based on my
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Executive Summary Much of the modern emphasis in sport and leisure businesses is on the customer. Satisfying customers is at the centre of notions of service quality. (Torkildsen‚ 2011) This report examines the Aura Leisure marketing strategy as a total business concept. It illustrates how developing and integrating marketing strategy across the business is helping Aura position itself in very competitive and demanding environment. It indicates problems that company is facing currently and occurred
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Plan a report for the Moortown Sports and Leisure Centre Purpose: Has been commissioned to complete a report based on findings which are in an uncategorised format Audience: Manager of the Moortown Sport and Leisure Centre Message: What is happing in a club and what we can do to make changes and what steps should be taken to use space more effectively Style: Formal report According to the WSA style guide Microsoft word document Main sections: * Title page * Marketing and
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art European air hub at Leipzig/Halle Airport in Germany. In this document I will be covering both a PEST and SWOT analysis of DHL as a company. PEST Analysis of DHL‚ the PEST itself looks into the Political‚ Economic‚ Social and Technological Factors of a company and its marketing environment. Focusing on the internal environment‚ micro-environment and the macro-environment. Using a PEST analysis should always be considered when entering a new market‚ Launching a new product or service‚ considering
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Bangladesh. Central bank boosts commercial banks to finance more and more in the agricultural sectors‚ pharmaceuticals sectors. Government puts pressure on these banks to provide loans to SMEs and individuals. PEST Analysis (Political‚ Economic‚ Social‚ and Technological) A PEST analysis is an analysis of the external macro-environment that affects all firms including banking industry. P.E.S.T. is an acronym for the Political‚ Economic‚ Social‚ and Technological factors of the external macro-environment
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Pest analysis: The following pest analysis has been created for three markets separately. Pest analysis stands for political‚ economic‚ socio-cultural and technological environment. Use of the pest analysis guides our company to work according to the changes taking place in these categories. Moreover good use of the analysis assist the company to avoid taking action that is condemned to failure from the outset‚ for reason beyond its control. The following is a pest analysis created for the
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MAMEE-DOUBLE DECKER (M) SDN BHD ANALYSIS OF THE MARKETING PROGRAMMES A) PEST ANALYSIS PEST analysis is a useful strategic tool for understanding market growth or decline‚ business position‚ potential and direction for operations. In analyzing the macro-environment‚ it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organization’s supply and demand levels and its costs. The radical and ongoing changes occurring
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