苹果电脑PEST分析 PEST分析是指宏观环境的分析,宏观环境又称一般环境,是指影响一切行业和企业的各种宏观力量。对宏观环境因素作分析,不同行业和企业根据自身特点和经营需要,分析的具体内容会有差异,但一般都应对政治(Political)、经济(Economic)、技术(Technological)和社会(Social)这四大类影响企业的主要外部环境因素进行分析.概括的说,分析宏观环境就是分析宏观环境中的趋势及其对企业的影响。 趋势——是具有某些势头和持久性的事件的方向或演进‚为了制定战略,组织必须能够预测它周围环境的变化,控制环境或简单地假设环境是稳定的。但事实是未来不可预测。我们虽不能预测未来,但可以预测未来的各种可能,开阔思路,这样才能判断出正确的未来‚我们根据PEST分析模型来分析苹果电脑的宏观环境:(在这里我们主要分析在中国的宏观环境) Political Analysis : Which contains frame of national economic‚ political system‚ government policy and law. Apple
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PEST Analysis of Virgin Media •Political Factor Demand for fixed line telephony is in decline‚ with the rate of decline in lines used by business nearly twice as high as that in the residential fixed telephony market. There is a trend for businesses to replace fixed line telephony with voice-over-internet-protocol‚ or VoIP‚ telephony‚ while residential customers are tending to migrate from fixed line to mobile telephony. However‚ Virgin Media’s fixed line customers may not migrate to the company’s
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PESTEL Analysis Political The main countries that Nike trades in are America (where Nike originated) and the United Kingdom and other European countries such as France and Germany. In these main countries that Nike sell products in there is stable political environments where there is a democracy meaning that the governments in this countries have been elected by the general public in that particular country. The majority of these countries home and export markets have been boosted with
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1 B.C. and Before In the ancient times‚ clothing wasn’t just for looking good‚ it was to protect you and keep you warm during the harsh winters. Most babies didn’t even wear anything. Sometimes they wore cloth diapers. If it was cold of course‚ they would be more wrapped up. Children also often wore only cloth wrapped around their middles like shorts. In these times‚ men wore tunics‚ a sort of knee-length t-shirt made of wool or linen. They often wore it only over one shoulder. They would wear
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Do people really know the meaning behind their clothing? Usually when you have a certain style of clothing people will put you in a category. Category meaning prep‚ nerd‚ goth‚ and all of the other types. The wife beater shirt and sagging jeans have negative meaning behind there styles. Gayle Rosenwald Smith wrote the essay‚ “The Wife Beater”‚ it is about the sleeveless undershirt men and women both wear and how its’ name has a connotative meaning. She stated how much she hates the name that
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Design Management Project American Apparel: Introduction There are five major design elements‚ performance‚ quality‚ durability‚ appearance and cost. The purpose of design is to optimise customer satisfaction and the profitability of a company by creatively coordinating these five elements in coherence with the company ’s products‚ environments‚ information‚ and corporate identity‚ thus‚ connecting the company with the consumer by creating products and services which appeal to the consumers needs
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Pest Analysis On Unilever - December 2nd‚ 2010 ________________________________________ Unilever is an Anglo-Dutch multinational corporation that owns many of the world’s consumer product brands in foods‚ beverages‚ cleaning agents and personal care products. Unilever is a dual-listed company consisting of Unilever N.V. in Rotterdam‚ The Netherlands and Unilever PLC in London‚ United Kingdom. This arrangement is similar to those of Reed Elsevier and Royal Dutch Shell prior to their unified
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enterprise‚ all the relevant financial information‚ presented in a structured manner and in a form easy to understand‚ are called the financial statements. They typically include four basic financial statements‚ accompanied by a management discussion and analysis: 1. Statement of Financial Position: also referred to as a balance sheet‚ reports on a company ’s assets‚ liabilities‚ and ownership equity at a given point in time. 2. Statement of Comprehensive Income: also referred to as Profit and Loss statement
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PESTEL analysis of the macro-environment There are many factors in the macro-environment that will effect the decisions of the managers of any organisation. Tax changes‚ new laws‚ trade barriers‚ demographic change and government policy changes are all examples of macro change. To help analyse these factors managers can categorise them using the PESTEL model. This classification distinguishes between: • Political factors. These refer to government policy such as the degree of intervention in
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Relocating the American Dream The America of the 1960s as Portrayed by the New Journalists Norman Mailer‚ Hunter S. Thompson‚ and Tom Wolfe Master ’s Thesis Department of English University of Helsinki Supervisor: Bo Pettersson Date: 25.3.2009 Meri Laitinen 1. INTRODUCTION .............................................................................................................3 1.1 Aims and methods ..............................................................
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