PEST ANALYSIS OF TESCO Tesco was founded in 1919 by Jack Cohen. The supermarket chain now has stores in 14 countries across Asia Europe and North America. Sir Terry Leahy chief executive since the mid 1990s states. "Our core purpose is‚ ’To create value for customers to earn their lifetime loyalty’. We deliver this through our values‚ ’No-one tries harder for customers’‚ and ’Treat people how we like to be treated’". The underlying aim is of course to make higher profits‚ but there is a clear
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Ideas on Cultural Hospitality in the Quran The virtues within the Qur’an regarding hospitality and generosity seem to be a product of the landscape of pre- Islamic Arabia. Indeed‚ the arid environment and tribal configuration of the society required that neighbors help each other‚ strangers or travelers be given food‚ and wealth be distributed evenly throughout the clan. The communities that settled along the trade routes of the Arabian Peninsula relied on merchants returning to their community
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What is hospitality? * «The friendly and generous reception and entertainment of guests‚ visitors‚ or strangers * Relating to or denoting the business of entertaining clients‚ conference delegates‚ or other official visitors * “The relationship between the guest and the host‚ or the act or practice of being hospitable. This includes the reception and entertainment of guests‚ visitors‚ or strangers.” Grecan Hospitality “Hospitality was a way of honoring the gods‚ which was so essential
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and capabilities in strategy formulation. • The resources of the firm • Organizational capabilities • Appraising the profit potential of resources and capabilities • Putting resource and capability analysis to work—a practical guide • Creating new capabilities. Shifting the Focus of Strategy Analysis: From the External to the Internal Environment THE FIRM Goals and Values Resources and Capabilities Structure and Systems THE INDUSTRY ENVIRONMENT STRATEGY STRATEGY •Competitors •Customers
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MANAGER A product manager‚ in my point of view deals with all aspects of marketing and planning to forecast of the product. The manager is in charge of developing product marketing and product design‚ the factors defining said product and handles all analysis of the market conditions and. MARKETING MANAGER A marketing manager handles all aspects involved with the marketing techniques of the product‚ defines the market served‚ analyses the competitive market‚ sets product prices‚ promotes and advertises
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PEST ANALYSIS The PEST analysis is a useful tool for understanding market growth or decline‚ and as such the position‚ potential and direction for a business. PEST is an acronym for Political‚ Economic‚ Social and Technological factors‚ which are used to assess the market for a business. Basically it is a scan of macro-external environment‚ in which a business wants to operate. Political Factors include: • Tax policy • Employment laws • Trade restriction and Tariffs
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Marketing Environment What would you assume to be the key PEST drivers? PEST/STEP is about the macro environment. We should use the finer grained variant of Kotler which details Social into Cultural‚ Demographic and Natural (the first two probably being very “yielding”). Political Forces Alcohol consume is a threat to public health and should be constrained • Market monopolization in Scandinavian and other countries • Alcohol taxes in most countries of the world • Anti-alcohol campaigns
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Byran Dia FSS4234C Chef Moran Leadership Assignment Article: Which of These Six Leadership Styles works best? Link: http://www.wsj.com/articles/SB10001424052748704041504575045163417674970 Summary/Key Points: The article lists and explains six different leadership styles: visionary‚ coaching‚ affiliative‚ democratic‚ pacesetting and commanding. However‚ it doesn’t necessarily deem any one style to be the best and it stresses that different styles work better than others depending on the situation
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Source: Hospitality - Your Keys to Success. Lanny Hass‚ Rob Hawk. NC Cooperative Extension. Hospitality: The Guest Pays the Bills The landowner who offers his property for use by those who pay a fee is in the “hospitality” business. It is important that the customer receive the attention and service that will keep him or her coming back as well as telling others about the business. Customer service problems can be generally prevented or solved by attention to 4 areas: 1. 2. 3. 4. Providing
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new hybrid technologies‚ which will seem more attractive due to higher oil prices. On the other hand‚ the rise in oil prices will mean that consumers will be less likely to buy Honda’s petrol cars which means they will see a loss of revenue in this sector. This means that although Honda has Hybrid technology to offer‚ the fall demand for their petrol cars may cause them to break see no change in revenue (at least in the short
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