will be providing a detailed analysis of the existing Budget Hotel market‚ and how to improve the competiveness of the Travelodge UK‚ the second largest Budget Hotel chain in the United Kingdom‚ Second Premier Inn. This report will contain the following‚ a profile of the organisation’s current target market‚ which will include demographic‚ psychographic‚ geographic and behavioural variables. That will then be followed by a well-referenced and well-researched PEST analysis that will highlight the most
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been built upon the more deeply established commercial vehicle product line. PEST ANALYSIS A PEST analysis is one of them that is merely a framework that categorizes environmental influences as political‚ economic‚ social and technological forces. Sometimes two additional factors‚ environmental and legal‚ will be added to make a PESTEL analysis‚ but these themes can easily be subsumed in the others. The analysis examines the impact of each of these factors on the business. The results can then
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LIQUOR INDUSTRY OF INDIA (WINE SEGMENT) [pic] INDEX PAGE 1. ACKNOWLEDGEMENT ………………………………… 2 2. DESCRIPTION OF INDIAN LIQUOR INDUSTRY………… 3 3. INDUSTRY STRUCTURE ……………… …………. 5 4. KEY DRIVERS OF LIQUOR INDUSTRY …………… 9 5. PLAYERS IN LIQUOR MARKET
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QUICK SERVICE RESTAURANTS IN INDIA 2011 Objectives 2 To identify existing opportunities in the Indian QSR space To summarize the macroeconomic environment of the industry To explain the working of a QSR To indicate the current trends To summarize key player profiles and understand their positioning vis-à-vis one another To understand the challenges faced by QSRs in an emerging market like India Contents Sr. No Slide # Sr. No Executive
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1. Value chain Infrastructure: acquire quality through : - Natural quality (environment) - Material quality (the hotels’ interior design and entertainment activities) - Immaterial quality (quality in services and organization) (www.oecd.org) Pure service performance would diminish the profit. Therefore‚ the organization provides staff training‚ job security and high supervision in order to maintain quality human resource management. Technology such as OnQ forecast management System is
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Pest Analysis Croatia PEST-Analysis Croatia Content Introduction………………………………………………………………………………page 3 Political Environment……………………………………………………………………page 4 Economic Environment………………………………………………………………….page 4 Social-Cultural Environment…………………………………………………………….page 6 Technological Environment……………………………………………………………...page 7 References………………………………………………………………………………
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time off Severity of the disease. 4. High non-medical costs. criteria examples home economy economy trends overseas economies general taxation taxation specific to product/services seasonality issues market/trade cycles specific industry factors market routes trends distribution trends customer/end-user drivers interest/ exchange rates international trade and monetary issues criteria examples lifestyle trends demographics consumer attitudes and opinions
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PEST - Brazil Political and Legal Forces in Brazil As the country is handling a program for economic growth‚ investors can access the support of the government in both financial and advising aspects. One potential barrier for the Australian energy producer is the presence of state-level federations. These are association of industrial companies that cooperates to achieve operational success and also to lobby effectively to the government. MERCOSUL is supportive to direct investments in the country
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SWOT Analysis. Definitions of SWOT profiling‚ SWOT intelligence analysis‚ SWOT tools‚ matrix‚ templates and utilities. Strengths‚ weaknesses‚ opportunities and threats analysis. SWOT analysis definitions‚ descriptions‚ SWOT templates‚ examples and explanations. SWOT profiling & analysis in market & competitive intelligence. Tools and utilities in support of final SWOT analysis. Winword templates‚ screen shots‚ PowerPoint slides and word files. A standard marketing tool for market and
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Resource Practices In Hotel Industry INTRODUCTION TO HOTEL INDUSTRY One of the fastest growing sectors of the economy of our time is the hotelindustry. The hotel industry alone is a multi-billion dollar and growingenterprise. It is exciting‚ never boring and offer unlimited opportunities. Thehotel industry is diverse enough for people to work in different areas of interestand still be employed within the hotel industry. This trend is not just in India‚ but also globally. Modern hotels provide refined
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