A LEVEL OF ACHIEVEMENT BUSINESS STUDIES A LEVEL RESOURCES. Issue 3 Sept 2004 Page 1 PEST Analysis A PEST analysis examines the Political‚ Economic‚ Social and Technological environments that affect industries and companies. (PEST analysis is also known STEP analysis). It is now recognised by marketing professionals that in the longer term survival and success of a business is dependant upon the external environment a business operates within. It is not enough to say we have the right marketing
Premium Macroeconomics Marketing Inflation
PEST Analysis We carry out a PEST analysis to examine political‚ economic‚ social and technological factors on our business and we can use our findings to take advantage of opportunities that may arise and also be prepared to face possible threats that may come our way. The use of PEST analysis will help our business to effectively adapt to the realities of the new environment and help us to create a marketing plan that will be effective and which will therefore enable our business to compete
Premium Marketing Economics
PEST Analysis A scan of the external macro-environment in which the firm operates can be expressed in terms of the following factors: * Political * Economic * Social * Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macroenvironmental factors. A PEST analysis fits into an overall environmental scan as shown in the following diagram: Environmental Scan | / | \ | External Analysis | Internal
Free PEST analysis Economics SWOT analysis
Title: Literature review Writing a literature review is an essential part of student’s academic career. Literature review writing is not easy as it requires certain skills and knowledge of some concrete piece of literature. For writing a successful literature review it is important to analyse at least one sample of it. The examination of the sample makes literature review creation easier. The sample shows the way your review should be written. That is why we decided to present our literature review
Premium Scientific method Research Academic publishing
Network Pricing - A Review of the Literature Mcandrews‚ James J. Federal Reserve Bank of New York‚ Citation Information: Review of Network Economics. Volume 2‚ Issue 2‚ Pages –‚ ISSN (Online) 1446-9022‚ DOI: 10.2202/1446-9022.1023‚ June 2003 Publication History: Published Online: 2003-06-01 Automated teller machines (ATMs) have altered the relationship between banks and their depositors‚ as well as the competitive relationships among banks. In this paper‚ I survey the literature to describe the ways
Premium Automated teller machine Customer service Smart card
Banking in an Economy Role of Banks in the Indian Economy The Role Of Central Bank In Indian Banking System (RBI) Basel Norms and Banking in India Recent Developments In The Indian Banking Industry Government Initiatives Challenges and Opportunities for Players Scenario Planning Of Banking Sector: 2010 Challenges Faced By the Indian Banking Industry Strategies Undertaken by Banks to Tackle the Challenges Public Sector Banks in India Evolution of the Indian Banking Nationalised Banks In India Present
Premium Bank
Indian Auto Industry Current Scenario & Future Trends Index Evolution of Indian Auto Industry Market Segmentation PEST Analysis Porter’s 5 forces Analysis Obstacles‚ advantages and opportunities Analysis of Current trends Impact of Union Budget Impact of Tata Nano Impact of Tata Ace Future Trends in auto market Evolution of Automobile Industry Initial Years Manufacturing was licensed •High Customs duty on import •Steep excise duties & •sales tax •2 Major players: Premier Automobiles
Premium Automobile industry in India Tata Nano Maruti Suzuki
in developing countries like India‚ China etc. And India has been ranked fifth most favourable market for foreign retailers‚ according to AT Kearney’s GRDI (2012). An Industrial Analysis on Retail Industry mainly concentrating on Food & Grocery is done in the project using Qualitative methods which includes PEST analysis‚ tracking mergers & acquisitions etc. and Quantitative methods which include comparison among the companies and comparison with the US markets. Certain limitation was faced while
Premium Retailing Shopping mall Supermarket
Chapter 5 Literature Reviews 5.1 Introduction Cathay Pacific is a successful airlines in the airlines industry‚ it also is a Hong Kong based airlines. Cathay Pacific is now growing as the most famous airlines in Hong Kong and put itself onto the international platform. Cathay Pacific currently ranks as the world’s 8th most profitable airline (net profit)* and the 17th largest airline in the world by operating revenue. Also Cathay Pacific is ranked 11th-largest in the world in terms of revenue
Premium Cathay Pacific Airline Cargo airline
Literature review As for years hospitality industry is suffering from high staff turnover. The main aim to chose this topic for the literature review is that continuous problem and effect causing to the organization in terms of labor shortage especially skilled labor and organization having no control on the staff retention due to which it is become a challenge for hospitality industry especially human resource that how to attract and retain the talented and skilled staff (Barron‚ 2008). Demographic
Premium Employment Labor