Marketing Planning in a Global Environment Group Assignment No: 1 Topic: What is the purpose of a Political‚ Economic‚ Social and Technical (PEST) environmental analysis for companies in relation to their global (marketing) strategy? Present a PEST analysis for ONE of the following four companies: the computer chip manufacturer Intel the train operator Scotrail the food etc. retailer Tesco the book shop retailer John Smiths {draw:frame} Group Members:
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and Tourism Council estimates that in 2004Travel and tourism is expected to generate* US$ 5‚490.4 billion of economic activity* 10.4% of total GDP* 214‚697‚000 jobs or 8.1% of total employment* 12.2% of total exports [1]My task is to conduct a PEST analysis for a company within the Tourismindustry. Within the tourism industry‚ I have to select one area of interestlike transportation‚ accommodation and transportation etc. and thenone company doing business with these sectors related with thetourism
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Kenya: A Developing Country With the discovery of certain human fossils‚ some being over 3 million years old‚ many paleontologists believe that Kenya was the “cradle of humanity.” Currently‚ Kenya’s population is comprised of over 97 percent of people of African descent with nearly 40 ethnic groups. Lying on the equator between Ethiopia‚ Sudan‚ and Uganda‚ Kenya is located on the eastern coast of Africa. Kenya is one of the most famous safari destinations in Africa‚ attracting people from all
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Kenya Case Study Kenya is a LEDC (less economically developed country) which uses tourism as a way to develop‚ and today tourism is its major growth industry. Kenya is located in eastern Africa and borders the Indian Ocean. Its bordering countries are Somalia‚ Ethiopia‚ Sudan‚ Uganda and Tanzania. Kenya lies on the equator. Its capital city is Nairobi. Maps of Location: Attractions of Kenya: Physical Attractions Human Attractions mountains: Mount Kenya (highest mountains in Africa)
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FOREIGN POLICY The conduct of foreign policy in Kenya is a prerogative of the Head of State the Chief Executive (President). These powers are rested in the Presidency by section 16 of the Constitution of Kenya‚ Amendment Act No. 28 and in Section 23 of the Constitution. Consequently‚ the Chief Executive is the initiator‚ articulator and director of foreign policy. This applies universally and is not unique to Kenya. The Foreign Ministry’s responsibility is that of advice and execution in consultation
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ROLE OF DEVOLUTION IN KENYA. 1.0 INTRODUCTION. This paper attempts to look at the aims of devolution in Kenya ‚the its impact to the country and measure if devolution is the break for Kenya from being labelled as a third world country. This will be done by looking into the constitutional principles of devolution‚ the positive effects‚negative effects and also Kenyans view of the countries change into the devolved government kind of a system. From the findings the 2.0 DEFINITION OF DEVOLUTION
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1.0 INTRODUCTION 2 1.1 Definition of terms 3 1.2 Background information 4 1.2.1 Pre-colonial education 4 1.2.2 Post colonial education in Kenya (Neocolonialism) 4 1.3 National Aims/Goals of Education in Kenya 6 1.4 Structure of education 6 1.4.1 Early Childhood Development and Education 7 1.4.2 Primary education 8 1.4.3 Secondary education 9 1.4.4 Teacher Education 9 1.4.5 Tertiary Education 10 1.4.6 University education 11 1.5 Administration system 11
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Biotechnology in Kenya Final Draft Introduction Agricultural biotechnology is one scientific invention that continues to cause debates within the world. Although one country may see great benefits for the technology‚ another may reject it due to cultural and ethical beliefs. Within the following paper‚ it will be a goal to research the background of biotechnology and to determine if this invention can solve many problems within the continent of Africa and specifically the country of Kenya. It is
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Case Analysis With the rapid globalization‚ London Insurance market was seeking a way to adjust to the 21st century business environment. The London Market Group (LMG) took several steps to make the changes. It introduced new electronic processing systems to make settlement and claims more efficient‚ such as the Insurers’ Market Repository (IMR)‚ and the Electronic Claims File (ECF). All of those changes had contributed to the market’s modernization program. London Insurance Market
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Essay Outline Guide Working Title: Colonialism affected Kenya Paragraph # 1 Introduction Grabber: Europe saw the continent of Africa as “Tabula Rasa‚” land for the taking. Background: For almost 400 years the countries of Europe controlled as much of the earth as they could. By 1914 they controlled 85% of the earth surface. At the Berlin conference the Europeans drew up the map of African without giving any Africans a voice. Stating the question with key terms defined: Colonialism
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