"Pest analysis of media and entertainment industry" Essays and Research Papers

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    Cineplex Entertainment

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    Which reward structure would you choose? Why? (For the sake of simplicity‚ ignore the one-time fees and rewards)? The reward programs as depicted in exhibit 5 are evaluated as below in terms of retail value they offer to customers of Cineplex entertainment. The obvious intention of the reward program is to enhance customer loyalty by rewarding them for their repeated‚ frequent patronage. Therefore‚ we will consider the discount percentage for 10 adult movie purchases and 10 concession combo purchases

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    Political Factors: 1. Regulation in the labour market in Sweden‚ Latvia‚ Germany‚ Brazil and China‚ such as Labour laws‚ working hours‚ termination notices 2. Regulation of the environmental legislation‚ such as pollution issues management 3. Regulation of quality issues‚ such as safety‚ environmental friendly 4. Regulation of the strategic alliance in different countries‚ such as joint venture‚ acquisition 5. Taxation regulations to different countries 6. Trading policy‚ agreements‚ contract

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    Political- Relates to changes in government influence and can have huge significance for companies. Changes in the priorities for public spending or the UK ’s relationships with other countries can open or close major markets. Political changes are closely tied up with legal changes. Laws are continually being updated in a wide range of areas‚ e.g. consumer protection legislation‚ environmental legislation‚ health & safety and employment law‚ etc. Employees should be notified of all legislation

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    Political: In the next few years‚ China is saying that they are going to be investing billions of dollars into Hybrid technology. Honda is a automobile company who is well known for developing ad researching hybrid technology. They have been on the forefront of this new technology and for this reason they will be a top choice for this new hybrid technology. They will need to show the Chinese government that their technology is worth investing in. If they manage to do this‚ they will be bale to

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    2.1. Political Environment The Indonesian government plays a significant active role in business. Since May 1998‚ after Suharto resigned‚ the country has transformed itself from a controlling system into a democratic one (Indonesia Country Brief‚ 2008). Australia also has legal and political stability. Therefore‚ Jurlique will face no difficulty in establishing its business into Indonesia since both countries political parties seek to promote growth and encourage investment and trade‚ including

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    PHASE 2: IDENTIFY THE POSITIONMENT Positioning (target and needs) Target - All professionals - All Business companies: * Small and medium-sized enterprise * Large companies * Multinationals Characteristics - Average and high income - Travel minimum 3 times a year for one to two weeks - Like comfort and access to all business facilities at affordable prices Segment We choose 3 segments: * Primary segment (A): business tourist * Secondary segment (B): conferences

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    Automotive Industry Analysis The development of the automobile came from many different people from different countries. The development stated in 1769 in France‚ with the invention of a three-wheeler that was powered by steam (Gale‚ 2003). Then in 1800’s the first internal combustion engine was created in Belgian and the first gasoline powered vehicle was constructed in 1885 in Germany (Gale‚ 2003). Henry Ford built the first car in 1896 (Gale‚ 2003). He then revolutionized the industry with the

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    ADVERTISING INDUSTRY ANALYSIS | SUBMITTED BY: Group 1 | Roshni Nair -46Shashank Sinha - 09Tejo Ram - 20Sweta Jain - 52Ratnesh Pandey - 60Swapnil Pande - 53 | | | | 4/6/2012 | | Introduction The purpose of advertising is to deliver a message‚ usually in order to sell a product or service. It is used to deliver an organization’s message to as many people as possible. The primary functions of advertising agencies are planning and creating advertising campaigns for clients and placing

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    Entertainment Management

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    theatre began in the mid 17th century in Spanish Town‚ the capital at the time. Over the course of the next century other theatres opened in both Spanish Town and Kingston (Theatre Royal). It is important to note‚ however‚ that indigenous Jamaican entertainment displayed little resemblance to Western theatre. Despite our rich history; formal theatre rarely presented tales relevant to island life. In fact‚ most of the dominant faces in theatre performances were British and American actors belonging to

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    Chapter 1 Industry Background A. Definition of the Industry: What are its Products or Services? 1. Definition The development of any country completely depends upon the growth of telecommunications; it is a technology of transmitting signal through a long distance for the sake of communicating with each other. Throughout the world‚ telecom industry is being controlled by private companies instead of government monopolies. Traditional telecom technologies are also being replaced by modern

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