Introduction The aim of this report is to understand the consumer’s behaviour and consumer’s perception on IKEA home office furniture and market strategies in terms of brand awareness‚ design‚ price and service. As the consultants of IKEA Company we found from the secondary research that the number of self employed people at home increasing steadily and most of them work at home (Mintel report 2006). The market trend is that people working at home‚ with technological advances and more businesses
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OIL AND GAS Oil and Gas Industry in India is a 110 billion USD industry (as in March ’2007). The India oil & gas demand ranks it sixth in the world. The oil and gas industry has been instrumental in fuelling the rapid growth of the Indian economy. The petroleum and natural gas sector which includes transportation‚ refining and marketing of petroleum products and gas constitutes over 15 per cent of the GDP. OIL AND GAS INDUSTRY OVERVIEW The oil and gas history in India dates back to 1867‚ with
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Cold Chain Industry z Avalon Perspectives 2007 The Sun Rises on the Cold Chain Industry : The Impact of Organized Retail www.consultavalon.com Raison d’être In the backdrop of the modernization of Indian retail and the existing structure of the cold chain industry in India‚ this paper attempts to answer two questions – one‚ to what extent will the demand for cold chains rise in India; second‚ will this demand be met captively by retailers or will it be an opportunity for independent
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GROWTH OF HOTEL INDUSTRIES IN INDIA Over the last decade and half the mad rush to India for business opportunities has intensified and elevated room rates and occupancy levels in India. Even budget hotels are charging USD 250 per day. The successful growth story of ’Hotel Industry in India’ seconds only to China in Asia Pacific. ’Hotels in India’ have supply of 110‚000 rooms. According to the tourism ministry‚ 4.4 million tourists visited India last year and at current trend‚ demand will soar
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PEST Analysis for GAP Politics Globalization has been a current trend to every industry which also includes the apparel and fashion industry in which is due to the construction of import international facilities and establishment. It has been noted that when products are traded‚ regulations and policies are present. With these regulations and policies‚ company’s operations may be impaired. Some countries also control the entrance of foreign companies which would also affect the process of
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Bata Manufacturing in China 8 1. Human Resources 8 2. Modern Economic Strategy 9 3. Existing Customer Interest 9 4. New Customers Sources 9 5. Market Size 10 6. Operational Costs 10 A. Labor 10 B. Raw Materials and Supplies 10 C. Equipment 10 PEST Analysis 11 Political Environment 11 Economic Environment 13 Social Environment 15 Technology Environment 17 Conclusion 20 Reference 21 Bata The name Bata became known in then Malaya when the first store opened in the Capitol Building‚ Singapore in 1930
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Analysis of the Airline Industry Parameters of the Industry American Airlines is a subsidiary of AMR Corporation and one of the leading airlines in the U.S. It has two subsidiaries‚ that is American Eagle and American Connection. It is the second largest airline in the world based on revenues used in its operation‚ its size of fleet and miles covered in passenger transport. It has an extensive operation of both domestic and international flights in North America‚ Latin America‚ Europe‚ Asia and
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Industry In India the real estate sector comes second in terms of employment generation‚ the first being agriculture industry and it contributes almost 5% of the country’s GDP. Majority of the real estate developed in India (almost 80%) is residential space with the rest being offices‚ malls‚ hotels and hospitals. India leads the pack of top real estate investment markets in Asia for 2010‚ according to a study by PricewaterhouseCoopers (PwC) and Urban Land Institute. Foreign direct investment
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SWOT Analysis of Starbucks Strengths Starbucks chooses its customers before its coffee. Howard Schultz’s mantra‚ “staying small while growing big‚” (76) is now the company’s biggest strength- its prime cause of its massive success. Weaknesses The opening hours of Starbucks is not providing 24 hours services to the customers‚ its having only the limited opening hours compared to other competitors . The prices of the product are very much expensive compared to other companies
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expenditure with $61.6 billion‚ and 22nd in population‚ with 61 million. France is the best-positioned of all the countries we will look at here to deal with the economic crisis facing the world. Their ingrained habit of dirigisme will bail out their industry‚ their nuclear power plants will protect them from energy shortages‚ while giving them all the street cred they need for global action against greenhouse gases. They have a beautiful geographic location‚ brilliant public transportation‚ excellent
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