A LEVEL OF ACHIEVEMENT BUSINESS STUDIES A LEVEL RESOURCES. Issue 3 Sept 2004 Page 1 PEST Analysis A PEST analysis examines the Political‚ Economic‚ Social and Technological environments that affect industries and companies. (PEST analysis is also known STEP analysis). It is now recognised by marketing professionals that in the longer term survival and success of a business is dependant upon the external environment a business operates within. It is not enough to say we have the right marketing
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PEST Analysis We carry out a PEST analysis to examine political‚ economic‚ social and technological factors on our business and we can use our findings to take advantage of opportunities that may arise and also be prepared to face possible threats that may come our way. The use of PEST analysis will help our business to effectively adapt to the realities of the new environment and help us to create a marketing plan that will be effective and which will therefore enable our business to compete
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PEST Analysis A scan of the external macro-environment in which the firm operates can be expressed in terms of the following factors: * Political * Economic * Social * Technological The acronym PEST (or sometimes rearranged as "STEP") is used to describe a framework for the analysis of these macroenvironmental factors. A PEST analysis fits into an overall environmental scan as shown in the following diagram: Environmental Scan | / | \ | External Analysis | Internal
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by the steel industry Introduction 3 Challenges faced by the steel industry 3 Conclusion 13 Work cited During the 1950s‚the European steel market‚ steel production and import unrelentingly augmented. This created surplus provisions on the promotion of the Six. Due to this‚ there was deterioration of the market together with its selling value. This drop continued as a result of antagonism from inexpensive introductions from eastern nations. Therefore‚ the European steel industry was actually
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3.2 6 3. Question 2 What are the reasons for persistent excess capacity in the global steel industry? What would it take for this capacity to be eradicated? 4. Question 2 6 Do you think that the steel industry is vital to the national security Interest of the United State? If so‚ is it important to protect this industry from low cost foreign producers? 5. Question 3 9 Do you think it is correct to assert‚ as advocates
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PEST POLITICAL ECONOMIC Over the years‚ the Philippines has gone from being one of the richest countries in Asia to being one of the poorest. It has experienced growth and development since World War II. The current administration under President Gloria Macapagal-Arroyo is aiming for a more rapid growth in the coming years. In 2004‚ the Philippine economy grew by 6.1% surprising everyone. In 2005‚ the Philippine peso appreciated by 6%‚ the fastest in the Asian region for that year
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The PEST Analysis of UK’s Food Producing Industry 1. Introduction This report focuses on PEST analysis of UK’s food producing industry and giving some particularly essential ratios of some food producing companies. With the diversification of economic and geography environment‚ food producing companies‚ especially multinationals need to consider more about what situation they will be in and what barriers they will meet. The main work of this report is to identify what will influence the
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GROWTH OF THE STEEL INDUSTRY WHY THE INDUSTRY? The reason for focusing on this industry is that‚ Steel industry has become a major production and consumption market‚ with tremendous potential for growth after the reduction of the export tariffs from 15% to 5%. There has been a consistent rise in the prices and the demand expectations are growing rapidly for the coming years due to planned investment in infrastructure development‚ increased urbanization and growth in key steel sectors i.e.
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Profile of Steel Industry in India (Managerial Economics) CONTENTS Introduction Market Size Investments Government Initiatives Steel Prices Supply and Demand Analysis Cost of production Production Functions and Input: Fixed & Variable Inputs: Total & Average cost: Calculating Average
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PEST Analysis Leader:Penelope贺朋旭（会计103） Deccember 2010 PEST Analysis Potical Factors • China is a communistic country‚ and it is steadier than some country which always has some war‚ anarchy and so on‚ which is adapted to the development of car companies. • Chinese goverment encourage overseas company to operate in China‚ such as derating‚ lower lending rate… • Chinese rule is strict for car purchaser and owner. For example Beijing government claim that
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