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    face ups and downs‚ it did not stop her to become the most important pioneer in this industry. This article approaches the evolution of Amazon.com from a PESTEL‚ Porter`s five forces‚ a competitor analyze point of view‚ also an internal analysis and a SWOT analysis. E-commerce has become a key driver of business success nowadays Keywords: electronic e-commerce‚ Amazon.com‚ technology‚ globalization Introduction The expansion of globalization has led to the emergence of the digital economy. New

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    SWOT Analysis. Definitions of SWOT profiling‚ SWOT intelligence analysis‚ SWOT tools‚ matrix‚ templates and utilities.   Strengths‚ weaknesses‚ opportunities and threats analysis. SWOT analysis definitions‚ descriptions‚ SWOT templates‚ examples and explanations. SWOT profiling & analysis in market & competitive intelligence. Tools and utilities in support of final SWOT analysis. Winword templates‚ screen shots‚ PowerPoint slides and word files.    A standard marketing tool for market and

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    Strategic Management of TESCO supermarket: PESTEL analysis‚ Porter ’s 5 Forces analysis‚ Critical success factors‚ SWOT Analysis‚ VALUE CHAIN analysis‚ TESCO ’S strategic options‚ Core Competences & Cultural Web. IINTRODUCTION The food and drink retail sector represents the largest industry in the UK‚ providing employment for over three million people in primary production‚ manufacturing and retailing. In 2003 retail accounted for 9% of gross domestic product (Datamonitor‚ 2003). In recent years

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    RIVERA‚ Ma. Elizabeth B. 2010140469 MGT200-1/BY01 1.) Develop a comparative PEST Matrix for the Philippines with another country (the US‚ any one of the BRIC economies or a SE Asian country). 2.) All information should be attributed properly to their source. Political Factor Government PHILIPPINES Unitary presidential constitutional republic Head of the state/chief executive is President elected by the citizen for a single six year term. Cabinet is appointed by the president. Oil Industry commission

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    P (political) E (economical) S (social) T (technological) ANALYSIS -is used to identify the external forces affecting an organization. * Political Factors * The basic understanding is when the government implement’s laws and or regulations which affect the way a business operate. * Is used to identify the external forces affecting an organization. It can create advantages and opportunities for organizations. Conversely they can place obligations and duties on organizations

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    ZARA-Internationalization Analysis When it comes to internationalization strategies‚ ZARA is the perfect case to look at. By putting in practice a set of different strategies‚ ZARA has accomplished great positioning worldwide and is one of the most recognized brands in the apparel market. Listed below are the main internationalization strategies ZARA has used to become one of the leading clothing brands in the world. Operating Filial When ZARA first started opening stores outside of Spain

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    Albert Sedaghatpour Individual Case Analysis-Zara 7/24/09 Introduction Zara is the flagship chain store of Inditex Group owned by Spanish tycoon Amancio Ortega. The group is located in Spain‚ where the first Zara store was opened. Zara has opposed the industry-wide trend towards turning fast fashion production to low-cost countries. Possibly its most atypical strategy is its policy of zero advertising; the firm opted to invest a portion of revenues in opening new stores instead. At the end of 2001

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    Zara is a retailing chain of Inditexthat specializes in high-fashion at reasonable prices. In the last 12 months‚ Inditex’s stock price has increased by 50% despite bearish market conditions. The 50% increase is due to the investor expectations of Inditex’s growth. Inditex’s growth can be contributed to the decisions it has made in creating a vertically integrated centralized process. The centralization of its vertically integrated operations in Europe provided it with its competitive advantage;

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    Porter Analysis of the Zara Fashion Chain The Zara fashion chain‚ with 546 stores in 30 countries today ?from which 340 are outside Spain- and ?2914‚3 millions of total sales in 2002‚ is undoubtedly the group?s locomotive (Inditex‚ 2003). In 2002 it represented 33% of the group?s total stores‚ accounted for 72% of the group?s total sales and contributed to the holding?s total profits for ?540.4 millions (Inditex FY2002 Results Presentation‚ 2003). Moreover‚ Zara with 75-90 new stores within 2003

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    PESTAL Analysis of Serena Hotel Political Pakistan has experienced many political upheavals during the last year of a century and the one thing‚ which the country was lacking‚ is political stability. This had a direct effect upon the policies of the businesses especially hotels management. Although tourism growth was affected all over the world after the 9/11 incident‚ and it had a far reaching negative impact on Pakistan’s economy in general and Gilgit Baltistan in particular‚ as its economy

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