Features in the car Safety standard Warranty scheme Finance facility Customer satisfaction index: some of the most advance thinking in the business world recognizes that customer relationships are best treated as assets‚ and that methodical analysis of these relationships can provide a road map for improving them. “If you cannot measure it‚ you cannot improve it.” – Lord William Thomson Kelvin (1824-1907) There is obviously a strong link between customer satisfaction and customer retention
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Forces and SWOT Analysis Porter’s Five Forces of automobile industry. Globalization had indeed left its impact on the automobile industry. Now foreign auto dealers were facing lesser restrictions to operate in overseas markets. Michael E. Porter in his book “Techniques for analyzing industries and competitors” dealt with five competitive forces that shaped all industries. This helped to analyze the intensity of competition which had an impact on the profitability of an industry. The US automobile
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A Project Report On GPS-based vehicle tracking and fleet management solution AS PARTIAL FULFILLMENT OF PGDM‚ 2ND YEAR SUBMITTED BY SOUMITRA KISKU IAEER’S PUNE INSTITUTE OF BUSINESS MANAGEMENT (APPROVED BY AICTE‚ MINISTRY OF HRD‚ GOVT. OF INDIA) PUNE 2011 - 2013 DECLARATION I‚ Soumitra Kisku hereby declare that this project is the record of authentic work carried out by me during the period from 15th May 2012 to 14th July 2012 and has not been submitted earlier to any
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KIA value of Kia’s technology‚ design and innovative approach to brand management PEST MODEL Political: * Give incentive to buy American cars in NA and tariffs on imported cars. * Possible regulation on the number of cares exported or allowed to be * Government related contracts. | Economical: * imported cars face tariffs * Gas prices increasing continuously * Recession hit globally affecting the profit margins. * Due to recession people were looking to buy cheaper cars which
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Porters Industry Analysis: The automobile manufacturing industry The Automobile Manufacturing Industry 3 Introduction 3 Power of Buyers (Medium-High) 3 Power of Suppliers (Low) 4 Threat of New Entrants (Low) 4 Threat of Substitute products (High) 6 Internal Rivalry (Medium) 6 Relative Power of Other Stakeholders (High) 7 Conclusion 8 References 9 The Automobile Manufacturing Industry Introduction The automobile manufacturing industry is comprised of companies that produce
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Mycoskie speaks‚ the scene starts off with a close-up of the bare feet of children around the world who are suffering from poverty. The scene then switches to the factory where the shoes are made and being boxed up ready to give to the poor. The commercial then flashes back to Blake
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Introduction: I was asked to prepare a PEST (political‚ economical‚ sociological and technological) analysis report for two companies of my choice. I decided to choose firms from the leisure industry and then compare them. I analysed the business environment and ethical factors that affect the leisure industries as a whole. In my report I will distinguish between the impacts on the different political‚ economical‚ sociological and technological factors and will then draw conclusions based on my
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Political: In the next few years‚ China is saying that they are going to be investing billions of dollars into Hybrid technology. Honda is a automobile company who is well known for developing ad researching hybrid technology. They have been on the forefront of this new technology and for this reason they will be a top choice for this new hybrid technology. They will need to show the Chinese government that their technology is worth investing in. If they manage to do this‚ they will be bale to
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Internet offer retail customers additional shopping options. Technology also opens new retail markets‚ such as the Home Shopping Network and web-based retailers such as Amazon.com. Barcoding and computerized billing systems have improved the retail industry by allowing retailers to develop new processes that increase efficiency. Point-of-sale systems increase sales by allowing retailers to process cash‚ check‚ credit- and debit-card payments. • The advancement of technology coupled with a move
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PEST ANALYSIS | | Political | Economical | * Although my parents upbringings were very different in terms of location (my father in Britain‚ my mother the Philippines) both grew up under controversial political powers. My father under the conservative influences of Margaret Thatcher and my mother under the notorious dictatorship of President Ferdinand Marcos and his wife Imelda. * Because of my grandfathers successful career for which he was rewarded with financial comfort‚ his political
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