Pest Analysis Fast Food Retail Sector Introduction Political Factors McDonald’s food safety is of a very high-quality and is recognised as one of the best in the fast food retail sector. One of their main successes has been their training programme. They 1 train all of their staff before they begin work in one of their restaurants on all aspects of food quality‚ food safety and hygiene. This training‚ along with being made aware of the importance of cleanliness‚ continues throughout their
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A LEVEL OF ACHIEVEMENT BUSINESS STUDIES A LEVEL RESOURCES. Issue 3 Sept 2004 Page 1 PEST Analysis A PEST analysis examines the Political‚ Economic‚ Social and Technological environments that affect industries and companies. (PEST analysis is also known STEP analysis). It is now recognised by marketing professionals that in the longer term survival and success of a business is dependant upon the external environment a business operates within. It is not enough to say we have the right marketing
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Meteor and the Irish telecommunications industry case analysis Omar Al-Kaisy When the telecommunications industry first started in Ireland in 1986 there was only one provider. Now we can see just how much the market has flourished with four providers and six mobile network virtual operators. The Meteor case study shows us how much the telecommunications industry developed in Ireland and how much of an impact Meteor had on it. Taking the studies of Porter‚ Hambrick and Fredrickson I will analyse
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art European air hub at Leipzig/Halle Airport in Germany. In this document I will be covering both a PEST and SWOT analysis of DHL as a company. PEST Analysis of DHL‚ the PEST itself looks into the Political‚ Economic‚ Social and Technological Factors of a company and its marketing environment. Focusing on the internal environment‚ micro-environment and the macro-environment. Using a PEST analysis should always be considered when entering a new market‚ Launching a new product or service‚ considering
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In 1998‚ the Industry was in a state of Duopoly‚ with the only players being Eircell‚ with 330‚000 customers‚ and Esat Digifone‚ with 80‚000. Market penetration was a mere 11%‚ having grown by 4% since the previous year (ComReg‚ 1999). On December 1‚ the industry was deregulated and a competition for the awarding of a third telecom licence was held. With the view‚ expressed by Etain Doyle‚ Director of Telecommunications Regulation‚ to “increase competition and choice” which would bring about “lower
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MAMEE-DOUBLE DECKER (M) SDN BHD ANALYSIS OF THE MARKETING PROGRAMMES A) PEST ANALYSIS PEST analysis is a useful strategic tool for understanding market growth or decline‚ business position‚ potential and direction for operations. In analyzing the macro-environment‚ it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organization’s supply and demand levels and its costs. The radical and ongoing changes occurring
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Future Convergence of the Telecommunication Industry Existing telecommunications market - one of the fastest growing and developing industries in the economy. Also implementation of new technology allows to realize any decision on the telecommunications market. A gradual integration of the various types of communication suggests that the possibility of a universal operator can become almost limitless. By itself‚ the telecommunications industry is innovative‚ because it
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MODULE TITLE: BUSINESS ENVIRONMENT/ TRAVEL & TOURISM BUSINESS TOPIC : PEST ANALYSIS PEST ANALYSIS Introduction 3 History 3 Growth 3 PEST Analysis 4 Political Factors 4 Economic Factors 5 Social Factors 5 Technological Factors 6 Analyze your findings 7 Strategies pursued by the business to control PEST factors: 7 Recommendations 8 References 8 Oman Air Introduction Oman Air is the flag carrier of the Sultanate of Oman‚ based
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Pest analysis: The following pest analysis has been created for three markets separately. Pest analysis stands for political‚ economic‚ socio-cultural and technological environment. Use of the pest analysis guides our company to work according to the changes taking place in these categories. Moreover good use of the analysis assist the company to avoid taking action that is condemned to failure from the outset‚ for reason beyond its control. The following is a pest analysis created for the
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finance more and more in the agricultural sectors‚ pharmaceuticals sectors. Government puts pressure on these banks to provide loans to SMEs and individuals. PEST Analysis (Political‚ Economic‚ Social‚ and Technological) A PEST analysis is an analysis of the external macro-environment that affects all firms including banking industry. P.E.S.T. is an acronym for the Political‚ Economic‚ Social‚ and Technological factors of the external macro-environment. Political Factors In case of Bangladesh
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